Documenti di Didattica
Documenti di Professioni
Documenti di Cultura
CONTENTS
INTRODUCTION vii
ACKNOWLEDGEMENTS xiii
1i Intercultural Communication
A Writer’s Technique: Main Ideas and Supporting Details
2
2 Education
A Writer’s Technique: Purpose and Audience
56
iv
The Essentials of Writing 102
CORE READING 1 Computers and the Pursuit of Happiness David Gelernter 136
An Opposing View Winn. F. Martin 143
CORE READING 2 We’ve Got Mail – Always Andrew Leonard 148
CORE READING 3 Propaganda Techniques in Today’s Advertising Ann McClintock 157
MAKING CONNECTIONS 170
ADDITIONAL READING 1 Students Shall Not Download. Yeah, Sure. Kate Zernike 171
ADDITIONAL READING 2 Don’t Touch That Dial Madeline Drexler 175
ADDITIONAL READING 3 Conceptual Fruit Thaisa Frank 178
ADDITIONAL READING 4 All Watched Over by Machines of Loving Grace 181
Richard Brautigan
ADDITIONAL READING 5 Humor 183
ESSAY TOPICS 185
v
4 Gender Roles
A Writer’s Technique: Summarizing and Paraphrasing
186
CORE READING 1 Sex Roles Hamilton McCubbin & Barbara Blum Dahl 188
CORE READING 2 Boys Will Be Boys Barbara Kantrowitz & Claudia Kalb 200
CORE READING 3 Sex, Sighs, and Conversation Deborah Tannen 210
MAKING CONNECTIONS 218
ADDITIONAL READING 1 Women Have What It Takes Carol Barkalow 219
An Opposing View Bill Norton 222
ADDITIONAL READING 2 The Androgynous Male Noel Perrin 223
ADDITIONAL READING 3 The Princess and the Admiral Charlotte Pomerantz 227
ADDITIONAL READING 4 The Greater God Rakesh Ratti 233
ADDITIONAL READING 5 Humor 235
ESSAY TOPICS 237
5 Work
A Writer’s Technique: Tone
238
CREDITS 288
INDEX 292
vi