7 Ways To Jumpstart With Travelpayouts

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7 ways to jumpstart
with Travelpayouts
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7 great scenarios for starting to earn with Travelpayouts
Table of contents
Table of contents ..................................................................................................... 3
Where to start .................................................................................................... 3
How it all works ................................................................................................. 4
Ways to make money with Travelpayouts .......................................................... 6

Scenario 1. Create a website ............................................................................ 6
Scenario 2. Use social media ........................................................................... 7
Scenario 3. Email marketing ............................................................................. 8
Scenario 4. Traffic arbitrage ............................................................................. 9
Scenario 5. Mobile apps ................................................................................. 10
Scenario 6. Referral program .......................................................................... 11
Scenario 7. Cashback ..................................................................................... 13
Travel niche reviews — which ones to choose .................................................... 14

Transport ......................................................................................................... 14
Flight tickets .................................................................................................... 14
Train tickets ..................................................................................................... 15
Ridesharing ...................................................................................................... 15
Buses ............................................................................................................... 16
Hotels and accommodation ........................................................................... 17
Tours and activities ......................................................................................... 18
Car rentals ....................................................................................................... 19
Transfers .......................................................................................................... 20
Other services .................................................................................................. 21
That’s it ................................................................................................................... 22
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7 great scenarios for starting to earn with Travelpayouts 3 / 22
What is this guide about?

Have you always dreamed of sharing precious travel insights with everyone
on the internet? Good news — this hobby can easily pay off!
This educational guide is designed to help you dive into the basics
of Travelpayouts and find where to start.
So, you’re about to begin your travel affiliate journey with Travelpayouts, but
you’re still struggle with how to fit the Travelpayouts tools and offers into your
current strategy. Here are the seven proven scenarios described in this paper:
• Create a travel website or blog.

• Use social media and messengers.
• Benefit from email marketing.
• Understand traffic arbitrage.
• Send traffic to mobile apps.
• Utilize referral programs.
• Get travel cashback
Towards the end of this guide, you will also find a detailed overview of travel
niches to work in with success stories and tips.
Where to start
Still need to get on board? Sign up at Travelpayouts.
Register at Travelpayouts
Now, let’s figure out how to monetize your work in travel.
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How it all works

With Travelpayouts, you earn money by selling the services of top-shelf brands
such as KAYAK, Jetradar, Booking.com, Viator and others.
For example, remember HBO’s awesome TV show “Chernobyl”? Write a

blogpost on your website and offer flight tickets and package tours to Pripyat.
The partner programs on Travelpayouts are called offers. Find the full list in your
account.
Offers, or affiliate programs, are travel-related products from Travelpayouts

advertisers for you to promote on your resource.
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We look after your running earnings correctly, and you can see all the clicks,
impressions, conversions and profit right in your dashboard.
To track your sales, we use your affiliate ID, or marker. Find your marker in the
upper right-hand corner of your personal account page, right next to the email
address.
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Ways to make money

with Travelpayouts
Let’s go through seven proven ways to earn money with Travelpayouts.
For each method, we will provide tips and stories from successful affiliates.
Scenario 1. Create a website

Let’s say you already have a website (No? Then create one with us). Good news
— content projects and blogs are easy to monetize within the scope of the travel
industry.
Unfortunately, increasing website traffic doesn’t actually mean increasing sales.
So, what makes your travel website a perfect place for your customers? The
recipe of success is adding high-quality traffic with the correct use of SEO tools.
Check out five ways to win with content:
• AdSense and other ad networks

• Travelpayouts/CPA networks
• Direct advertisers
• Selling links
• Selling your own products and services
Try them all to find your treasure trove!
Tips and tricks from our top affiliates.
Try to attract a quality audience. Here are five crucial pieces of advice:
• Gather traffic from transactional queries — click to find an SEO guide

for beginners.
• Create high-quality content for your site — make your website attractive and
unique using videos, photos and sales texts with this guide.
• Increase traffic and revenue through old articles — check out the case about
elementary analytics, updating old articles a profit raise of x18.
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• Long or short articles: Which one is better for travel blogging?

• Create content to increase your website traffic and bring backlinks.
• Use our cool widgets, white labels and travel APIs to provide your customers
with the best travel prices.
Affiliate story: Read this bonus case on how to create a travel website from
scratch by Victor Pashinsky, one of our top affiliates.
Scenario 2. Use social media

A big sale or erroneous tariff live only a few hours. Therefore, the normal SEO
model for attracting traffic does not work. It takes more time to index
a page than the promo actually lives. Such work requires the fastest possible
interaction with the audience. Social networks and instant messengers are the
best fit!
Check out these two techniques to profit from social networks that work:
• Selling your services: Searching and posting last-minute tours

and plane tickets.
• Selling someone else’s services: Placing ads in your groups.
Tips from Social Media Marketing (SMM) professionals:
• Spread your business presence throughout different social media platforms.

Create a Facebook page, start an Instagram account and always keep your
Twitter feed updated.
• Make high-quality, interesting and relevant content. Then, people will start
sharing it. Copying content is always a dead end.
• Earning on social media doesn’t require a website to start. For example,
WhatsApp groups in travel work fine:
• Ideal for last minute offers
• High conversion into sales (up to 10% out of the post outreach)
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In Travelpayouts, the use of targeted brand ads in social networks, messengers

and mobile apps is often forbidden. Read the rules.
Affiliate story: Read the article based on our affiliates’ real cases about
making money on messengers.
Scenario 3. Email marketing

No matter what marketers say, email marketing is still a big thing. We even
know a guy who made over $10,000 from newsletters alone! Now, let’s inspect
the critical factors to keep in mind.
Tips from our email marketers:
• Collect contacts via all available channels: Facebook, pop-up windows,

content landing pages, newsletter subscription form, etc.
• Focus on what motivates your audience: Send last-minute offers and unique
travel content with specials and deals.
• Create regular and highly personalized emails.
• Email open rates depend directly on subject lines. Read how to write catchy
subject lines.
• Remember — spam is prohibited. Pay special attention to helpful,

human and customer-driven conversation when creating emails.
Affiliate story: Find more email marketing lessons from Vladimir Druganov
(the affiliate who made $10k) in our blog post.
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Scenario 4. Traffic arbitrage

Traffic arbitrage means profiting from the difference. It’s the good ole scheme
of buying for less and selling for more. Long story short: Imagine spending $100
on Google Ads to promote $6,000 worth of plane tickets to your audience. Once
they buy one ticket you get $150 worth of commission, which means you would
generate $50 from arbitrage. Et voilà!
Are you planning to profit from arbitrage? Let’s take a closer look.
Tips from the industry’s best
• As a rule, the travel industry’s audience is dominated by women in the

24-35 age range. They are known to shop around, which turns into a lengthy
decision-making process for us all.
• Only attract relevant audiences. Do you sell first-class plane tickets? If so,
you need people over 30 years old. Carpooling is a younger service with the
majority of its audience under the age of 30. Analyze your buyer persona!
• Choose a product to promote: Hotels, plane tickets, transfers — anything.
Try all options, conduct tests and analyze the conversion.
• Arbitrage pays back in about three months in the travel industry. Don’t go
for short-term sales and special offers.
• Advertising specific destinations and dates (holidays, for example)
works well.
• Send users straight to the search results.
Brand bidding is prohibited in almost ALL cases at Travelpayouts.

Don’t forget to check the allowable traffic types for the offers you choose.
Affiliate story: Our Travelpayouts arbitrage master / one of our affiliates was
interviewed to share tips and tricks about traffic arbitrage in the travel niche.
Ask questions in the comments!
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Scenario 5. Mobile apps

We can’t forget about mobile traffic, especially since it’s growing faster than
the number of our affiliates. Two pieces of good news here:
• You don’t have to be a developer to make money from mobile apps.

• Did you share a link to your/our mobile app so users could download it?
Awesome, now all of their purchases are linked to your account forever!
Normally, a cookie file is stored for 30 days. However, when a mobile app
is installed via an affiliate link, cookie files are stored forever.
Check out the three best methods for making money on mobile apps
with Travelpayouts:
• Send your traffic to the Jetradar / Hotellook app

• Send traffic to a White Label app
• Create your own app based on the Travelpayouts SDK
The official app
Share your affiliate link for downloading the Hotellook or Jetradar apps
for users. Once installed, all user purchases in the app are your constant source
of income.
A White Label app
You don’t like our apps? That’s fine, we (only kinda) don’t mind. We’ve created an
empty iOS app and uploaded it to the AppStore.
Add your colors, insert your logo, give it a name of your choice and share it with
your users. All their purchases will be linked to you.
Travelpayouts SDK
Do you already have your own awesome app? Build plane ticket and hotel
searches right in your app with Travelpayouts SDK!
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Tips to earn on mobile apps
• Create an app with hotel and flight searches with Travelpayouts SDK.
• Sounds too complicated? Here is the ultimate guide on creating
and promoting an app.
• You might also need someone to build an app for you. Here are the tips
and pitfalls.
• Get practical insights on App Store Optimization.
Affiliate story: Check out the key secrets of ASO and earning on mobile apps
from one of our affiliates who created two killer apps — Cheap Flights and
Flight Store.
Scenario 6. Referral program

Yet another way to make money with Travelpayouts is to connect new affiliates
through a referral program. Place a sign-up affiliate link on your resource and
get 5% of the income generated by your referrals.
Go to your personal account, find Profile. Then select the «Referrals» tab.
Voila — this is your referral link!
The referral program applies only to flight bookings on Jetradar and hotel
bookings on Hotellook. All Jetradar widgets already have a special link called
“Powered by Travelpayouts”. When users click on it, they are redirected to our
site with your affiliate marker.
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Example of calculating earnings:
• The total income from the sale of a ticket is $10

• The affiliate reward is $6
• The referrer reward is $0.5
• The Travelpayouts reward is $3.5
See? You don’t steal your referral’s money — it’s us sharing our part with you
for new cool affiliates.
Registering several accounts of one affiliate to get referral income is forbidden.

If you violate this rule, we reserve the right to block you at any time without
paying what you’ve earned.
Read the examples of working with the Travelpayouts referral program

in our blog.
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Scenario 7. Cashback
Buy flight tickets, hotel rooms, museum tickets and other services with your
own affiliate link to get a refund of up to 25%. In affiliate marketing, we call
it type-in traffic, or direct traffic. In this case, the user already knows what they
need and types the URL in the address bar.
Type-in traffic is prohibited in many offers, because advertisers don’t really

want to share their profits with an existing client. Check out the type-in traffic
rules.
Companies can also make money on cashback — invite your audience to buy
travel services from your link, so they earn and store up cashbacks in their
accounts. Next, share your affiliate reward with clients (note: this type of traffic
is already called «cashback,» not «type-in»).
For example, Letyshops partners with Travelpayouts on the same basis.
For each paid booking, Travelpayouts pays Letyshops a commission, part

of which the service shares with the user. So, users get cashback!
Cashback traffic is not allowed in some of the offers. Check out the rules.
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Travel niche reviews —

which ones to choose
Open a Travelpayoutsl account. Now you see that our affiliate programs are
divided into travel categories like transport, accommodation, tours and others.
Which ones are the best fit for you? And, what rewards do different advertisers
offer you? Let’s see it below in our quick travel affiliate programs comparison.
Take a breather — the best performing offers have links to subscribe!
Transport
This niche comprises all the ways to get around from point A to point B
by ground, air or water. An affiliate makes money by selling tickets for all kinds
of transportation: cars, buses, trains, ferries and planes.
Obviously, transport services are in high demand among frequent travelers.

There is no chance to travel without moving from one place to another, so
you’ll probably have an audience. However, with great demand comes great
competition — keep that in mind when planning your project’s promotion.
Flight tickets
Affiliate program Affiliate reward
50-70% of the advertiser’s revenue

Jetradar — A travel search engine.
(around 1.6% of the ticket price).
KAYAK — Search for cheap flights. 50% of the advertiser’s revenue.
Kiwi.com — Cheap flight tickets

3% of the booking price.
with virtual interlining.
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Train tickets
Trainline — Search, compare and book

Up to 3% of the booking price.
tickets for buses and trains in Europe.
Rail Europe — The number one

1.3% of the train ticket cost
distributor of train tickets
and 1.8% of the rail pass cost.
and passes in Europe.
Omio — Search and compare ticket

6% of the booking cost.
prices for buses, trains and planes.
Tutu.travel — One of the leaders

in the online sales of railway tickets Up to 5,99% of the train ticket cost
for traveling around Russia depending on the traffic.
and CIS countries.
12Go — Tickets for trains, buses, 50% of the advertiser’s revenue

ferries and charters in Southeast Asia. for each order ($3 on average).
Join Trainline
Ridesharing
Blablacar Poland — Search for reliable The reward is €0.67 for publication
fellow travelers. of the trip and €0.67 for booking a trip.
Join BlaBlaCar
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Buses
Tutu.travel — One of the leaders

in the online sales of railway tickets Up to 9.99% of the booking price
for traveling around Russia and CIS for bus tickets.
countries.
Omio (formerly GoEuro) —

Search and compare cheap buses, 6% of the booking cost.
trains and flights.
Trainline — Search and compare ticket

Up to 3% of the booking cost.
prices for buses and trains in Europe.
12Go — Tickets for trains, buses, 50% of the advertiser’s revenue

ferries and charters in Southeast Asia. from each order ($3 on average).
Join Omio
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Hotels and accommodation

How it works: When a client books a hotel, an affiliate receives a commission
of the accommodation cost. Sometimes, a commission is calculated based on
the deposit.
This niche features a particular way of paying out. The commission is sent
once your client has checked out of the hotel, which unfortunately might take
months! As for the good news, these payouts are one of the highest and offers
are easy to promote.
Hostelworld — Hostels all around

40% of the deposit.
the world.
Hotels.com — Hotel reservations

Up to 6.4% of the booking cost.
worldwide.
Booking.com — Planet Earth's #1 4% commission on completed

accommodation site. hotel stays.
6% of the total booking value (without

Agoda — Cheap hotel booking
taxes) when the client checks out
Join Booking.com
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Tours and activities

The tours and activities category is the last stage of preparing for a trip. A good
strategy is to present activities in the following way: “Title including the tour
name + short description + a widget for this tour.”
In this niche, seasonality directly influences sales volume. In Europe, the peak
numbers are between March and April and between September and October.
Don’t forget about holidays, big international trade fairs, concerts and festivals!
4% of each sale on all items, apart

from JR pass bookings, Fuji Q
Voyagin — Asia's best things to do,
Highland bookings, Tokyo Disneyland
including tours, activities and tickets.
and Tokyo Disneysea bookings (The
affiliate reward is 2% on these items).
Musement — Tickets, tours 50% of the advertiser's margin

and activities. from each order.
TicketNetwork — Sports, concert

12.5% of the booking cost.
and theater tickets around the world.
6% commission on all sales

Go City Card — Smart destinations.
and 3% for coupon/voucher partners.
Viator — A TripAdvisor company. 4% commission on sales.
Tiqets — Tickets for museums, shows

6% of the order price.
and attractions all over the world.
Sputnik8.com — Online booking

Up to 10% of the booking price.
of worldwide tours.
Join Tiqets
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Car rentals
A good promotional strategy is to use your personal experience. Tell your
audience about the services you’ve tried yourself. You’ll see that readers love
and trust real stories, so your conversion rates will likely increase.
In this niche, affiliates receive commissions once the client has paid for the car
rental, even if the rental period starts in three months.
56% of the advertiser’s revenue on

Discover Car Hire — Car rentals: each booking. 24% per car rental's
Find, compare and save up to 70%. FullCoverage product from Discover
Саг Hire's commission.
Economybookings.com — Cheap 60% of the advertiser's revenue

car rentals worldwide. from each booking.
5.6% commission on Europe

AutoEurope.ru — Car rentals
destinations and 2.4% commission on
worldwide.
destinations in the rest of the world.
Myrentacar.com — A car rental broker 50% of the advertiser's revenue

for local car rental companies. from each order.
Join Economybookings
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Transfers
Transfers are an alternative to a traditional taxi when traveling. On top of taking
you from the airport to your hotel, a driver will meet you with the nameplate and
help on the way to the vehicle if needed. You can book a car and pay in advance
on the internet.
In this niche, transfers and taxis do the same job, even though their services
differ in practice. To sell a transfer, you’ll need to explain what exactly your client
will pay for and what services they will receive.
Intui.travel — An international system

for booking personal transfers 7.5% of the order price.
all over the world.
12Go — Tickets for trains, buses, 50% of the advertiser's revenue

ferries and charters in Southeast Asia. from each order.
50% of Kiwitaxi’s income for each

KiwiTaxi — International transfers.
order (average payouts is 6 EUR).
Join KiwiTaxi
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Other services
Travelpayouts affiliates can not only earn on basic services (such as flight
tickets, accommodation and more) but also on additional products like SIM
cards for travelers, parking spots in airports, cruises, etc.
Drimsim — SIM cards €5 for each paid order of SIM card

for active travelers. on www.drimsim.com.
Compensair — Compensation
€10 per claim.
for flight delays or cancellations.
CPA of €23 on average, depending

AirHelp — The world's leader on the country. Here, you can find
in flight delay compensation. more information about country
specific commissions.
BikesBooking — An online booking

service for motorcycles, scooters, 4% of the booking cost.
quads and bicycles all over the world.
HopaYacht.com — 50% of the advertiser's revenue

Global yacht rental.s from each order.
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That’s it
Now that you know everything we know, it is time to set you free. You are ready
to take over the travel industry on your own!
But, if you ever need help, we’re always a shoulder to lean on! Follow us on your
favorite social platform to be the first to know about our promos and increased
commissions, and to ask your questions right there!
Enjoy your high conversions!
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7 Ways To Jumpstart With Travelpayouts

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FREE GUIDE

Where to start .................................................................................................... 3

How it all works ................................................................................................. 4

Ways to make money with Travelpayouts .......................................................... 6

Travel niche reviews — which ones to choose .................................................... 14

Share this guide

What is this guide about?

• Create a travel website or blog.

Now, let’s figure out how to monetize your work in travel.

Share this guide

How it all works

For example, remember HBO’s awesome TV show “Chernobyl”? Write a

Offers, or affiliate programs, are travel-related products from Travelpayouts

Share this guide

Share this guide

Ways to make money

Scenario 1. Create a website

Unfortunately, increasing website traffic doesn’t actually mean increasing sales.

Check out five ways to win with content:

• AdSense and other ad networks

Try them all to find your treasure trove!

Tips and tricks from our top affiliates.

• Gather traffic from transactional queries — click to find an SEO guide

Share this guide

• Long or short articles: Which one is better for travel blogging?

Scenario 2. Use social media

• Selling your services: Searching and posting last-minute tours

Tips from Social Media Marketing (SMM) professionals:

• Spread your business presence throughout different social media platforms.

Share this guide

In Travelpayouts, the use of targeted brand ads in social networks, messengers

Scenario 3. Email marketing

Tips from our email marketers:

• Collect contacts via all available channels: Facebook, pop-up windows,

• Create regular and highly personalized emails.

• Remember — spam is prohibited. Pay special attention to helpful,

Share this guide

Scenario 4. Traffic arbitrage

Tips from the industry’s best

• As a rule, the travel industry’s audience is dominated by women in the

Brand bidding is prohibited in almost ALL cases at Travelpayouts.

Ask questions in the comments!

Share this guide

Scenario 5. Mobile apps

• You don’t have to be a developer to make money from mobile apps.

• Send your traffic to the Jetradar / Hotellook app

The official app

A White Label app

Share this guide

Tips to earn on mobile apps

Scenario 6. Referral program

Share this guide

Example of calculating earnings:

• The total income from the sale of a ticket is $10

Registering several accounts of one affiliate to get referral income is forbidden.

Read the examples of working with the Travelpayouts referral program

Share this guide

Type-in traffic is prohibited in many offers, because advertisers don’t really

For example, Letyshops partners with Travelpayouts on the same basis.

For each paid booking, Travelpayouts pays Letyshops a commission, part

Share this guide

Travel niche reviews —

Obviously, transport services are in high demand among frequent travelers.