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P o licy R eview
K. F. HERBOHN
School of Business
James Cook University of North Queensland
Townsville, Queensland, Australia
S. R. HARRISON
Department of Economics
University of Queensland
Brisbane, Queensland, Australia
J. L. HERBOHN
School of Business
James Cook University of North Queensland
Townsville, Queensland, Australia
Accounting reports represent one of the most widely used forms of communication
on an organizationÏs performance to its stakeholders, including existing and poten-
tial investors, regulatory agencies, and lobby groups. However, these reports often
present only a partial picture of an organizationÏs performance because nonmarket ,
unpriced events relating to the management of natural resources are not taken into
consideration. Consequently , reliance on these reports can lead to poorly informed
decisions regarding use of resources controlled by organizations . In this article, an
alternative reporting framework for organizations managing natural resources is
proposed , which incorporates the data management and communication skills of the
accountant , and the resource valuation techniques of the economist . T he proposed
reporting framework is illustrated with reference to a multipurpose reforestation
program in Australia, and practical issues associated with its application are dis-
cussed.
663
664 K . F. Herbohn et al.
““fair playÏÏ and the need for ““level playing ÐeldsÏÏ and especially in a reces-
sion, one has to recognise that being up to oneÏs armpits in alligators is
likely to distract one from the job of draining the swamp.
actions between any business operation and its surroundings. This includes all
emissions to air, land and water, legal constraints ; the e†ects on the neighbouring
community, landscape and ecology ; and the publicÏs perception of the operating
company in the local areaÏÏ (Confederation of British Industry 1990, cited in Gray et
al. 1993, 79).
Gray et al. (1993) identiÐed six types of environmental audit : (1) environmental
impact assessment ; (2) environmental survey ; (3) environmental review, monitoring,
and surveillance ; (4) environmental investigation ; (5) the ““eco-auditÏÏ (including the
British Standard 7750) ; and (6) independent attestation of environmental informa-
tion (for internal and external participants). Various surveys (e.g. Harte et al. 1991 ;
Harte and Owen 1992 ; Deegan and Gordon 1996) reveal that a growing number of
entities (particularly in industries with visible environmental implications) have
commissioned at least one environmental audit. Many entities retain audit informa-
tion for internal purposes only, and others extract only positive aspects for pub-
lication. An exception is the Caird Group, operating in the waste disposal industry
in Europe, which published a full independent environmental audit, as did the Aus-
tralian cotton industry (Gibb Environmental Sciences and Arbour International
1991) and the Australian canegrowing industry (Gutteridge Haskins and Davey
1996).
managed by, held in trust by, appertaining to, or otherwise controlled by the U.S.
government.
In the U.S. Court of Appeals case State of Ohio v. Department of the Interior,
880 F.2d 432 (C.C. Cir. 1989), the court identiÐed the need to supplement the incom-
pleteness of market processes in establishing the value of natural resources, and
accepted the contingent valuation technique for estimation of values where market
prices are unavailable. It was also found that evaluation is the responsibility of the
potentially responsible party. In addition, the National Oceanic and Atmospheric
Administration (NOAA) committee concluded that contingent valuation method
(CVM) studies can provide estimated values that are sufficiently reliable as a start-
ing point in the judicial process of damage assessment (Arrow et al. 1993 ; Bennett
1996).
These events have meant that professional accountants in industry and public
practice are now expected to be familiar with nonmarket valuation techniques
(Lehman 1995). U.S. accounting regulators (Financial Accounting Standards Advi-
sory Council 1992) and researchers (Milne 1991 ; Milne 1996) have investigated how
well such valuations can be incorporated into the existing accounting framework.
Nonmarket values have mainly been incorporated into decision-making pro-
cesses via extended cost-beneÐt analysis (CBA) and, to a lesser extent, natural
resource accounting (NRA) 1 and environmental impact assessment (EIA).2 Much of
the research in environmental and resource economics has largely been driven by
policy questions (Deacon et al. 1998). Bringing environmental values into business
and political calculations as an everyday input to decision making is a major goal of
extended CBA (Hanley and Splash 1993). As Randall (1986, 193) commented, ““no
longer can it be claimed that there are overwhelming economic arguments for the
development option, while the beneÐts of the preservation option are conÐned to
sentiments and emotions existing only in the woolly heads of environmentalists.ÏÏ
Extended CBA is gaining increasing acceptance within the policy arena. The con-
ceptual framework usually adopted is that of total economic value (TEV), compris-
ing use value and nonuse value (option and existence value) (Pearce and Moran
1994).
Economists have developed a variety of methods for estimating TEV and its
individual components. A good deal of research is being devoted to the stated pref-
erence techniques of contingent valuation, contingent rating, contingent ranking
and choice modeling (e.g., Morrison et al. 1996 ; Sterner and van den Bergh 1998 ;
Hanley et al. 1998) and surrogate market techniques such as the travel cost and
hedonic price methods. Also, there is considerable interest in the expedient of beneÐt
transfers, or ““transfer of existing estimates of non-market values to a new study
which is di†erent from the study for which the values were originally estimatedÏÏ
(Boyle and Bergstrom, as reported by Kirchlo† et al. 1997, 21). Space precludes
further discussion here, but a contemporary survey of progress and challenges in
nonmarket valuation is provided by Harrison (1999). As these methods are further
reÐned, and their strengths and limitations better understood, they could become
routine sources for accounting information.
Provision of Provision of
Ðnancial physical
Title of information information
section in Number
report Yes No Yes No Contents of section in report pages
671
672 K . F. Herbohn et al.
has its origins in a consultancy report (Shea 1992) commissioned by North Queens-
land Local Government Authorities (LGAs), in response to the World Heritage
listing of previously logged forests. Applications were Ðrst called for landholders
wishing to establish plantations of rainforest timbers on their land in 1992. Eligi-
bility requirements included freehold tenure, suitable land with high rainfall and
limited slope, and a minimum area of 5 ha. Approximately 1500 ha was planted
over 5 years, with the emphasis then switching to supporting private initiatives.
The CRRP represents a cooperative e†ort between the Federal Department of
Primary Industries and Energy, Queensland Department of Natural Resources
(DNR), and LGAs (acting together as the North Queensland A†orestation Program
Joint Board), and private landholders. The program has four objectives stated to be
of equal importance : (1) to develop a private plantation resource base for a sustain-
able timber industry in the north of Australia, with major emphasis on native rain-
forest species ; (2) to address the problem of land degradation in the wet tropics area,
following extensive inappropriate clearing ; (3) to provide for improved water quality
by establishing vegetative bu†ers along rivers and streams ; and (4) to train a work-
force to support the long-term practice of rainforest plantation establishment
(CRRP Management Committee 1996). A management committee, with an indepen-
dent chair and two representatives of each tier of government, had the task of
guiding and coordinating the program. The committee is accountable to the various
stakeholder groups, and must communicate and demonstrate progress toward
achieving Ðnancial and nonÐnancial goals and provide information to assist deci-
sion making by stakeholders.
It is doubtful whether the reporting framework adopted by the CRRP (Table 1) has
provided to the various stakeholders information that is useful in assessing the
progress of the CRRP in achieving its speciÐed goals. While the annual accounting
report has provided detail on the structure of the CRRP (e.g., interrelationships
between various stakeholders), planting activities (e.g., seedling supply, planting and
maintenance), and expenditure, only market-based Ðnancial outlays are detailed in
the Expenditure Report and the Administration Operating Statement. In fact, the
majority of disclosures in the annual report take the form of apparently ad hoc
qualitative descriptions, supported by minimal Ðnancial and physical information
concerning the program. Clearly, there is scope to extend the reporting framework
to include nonmarket environmental beneÐts and costs.
During the course of the study, the CRRPÏs function changed in 1997 to pro-
moting landholder plantings by acting as an extension service, with a signiÐcant
reduction in government funding. At that time, a competing rea†orestation
schemeÈthe Queensland Joint Venture Plantation Scheme (QJVPS)Èwas initiated,
in which private landholders enter into a cost- and revenue-sharing arrangement
(Harrison et al. 1999). We argue that given the initial nature of the CRRP (i.e.,
multiple objectives, multiple stakeholders), it is still useful to develop a relevant
environmental reporting framework that might have been used by the CRRP in its
original form. 3 This investigation highlights some of the major issues and problems
that may be encountered by other organizations pursuing similar reporting goals. In
fact, we suggest that if the CRRP had been reporting on the full impact of its activ-
ities (i.e., priced and unpriced), its management committee would have been able to
argue more e†ectively for maintaining the level of funding.
Accounting for Natural Resources 673
The accounting perspective adopted here is that accounting reports that include
information on several attributes are most relevant to stakeholders (Dierkes and
Preston 1977). For example, stakeholders in the CRRP may be interested in infor-
mation on the Ðnancial value of carbon sequestration from planting trees, as well as
scientiÐc information on stream water quality (e.g., sediment load, nutrient levels,
conductivity). If an alternative reporting framework is to be developed, at least four
preliminary issues need to be considered :
d What process should be used to identify what information is important and so
should be reported in an organisationÏs annual report.
d What economic valuation techniques are appropriate in the case of the reporting
entity in question.
d What is the most appropriate means of communicating this information to stake-
holders.
d Other reporting considerations (e.g., cost-e†ectiveness).
Impact
of the CRRP.
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676 K . F. Herbohn et al.
Environmental
and social
variable Estimation technique
Note. Both beneÐts to landholders (private beneÐts) and beneÐts to the wider community (social beneÐts) are
relevant.
677
T A B L E 4 Extract From Proposed Special-Purpose Environmental Report for the CRRP for Water Quality
CRRP data Comparison norms
Environmental impact
dimension Program / policy Experience Industry Community Other
Summary evaluation Water quality appears to have improved in regions with CRRP-sponsored plantations, with supporting evidence
from scientists and local port authorities ; also, improvements in water quality appear to have had a
positive impact on the value of waterway aesthetics and perceived recreation
opportunities along waterways
678 K . F. Herbohn et al.
(summarized by a Ðfth objective labeled ““otherÏÏ). Each section could contain infor-
mation on relevant environmental impacts to enable statement users to assess the
performance of the CRRP in each area. Comparison norms from industry, com-
munity, and others (e.g., state government guidelines), where applicable, are incor-
porated to facilitate assessment of organizational performance (Dierkes and Preston
1977 ; Gray et al. 1993 ; Gray et al. 1996).
Table 4 illustrates how the proposed CRRP special-purpose environmental
report might be structured to account for performance, in this example for water
quality. This section of the report is divided into the speciÐc environmental impacts
identiÐed by stakeholders and consistent with the CRRPÏs objectives. The section
ends with a summary evaluation of the overall environmental impact that the
CRRP has had in the area of water quality.
Another issue is whether the special-purpose environmental report for the
CRRP is to be subject to veriÐcation by an independent external third party. Given
the limited resource base of the CRRP and the preliminary nature of the proposed
environmental reporting format, a cost-e†ective approach to obtaining external
veriÐcation might be adopted, whereby a well-respected critical journalist or a well-
respected person with signiÐcant experience of reforestation programs and the fore-
stry industry is invited to write a critique on its overall performance. This is similar
to the approach that was adopted in the annual reports of a U.S. corporation, the
Atlantic RichÐeld Company. 4
Development of private plantation Rating of low, Rating of low, Rating of low, Managerial Public opinion
resource base for a sustainable timber medium, or high to medium, or high to medium, or high to judgment (low, (low, medium,
industry be inserted here for be inserted here for be inserted here for medium, high) to high) to be
each environmental each environmental each environmental be inserted inserted (most
Address problems of land degradation performance performance performance (most likely from likely drawn from
Provide for improved water quality in dimension. Based on dimension. Based on dimension. Based on an internal survey a survey of
waterways summary evaluation summary evaluation summary evaluation of representative representative
for each dimension for each dimension for each dimension management groups selected
Train a workforce to support long-term drawn from the drawn from the drawn from the groups). from the general
practice of rainforest plantation special-purpose special-purpose special-purpose public).
establishment environmental environmental environmental
report. report. report.
679
680 K . F. Herbohn et al.
metric methods, such as the multiattribute value and utility model by Keeney and
Rai†a (1993), that are available to determine these trade-o†s. However, such a
model was not used in the case study because it is complicated and beyond the
expertise of the CRRP sta† and the reporting budget.
C on clud ing C o m m en ts
It is evident that traditional reporting of entities using natural resources pays inade-
quate attention to environmental and social impacts. Traditional accounting
systems exclude any nonpriced values relating to the natural resources controlled by
organizations (either directly through legal rights, or indirectly as public-sector cus-
todians for society). Traditionally, the management of these resources has been
based on only a partial information set. Societal pressures are slowly focusing atten-
tion on the shortcomings of traditional accounting information systems. Calls have
been made for accountants to review accounting policy, and to experiment with the
production of useful information on how an organization has managed the natural
resources under its management. We suggest an alternative approach to this
problem, which provides great scope for fruitful collaboration between accountants
and resource economists. In particular, the accountant would contribute informa-
tion management and communication skills to this collaborative reporting e†ort,
while the economist would contribute economic valuation techniques aimed at mea-
suring the costs and beneÐts associated with the management of natural resources.
The product of this reporting framework would be special-purpose environmental
reports that convey a more complete picture of an organizationÏs operations for a
particular reporting period. It is envisaged that this information would be useful to
a broad range of stakeholders such as existing and potential investors, lobby groups,
and regulatory agencies. In light of the evolutionary nature of environmental
accounting, more experimentation with accounting and reporting policies within a
range of di†erent organizations is required.
N o tes
1. The objective of NRA is to adjust the information stored in the national resource
accounts to produce supplementary accounts that provide an indicator of sustainable income
(i.e., the maximum consumption possible during a period, such that society has the same
wealth at the end of the period as at the start of it) (Common 1995). The supplementary
accounts include details of opening stocks of environmental assets, the annual use of these in
the economy (i.e., additions, depletions), and subsequent closing stocks. Once physical stocks
have been recorded, their market and nonmarket values may be incorporated into the
account. However, it has not been common for NRA to incorporate nonmarket values
(Oakley 1997).
2. There has been an unresolved debate on whether the use of nonmarket valuations in
EIA is appropriate. While extended CBA is not used frequently in EIA (Thomas 1998),
researchers such as Hundloe et al. (1990) present persuasive arguments for its inclusion.
3. The framework could also be used for the CRRP in its present form. However, it
would be difficult to justify the resources required to implement the reporting framework
since the CRRP is only an extension service.
4. In the case of Atlantic RichÐeld, a well-known critical journalist of the period, Milton
Markowitz, was asked to prepare a critique of the companyÏs social and environmental
Accounting for Natural Resources 681
report. The critique was published in conjunction with the annual report and acted as a form
of audit.
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