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TRADE PRESENTATION

MAY 2019 - VERSION 1.0

*T&G are continually working on identifying and innovating more sustainable packaging options for all of our products.
Drawings shown here, and all design information included, are the property of T&G global. It is NOT allowed to transfer, reproduce, or otherwise use the information or electronic data contained herein, without the written approval by T&G global. Copyright © 2019 All rights reserved : T&G global. P1
JAZZ™ Snackers is a new
healthy snacking treat
for kids and all to enjoy.

*T&G are continually working on identifying and innovating more sustainable packaging options for all of our products.
Drawings shown here, and all design information included, are the property of T&G global. It is NOT allowed to transfer, reproduce, or otherwise use the information or electronic data contained herein, without the written approval by T&G global. Copyright © 2019 All rights reserved : T&G global. P2
OPPORTUNITY
This year new news for JAZZ™ is the launch of JAZZ™ Snackers,
an exciting sub brand focused on creating brand growth
in the snacking occasion for apples.

People are looking for healthier options


In recent research* with mothers we learnt;
to satisfy their snacking needs;

60%
thought “Small apples
87%
said they would use
99%
indicated they would
are the right size for me them for children’s lunch purchase small JAZZ™
and my children”. boxes and snacks. apples for their children.

*Source Jazz Snacking Research, Lachandfriends Agency, NZ, May 2019

In focus groups in Asia we learnt small apples were valued for;


• Convenience, a good size for snacks for kids and adults (women) when
looking for a snack that is not too filling

• Fulfils need for portion control, for people who wish to not over eat

To drive the sales opportunity, we have • Visual appeal – smaller apple looks cute & healthy and attractive on platters
created a new sub brand JAZZ™ Snackers • Experience, smaller may deliver a great, more concentrated flavour.
with a full marketing and packaging tool kit.
ABOUT JAZZ SNACKERS
The new JAZZ™ Snackers brand is designed to capture
the playful nature of the subbrand, with an animated
and a fun personality.

The design suite includes


illustrative apple activity
characters and messaging
to support the snacking
occasion that are ideal
for use on packaging and
point of sale.

*T&G are continually working on identifying and innovating more sustainable packaging options for all of our products.
Drawings shown here, and all design information included, are the property of T&G global. It is NOT allowed to transfer, reproduce, or otherwise use the information or electronic data contained herein, without the written approval by T&G global. Copyright © 2019 All rights reserved : T&G global. P4
THE OCCASION & TARGET MARKET
Our primary consumer target is Our secondary consumer target
families with younger children. are older children and young
Smaller sized JAZZ™ apples are a adults seeking healthier snacks
perfect snack size for them and on the go.
fit in lunchboxes.

*T&G are continually working on identifying and innovating more sustainable packaging options for all of our products.
Drawings shown here, and all design information included, are the property of T&G global. It is NOT allowed to transfer, reproduce, or otherwise use the information or electronic data contained herein, without the written approval by T&G global. Copyright © 2019 All rights reserved : T&G global. P5
WHY CHOOSE JAZZ™ SNACKER APPLES

• Perfect Snack Size


• Portable. Fits lunch boxes, back packs,
doesn’t bruise easily
• Great JAZZ™ taste; sweet, juicy-fruity
and crunchy
• Consumers think our JAZZ™ apples
are unique and rate highly on being crisp,
juicy and tangy sweet.
*Apple sensory research, Harrison, New York April 2019

*T&G are continually working on identifying and innovating more sustainable packaging options for all of our products.
Drawings shown here, and all design information included, are the property of T&G global. It is NOT allowed to transfer, reproduce, or otherwise use the information or electronic data contained herein, without the written approval by T&G global. Copyright © 2019 All rights reserved : T&G global. P6
BRINGING THE PLAYGROUND IN-STORE
WITH JAZZ SNACKERS MARKETING
Entice shoppers into store to purchase with our impactful
and memorable merchandising options

Supporting JAZZ Snackers with Marketing


Marketing campaigns localised to markets

In 2019 we will invest in integrated marketing plans to drive shoppers


to your stores;
1. Build brand awareness and consumer preference
2. Generate trial and purchase intent

Specific marketing campaigns will include dedicated Snackers packaging,


sampling and geographically targeted digital campaigns.

*T&G are continually working on identifying and innovating more sustainable packaging options for all of our products.
Drawings shown here, and all design information included, are the property of T&G global. It is NOT allowed to transfer, reproduce, or otherwise use the information or electronic data contained herein, without the written approval by T&G global. Copyright © 2019 All rights reserved : T&G global. P7
8 Piece (2x4) Punnet
6 Piece (2x3) Fruitainer

4 Piece (1x4) Fruitainer

6 Piece (2x3) Flowrap


PACKAGING CONCEPTS

51mm

100% Scifresh
14.5 cm

14.5 cm
(JAZZ™) apple

ENZAFRUIT New Zealand


International Limited
1 Clemow Drive,
Auckland 1060,
New Zealand

JAZZ™ is a trademark of
ENZAFRUIT New Zealand
International Ltd

JOIN THE
JO I N T H E JAZZ ™ S EN S AT IJOANZ Z ™ S E N S A T I O N ENZAFRUIT New Zea
1 Clemow Drive, Au
jazzapple.com
jazzapple.com
jazzapple.com/hk /jazzapplehongkong #jazzsensation #jazzsensation #jazzsensation

Front Back
1 Piece Pouch Pouch Bag
Poly Bag
*T&G are continually working on identifying and innovating more sustainable packaging options for all of our products.
Drawings shown here, and all design information included, are the property of T&G global. It is NOT allowed to transfer, reproduce, or otherwise use the information or electronic data contained herein, without the written approval by T&G global. Copyright © 2019 All rights reserved : T&G global. P8
POINT OF SALE CONCEPTS

Floor Decal

18. 19. 20. 21. 22. 23. 24.


17. Your lunchbox
Stop for trafic. 25.
is delicious.
Miss one turn. Roll again.
A Juicy apple 26.
gives you energy!
Take another roll.

16.

15.
Finish

14.

A Juicy apple 13.


gives you energy!
Take another roll.

12.

Start
11. 1.

10. 2.
You took a bite Your lunchbox
of a Jazz Apple 9. 8. 7. 6. 5. 4. 3. is delicious.
& the tangy flavour You hit the Roll again.
shoots you ahead ping pong go Stop for trafic.
2 spaces ahead 4 spaces. Miss one turn.

Posters Wobbler

Reusable Shopping Bags


Bin Wrap

*T&G are continually working on identifying and innovating more sustainable packaging options for all of our products.
Drawings shown here, and all design information included, are the property of T&G global. It is NOT allowed to transfer, reproduce, or otherwise use the information or electronic data contained herein, without the written approval by T&G global. Copyright © 2019 All rights reserved : T&G global. P9
BRINGING THE PLAYGROUND IN-STORE

Die-Cut Apple Tree & Playground

Die-Cut hanging banners

Tasting Stand
Playground
Dump Bin
*T&G are continually working on identifying and innovating more sustainable packaging options for all of our products.
Drawings shown here, and all design information included, are the property of T&G global. It is NOT allowed to transfer, reproduce, or otherwise use the information or electronic data contained herein, without the written approval by T&G global. Copyright © 2019 All rights reserved : T&G global. P10
DIGITAL

Selfie Frames

Online Game

18. 19. 20. 21. 22. 23. 24.


17. Your lunchbox
Stop for trafic. 25.
is delicious.
Miss one turn. Roll again.
A Juicy apple 26.
gives you energy!
Take another roll.

16.

15.
Finish

14.

A Juicy apple 13.


gives you energy!
Take another roll.

12.

Start
11. 1.

10. 2.
You took a bite Your lunchbox
of a Jazz Apple 9. 8. 7. 6. 5. 4. 3. is delicious.
& the tangy flavour You hit the Roll again.
shoots you ahead ping pong go Stop for trafic.
2 spaces ahead 4 spaces. Miss one turn.

*T&G are continually working on identifying and innovating more sustainable packaging options for all of our products.
Drawings shown here, and all design information included, are the property of T&G global. It is NOT allowed to transfer, reproduce, or otherwise use the information or electronic data contained herein, without the written approval by T&G global. Copyright © 2019 All rights reserved : T&G global. P11
THANK YOU
*T&G are continually working on identifying and innovating more sustainable packaging options for all of our products.
Drawings shown here, and all design information included, are the property of T&G global. It is NOT allowed to transfer, reproduce, or otherwise use the information or electronic data contained herein, without the written approval by T&G global. Copyright © 2019 All rights reserved : T&G global. P12

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