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Information Technology- A Revolution in Hrm

Mr. Abhishek Gupta


Er. Upasana Kanchan Lecturer
Asstt. Professor, Sri Ram Murti Smarak College of Engineering &
Lal Bahadur Shastri Institute of Management & Technology
Technology Bareilly, India
29, theatre road, cantonment area, Bareilly-243001 2007abhis@gmail.com
E-mail-id: kanchan_upasana@yahoo.com
educated, skilled and ambitious people, especially
those, that are regularly working with information and
Abstract—Today, Information technology has totally communication technology (ICT). Since they are also
transformed our lives. It has changed the way we the ones that occupy important positions in
communicate, how we learn, how we work and spend organizations hierarchy and are therefore of great
free time, in short – it has more or less changed every significance for the overall success of the company,
aspect of human society one can think of. Developments we shall focus our attention on the influence of the
in the field of IT have shape up the way the HR function Internet on such employees. Any potential advantage
is performed in organizations. Over the past 5-10 years, of the Internet-usage that a company can exploit to
HRM functions sought to play more strategic role in recruit, develop and retain these types of personnel, is
their organizations and this requires eliminating even more important due to the fact that there is a
transactional tasks in order to free up time to focus on shortage of highly profiled people in the workforce
traditional & transformational activities. market. Therefore, human resource departments are
not immune to this technological growth. Human
The use of information technology can both make HR resource management is a vital part of any
more strategic and by doing so increase the value that organization’s internal activity and information
HR adds to the business. This paper deals with the use technology is supporting to it not only in effective
of information technology and internet for better human resource management but also making its
human resource management. The recent and various HR activities automated and helping the
inevitably coming changes in the various areas of managers in their regular planning and decision-
human resource management like staffing, motivating making. Jager (2001) believes that HRM will acquire
and leading has been observed in this study. The paper a new dimension with the emergence of e-business.
answers to what actually is e-HRM and what are the Wright & Dyer (2000) also give similar reasoning- “e-
objectives of e-HRM? How e- HRM can help an business is emerging and therefore HR and HR
organization in improving its performance & cost professional are faced with the challenge of
reduction? performing in ways that are in line with the business”.
In their view ‘HR functions [can] become critical
This paper and its conclusions add to the debate on the partners in driving success, but to do so requires that
importance of information technology for HRM in an HR changes its focus, its role, and its delivery
organization, by specifying various uses of IT in systems’
different areas of HR.

Key words: Human Resource Management, Electronic E-HRM


Human Resource Management, Internet & Information
Technology. E-HRM is a way of doing HRM. It is the
(planning, implementation and) application of
INTRODUCTION information technology for both networking and
supporting at least two individual or collective actors
The information technology (IT) revolution has in their shared performing of HR activities. Although
had an enormous influence on how organizations are There are many other terms also which are similar in
managed. It can credibly be claimed that no other meaning to e-HRM like virtual HR(M), HR intranet,
source of change has had more impact on the web-based HR, computer-based human resource
paradigms and practices that underline the management systems (CHRMS), and HR portals. But
management function. The number of Internet users people generally get confused between e-HRM and
has grown over 300 million in year 2000 and HRIS (human resource information systems).
predictions for year 2010 are set for 1.7 billion which A. Difference between E-HRM and HRIS:
is 25.6% of the world population. These facts already There is a fundamental difference between
indicate that the Internet has significant effect on how, HRIS and e-HRM in that basically HRIS is directed
why, where and when people work. The Internet and towards the HR department itself. Users of these
IT have the most prominent influence on more
systems are mainly HR staff. These types of systems
aim to improve the processes within the HR effectiveness and efficiency. This is illustrated in the
departments itself, albeit in order to improve the below-
figureFrom To
service towards the business. With e-HRM, the target
group is not the HR staff but people outside this Traditional Electronic
department: the employees and management. HRM face-to-face delivery
services are being offered through an intranet for use delivery
by employees. The difference between HRIS and e-
HRM can be identified as the switch from the
automation of HR services towards technological
support of information on HR services. Thus e-HRM
is a way of implementing HR strategies, policies, and
practices in organizations through a conscious and
directed support of and/or with the full use of web-
technology-based channels.

To
GOALS OF E-HRM
Process
From
The rapid developments in IT, and in its possibilities redesign
for HRM, have led to the following goals of e-HRM: informat
Outsour ion
cing technolo
A. Improving the strategy orientation of HRM: gy
HR departments must be able to focus on
strategic questions. They also need to be
flexible in terms of policymaking and
practices.
Figure: HR Activities- change in delivery
B. Cost reduction/ efficiency gains: HR
departments should work efficiently and be
aware of costs. The focus should be on cost
reduction. We explore some examples next-

C. Client service improvement/ facilitating


management and employees: HR
departments should be service oriented A. RECRUITMENT & SELECTION:
towards management and employees. The Traditional recruitment and selection processes have
focus should be to improve the client required considerable face-to-face communications
services. with recruitment firms and potential employees, labor-
intensive assessment devices, and significant
Many companies use e-HRM with the aim of monitoring of managerial decisions to ensure hiring
improving strategic role of HRM, reducing patterns and decisions do not run afoul of regulatory
administrative HR work, and improving employees’ requirements. However, technology has transformed
satisfaction with HR services. these processes.

Carrying out recruitment activities with the use of the


internet is one of such new development. E-
USE OF INFORMATION TECHNOLOGY IN HRM- OUTCOMES OF recruitment is growing faster and a study reveals that
E-HRM online recruiting accounted for one of every eight
The speed requirements of e-business force HRM hires last year, according to k.force.com’s poll of 300
functions to explore how to leverage technology for U.S. companies.
the delivery of traditional and transformational HRM
The simplest form of online recruitment is where an
activities. This does not imply that over time all of
organization posts an advertisement of a vacant
HRM will be executed over the web, but that a
position in a website for a fee. Most websites do
number of HRM activities currently delivered via
maintain a separate webpage or a link on employment
paper or face to face communications can be moved
opportunities or else they provide applicants the
to the web with no loss (and even gains) in
opportunity to submit their resume for vacancies that
are likely to occur in future. The most advanced form ● Quicker process of recruitment: period from the
of online recruitment is where organizations with point when the need for a new employee is sensed
corporate website provide online application or until the point when he starts doing his job is,
maintain a separate webpage as ‘Careers’ or according to the research, cut for twelve days.
‘Vacancies’ which provide information on existing
vacancies, qualifications required and application ● Possibility to attract better and more candidates –
procedure. Organizations with futuristic vision have invitation for application published on a website can
gone beyond this level as to add a link on their also be spotted by those, who are currently not
corporate website inviting individuals who are seeking new employment actively.
interested in joining the company to provide
information through the website. This particular link
is a part of the database which maintains the list of
future prospects that have shown interest in joining B. COMPENSATION AND REWARDS:
the company. Some specialists call this as Talent compensation systems in an organization
Resource Management (TRM). play a critical role in attracting, motivating, and
retaining employees but still most of these systems
Many Headhunting firms are working towards the consist of rigid, time-consuming, and ineffective
‘electronic’ way and developing and maintaining processes. Leveraging technology may allow firms to
websites. They advertise vacant positions and invite better achieve their compensation goals with less
applications online with the use of such websites. effort. Companies that specialize in compensation
These organizations do maintain a database of future now offer online salary databases, allowing for faster,
prospects and interested individuals are provided the easier comparisons and job posting sites allow
opportunity to apply online. Once applications are recruiters to compare what other companies are
received employers would streamline them to select offering. Although using the Internet is faster, it still
the potential applicants. Most advanced HR software requires some research on the part of HR. Free online
provides sorting out options for selecting suitable data, like Salary.com, should always be carefully
candidates. Initially the sorting out is based on the scrutinized. Nevertheless, for small companies unable
policy set by the organization. Most jobs require a test to invest thousands of dollars in a formal survey, the
of various skills and analytical ability of selected Internet is invaluable. Also there are softwares which
candidates. IQ tests, psychometric tests, general track core-competencies and provide the manager
knowledge tests and language application tests are with tips for employees needing improvement or
highly used for this purpose. Nowadays these tests are coaching. It can also help the supervisor to analyze
done online or in a networked IT lab and marks are the performance of employees. These appraisal
awarded immediately after the candidate has systems also enable companies with numerous
completed the tests. Individuals that meet minimum locations to manage consistently across operations.
criteria are selected for the second phase of selection.
E-selection of this nature is carried out to fasten
selection of new employees and to reduce the burden
of the organization and of the HR staff. C. TRAINING: Using different tools for
delivering training (PC, video, role play etc.)
For example- firms such as Q-Hire in Austin, Texas, definitely is not a new concept. Now days most of the
provide online testing services. Applicants for firms have begun delivering training via Web. Their
positions at a firm are directed to a website where experience suggests that some types of training can be
they complete an assessment device. Their scores are done effectively via the internet or an intranet,
immediately compared to an ideal profile, and this whereas others might not. For example- companies
profile comparison is communicated to the company such as IBM and Dell both boast that they have
screening manager. Firms can gather considerable developed Internet-based training for some parts of
amounts of relevant information about potential their workforce.
employees long before they ever need to set foot on
company premises. In today’s competitive environment, firms compete to
attract and retain both customers and talented
The main advantages of internet supported recruiting employees. How well a firm develops and treats
are: existing employees largely determines how well it
achieves these outcomes. E-training or online training
● Lower costs of recruiting (savings in invitations for is emerging and provide participants the opportunity
application, postal-costs, data-processing costs…). of high interaction and knowledge sharing. All the
resources are electronically provided and highly
interactive sessions are carried out in much CONSEQUENCES OF E-HRM
convenient manner. Generally training schedules,
handouts, and course descriptions are posted on the
Here in this study, I am also analyzing consequences
along with the outcomes of E-HRM. Thus, in order to
company intranet. The advantage of online training is
categorize findings concerning consequences,
its 24-hour availability, which is especially crucial for
individual consequences on the micro-level and
global enterprises. Online training is also cost
operational, relational and transformational
effective, saving travel expenses and time spent away
consequences on the macro-level, are distinguished
from the office. Moreover, the fear of the classroom
from each other.
setting makes online learning attractive to some
employees; it allows them to remain semi-anonymous
A. INDIVIDUAL CONSEQUENCES: -
while asking questions and allows the ability to learn
at their own pace. In the future, more training will be Individual consequences refer to e-HRM
brought directly to the desktop through desktop video, impacts on the micro-level. The study reveals
adding interactivity and more fun to the learning increased employee acceptance and satisfaction due
process. Low cost, high focus of employees, increased to added value like time savings or increased
flexibility and sustainability of content and learning is accuracy of results. Findings regarding e-recruiting
popularizing e-training. Internet connection speed, show that e-recruiting lead to higher applicant
computer configurations are vital for a successful e- satisfaction (Rozelle & Landis, 2002). Applicant
training session. perceptions of electronic job search are even more
positive owing to a clearly greater number of jobs
D. EMPLOYEE DEVELOPMENT & found and an improved quality of information. Not
MOTIVATION: Internet-based technology offers surprisingly, ease of navigation, systems speed, and
numerous possibilities for getting hold of new user friendliness of the technologies considered lead
knowledge and skills. Firstly, company wise, it offers to better image and attraction of applicants. Also,
much quicker access to latest scientific and useful content concerning e.g., compensation and
technological innovations of other companies and career development as well as feedback concerning
research institutions (Jerman-Blazic, 1996). For each the person-organization fit of applicants lead to
individual it offers itself as vast searchable database of positive attitudes and attraction of applicants.
web pages, newsgroups, mailing lists, online courses, Besides applicant reactions, attitudes of recruiters are
forums, etc. Today’s organizations are shown to be also positive. Interestingly, paper-résumé applicants
interested in building intranet to increase the are viewed as more friendly, while electronic-résumé
interaction between internal customers and associates applicants are viewed as more intelligent,
of the organization. The whole idea is to generate technologically advanced, and possessing better
enthusiasm among employees on the importance of overall qualifications. There are positive applicant
information sharing and communication. If the HR reactions towards e-selection procedure. Perceived
site is a standalone site then it would be linked up fairness of e-selection procedures is influenced by a
with the organization’s intranet. Improving self hierarchy of justice factors of which the consistency
servicing for internal customers is another objective of of the screening system, the opportunity to perform,
developing intranet. The most advanced site would the ability to provide additional information, and the
provide access to the employee information system, e- ability to appeal are important. Additional benefits
attendance, e-leave application, e-training materials of information technology like convenience,
and previous performance data. delivery, interface, accuracy, price, and security are
factors that influence satisfaction of employees with
E. EASE OF COMMUNICATION: E-mail satisfaction significantly related to organizational
which all of us are familiar with is used for receiving citizenship behavior.
applications and communicating with employees in
the organization. When organizational units are To sum up, so far E-HRM obviously seems to be
geographically dispersed e-mail is used to access all generally accepted and sometimes even preferred to
the units in a short period of time. Reduced paper conventional HRM. Attitudes of individual actors then
work and reaching many numbers of people at one seem to pose at least no general problem for E-HRM.
click are some of the benefits of e-mail.
B. OPERATIONAL CONSEQUENCES: -
Another area of our concern is
operational consequences comprising both efficiency
and effectiveness related macro-level consequences of
e-HRM. There are many examples of companies
where productivity has increased due to the
application of E-HRM. The results generally indicate CONCLUSION
a reduction of HR staff, faster-processes, cost Certainly IT has carved out a new scope for Human
reduction, and a release from administrative burdens Resource Management. Firstly, e-HRM seems to be
resulting from automation. On the other hand, savings providing an important ‘push’ to put HR
within the HR department are also an effect of simply responsibility in the hands of the line manager. After
shifting responsibilities from HR to line managers and 15 years of ‘preaching’, an administrative component
employees. Also, considerable cost savings are of HR is becoming a task for the line management.
reported for e-recruiting and e-selection, due to Paper based administration consumes 80% of the HR
reduced employee turnover, reduced staffing costs, department’s time and the digital approach is to
and increased hiring efficiency. Not surprisingly, e- reduce the HR administration time and cost, increase
learning is also able to save costs if used for larger accuracy of HR data, routinized transactional
groups of learners. In addition, there are survey based activities of HR and increase reporting functionality.
findings showing HR professionals spent less time on The introduction of e-HRM is accompanied by the
routine tasks but had to spend additional time on decentralization of HR tasks and by the harmonization
information technology related activities and on and standardization of HR processes. In order to
developing information technology related become a ‘real’ global company, HR policies and
qualifications (Gardner et al., 2003). practices need to be the same in ‘all the corners of the
globe’ where a company is present. Differences in
Besides this, information technology enables HR
cultures and languages between continents and
professionals to provide increased information
countries are a hurdle in the acceptance of newly
responsiveness to their customers and to have more
introduced web-based HR facilities.
information autonomy and more external professional
links. Technology then serves as an “enabler” that E-HRM is an innovation in terms of HRM. In the
empowers HR professionals to provide more value to first place because of the opportunities it creates to put
their organizations. employee-management relationships in the hands of
the employees and line managers. In the second place
B. RELATIONAL CONSEQUENCES: - because information technology creates possibilities
Relational consequences refer to the new and to design HRM tools and instruments that would not
extended possibilities of interactions between actors/ be possible without this information technology. A
individuals, leading to heterogeneous networks. With good example is advanced personal assessment and
the help of E-HRM HR professionals are able to measurement tools that can be used at any moment of
connect to more professional sources outside the the day, and in any location. The new role for HRM is
organization. Information technology leads to, or at to empower the employee and generate maximum
least possesses the potential for, (global) integration value for the business by focusing more on strategic
and harmonization of HR activities. Since spatially activities rather than transactional activities.
separated actors can be networked, e-HRM seems to Employees really can begin to steer their careers with
be a means to standardize HR and to overcome a click of a mouse. HR professionals have to realize
hurdles of different cultures and languages. and accept this: it will not go away. It is probable that
we won’t even need to point this out in a few years
time: it will be seen as stating the obvious.
C. TRANSFORMATIONAL
CONSEQUENCES: -

Transformational consequences concern the overall REFERENCES


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