INTERNATIONAL BUSINESS COMMUNICATION

BUSINESS PRESENTATION RAW SCRIPT BY ANDROMEDA

SLIDE 1 - OPENING

Sandra : “Assalamu’alaikum warahmatullahi wabaarakatuh,”

“Good Evening, The Honorable, CEO, Marketing Manager and the Staffs of AMAZON INC. It’s
been an honour for me to present you our offerings of marketing consultation in terms of
market research.”

“First of all, I want to introduce you to our research group members. My Name is Sandra
Monica, standing next to me is Nurul Yanuar, the next one is Andromeda, and the last one is
Ilham Ramdani.”

“Today, we’re going to explain to you about how the market were shifted nowadays, and how
to adapt well to this kind of situation by using our marketing research services. So, here we
go!”

SLIDE 2 - BACKGROUND

Nurul : “In today’s Industry Revolution 4.0, we’re facing a great opportunity to manage our customers
efficiently, by using the power of Artificial Intelligent (AI). Thanks to the availability of Big Data,
who play the best role in supporting the development of AI.”

SLIDE 3 – SHIFTING CUSTOMERS AND ARTIFICIAL INTELLIGENT

Nurul : “Markets, as we expect, are shifted to the more confusing position in terms of attitudes,
perceives, and behaviors. There’s a lot of things we have to understand to encourage and
maintain our engaged customers to keep our cash flow healthy and make the best use of it.”

“AI, is one the best tools for us to adapt well to this kind of unpredicted market. With the
power of AI, we can collect the best information of today’s market, analyze it, and, finally, make
the best decisions and strategies to win the market instantly.”

SLIDE 4 – IT’S ALL ABOUT TRANSACTION!

Andro : “Admit it, the goal of every ecommerce today was to create as much as possible completed
transactions. As we can expect, transactions is started from the way of our customers open our
site or applications, search something that they want, add it to their cart, and finally check it out
and pay it.
 “This kind of routines is stored in something that we call ‘friends’. Why we call it as a friends? I
mean, we can’t ignore the fact that ‘data’ is our friends today. If we can’t manage our data
properly, we can lose several huge opportunities to understand how to create a chance of
transactions completion of our customers as much as possible”

SLIDE 5 – HOW DO WE ANALYZE?

Andro : “Well, the question is actually answered by the brief explanation from Nurul, which mention
the huge role of Big Data in our AI. Big Data, as we knows, were the best provider of materials
that our AI needs to analyze how the customer do the transaction in our site and application.
The agility of today’s cloud storage services was also the best reason to use Big Data as our AI
analyzing tools.”

“With the utilization of Big Data in our AI, we can identify what actually happened to our
market. For example, if we want to measure our customer behavior of viewing our available
products, we can use the utility of our database retrieving model. So, our AI machine can
actually compare the pagination loading, keyword typing, or even the product selecting, before
and after our user logging in into their account. Just as amazing as that!”

“The fast-development of today’s SQL services would be a great counterparts for us to optimize
our AI too. The more intelligent your AI to identify customers, the more SQL services you need.”

SLIDE 6 – LIST OF CUSTOMERS

Ilham : “Here are the list of startups that use our services to analyze their customers. BukaLapak, one
of the famous unicorn startup in Indonesia were among the online shopping goods that
successfully retain their market in 2019. In addition, there are also several startup that we
handle to maintain their marketing issues, among others are: 1) Giphy from United States, 2)
Freepik, also from United States, 3) Meizu from China, 4) PayTM from India, and etc.”

“So, I think it’s quite relevant to AMAZON INC’s marketing issues today, which would be great
honour for us to analyze it and suggest you the best strategies to retain and maintain your
market.”

SLIDE 7 – CLOSING

Ilham : “That’s all from us! Hope we can identify, analyze, and summarize the best way to handle each
of your marketing issues together pretty soon. Dozen of thanks to gives us an opportunity to
offer you our services. Regards, and wassalamu’alaikum warahmatullahi wabaarakatuh. ”