FACULTY OF APPLIED SCIENCES

PROGRAMME AS201 - BACHELOR OF SCIENCE (HONOURS) BIOLOGY

NAME

WAN NURUL EZZATI FARHANI BINTI ISHAK

STUDENT ID

2017290624

GROUP

AS2016A-2

LECTURER’S NAME

PROF. ZAINI ABDULLAH

ASSIGNMENT FOR MGT 657 – STRATEGIC MANAGEMENT

REGARDING SWOT MATRIX ANALYSIS FSG

 SWOT analysis is a critical approach for assessing the strengths, weaknesses,
opportunities, and threats of an organization. Swot analysis involves the collection and
representation of information on internal and external factors that may or may have an impact
on business. This analysis is a basis of strategic analysis specifically on its most competitive
valuable strengths and weakness to see their chances for market success. It also may help the
managers to develop four types of strategies according to each of the factors.

It can benefit businesses or organizations. After all, we can strengthen our company
and avoid failures because we have analyzed all the components by using SWOT Analysis.
The Faculty of Applied Science is one of the pioneering faculties in UiTM and since it has
been established, the faculty has achieved a great deal, but there is still room for
improvement that can be achieved.
 SWOT Matrix Analysis for Faculty of Applied Sciences

Internal Factors

Strength Weakness

 Have a stable wifi  Not enough parking

connection for all of spot for students and
the students and staff lecturers
 Good resources  Insufficient number of
management and instruments as well as
leadership lack of latest
 Expertise and skillful technology in the
lecturer in their laboratory
respective field  Ancient building and
infrastructure
 Poor maintenance

Opportunities S-O Strategy W-O Strategy

 International  With the equipment  Faculty should also

exchange students and material provided consider improving the
program for research, the appearance of the
 Joint venture faculty can give building as there are
program between opportunity and international students as
industry and attracting student to do well.
External Factors

interuniversity research which  Joint venture strategy

will then increase the may help to introduced
productivity of the more current
faculty in the science technologies available
field. to the faculty.

Threats S-T Strategy W-T Strategy

 Demografic factor of  FSG top management  Increasing the number

the faculty need to develop a new
 Competition with plan or framework for
other faculties the reformation and
 Specialized courses refurbishment of
in other university the layout building of
the faculty.
 Adding new courses
of infrastructure and
laboratory equipment
for both student and
staffs
 Maintenance service
should be done
accordingly so that we
that meet the current can keep up with other
industrial demand university