https://gratitudefarms.co.

in

Gratitude Farms
an ex-Soldiers Organic Farming Enterprise

High Profitability and Rapid Replicability in Organic Farming for

Marginal Farmers
 Who are we?
an Agri-tech start-up that combines:
• Traditional knowledge of organic farming with
• Latest Technologies and Operational Processes
A social impact enterprise for livelihood and
entrepreneurship opportunities for ex-soldiers,
rural youth and women, through organic farming.
Our Mission
To train and develop 5000 ex-soldiers, rural youth
and women as organic farming entrepreneurs
over the next five years.
Major VP Sharma (Retd): CEO
Alumnus of IIT Kanpur and National Defence
Academy,
16 Years in Indian Army
16 Years in Corporates (Airtel, Ericsson, Nokia
and Cisco)
Brig Rakesh Kaul (Retd): COO
Post Graduate in Eco-Tourism
33 Years in Indian Army
Officer in the Corps of Signals
Shyam Kaluve (CTO)
Alumnus of IIT Kanpur
20 years of professional experience (17 years with Cisco)
Director, Software Engineering with Cisco Systems
Over 10 years with Civic Council, Cisco India
Suresh Subbarao
Alumnus of NITK
Alumnus of IIM-B
18 Years in Cisco (Engineering,
IT, Tech etc)
Ayushi Sharma
Masters in Energy Strategies
from MINES ParisTech, France.
Passionate in use of micro/nano- grids for rural communities.
 Setting the Context …. 1 of 2
The Problem

Primary Social Problem

Targeted
Livelihood challenges of ex-servicemen

Secondary Social Problem

Targeted
Low profitability for small / marginal
farmers in organic farming.
 Setting the Context …. 2 of 2
Our Solution
Sainya-Krishi
Supply Chain
Cover the entire value chain of Organic All our Farms are within 100 km of
Farming Chennai and Pondicherry to limit the
time from harvest to delivery (<10
hours)
“From Harvest to Home in 8 hours”.

Production Sales
Develop high-yield organic farms Direct-to-home sales (App Driven)
(Food- Forest Model) with ex- Our tagline
soldiers as farmers / Farm “We are your Family Farmers”.
Managers. Affordable prices for all organic
produce

Every two – acre Farm of Organic “Food-Forest” generates:

• 36 tons of vegetables, greens and fruits per year.
• Livelihood: 6 women on farm and 1 woman (off-farm)
• Livelihood: One ex-soldier Farm Manager per four acres.
 Pre-production Production Post-production Sales

Financial Planning Chennai App-based

Model 1: Gratitude Farms + Direct to Home
ESM Farmer Partners (D2H) Delivery
Mobilisation of ESM

Logistics
Farm Collection Solar
ESM with Farm
1, 2, 3 Drier
… Collection

schema
SALES APPROACH
Training in
Samriddhi
Organic
Naturals
Farming Model 2: Gratitude Farms + SORTING
Fresh Packing Outlets
ESM Farm Supervisor + &
Contracted Land Owner GRADING
ESM without Farm

Logistics
Restaurants
Farm Collection Gratitude / Institutions
1, 2, 3 Kitchen
Wealth
Farm Development … Collection
Generation
Contracts
B2B Aggregators
(Big basket etc,) Employment
Pondicherry Generation

TECHNOLOGY AND PROCESSES (AGRICULTURE OPERATIONS CENTRE, FARM ERP, IOT, WATER MANAGEMENT TECHNOLOGIES)
Smart Agri-Operations Centre

Ex-Soldiers as
Farm Managers

Rapid Replication
People The Brain
Highly Scalable (upto • Planning
National Level) • Near Real-time
Monitoring
Enables Big Data / • Corrective Actions
Analytics • Advisory

Agri-Operations
Centre

Technology Processes

CropIn Standard Package of

Cloud-based Farm ERP Practices
platform Simplified as Instruction sets
 Gratitude Farms: Core Benefits
At community / district
/ state level:

Rapid replicability and

At Individual level scalability

Increasing the income

of Ex-servicemen /
At National level:
marginal farmers
Help sustainable rural development
Approx. 1.5 - 2 lakh /
by harnessing the dual potential of
year/ acre
organic farming and the leadership
of ex-servicemen.

The benefits of our work go well beyond the financial viability for ex-soldiers….
An ex-soldier is a natural grass-root leader.
He can serve as an instrument of change in his village for bringing in organic farming
revolution.
 Unique Value Proposition

WE ARE YOUR FAMILY FARMERS

For the Customers To be a trusted supplier of fresh and pure organic
vegetables and products at affordable prices.

For the A dignified livelihood through profitable organic

Ex-soldiers farming in their own farms or as Farm Managers.

Discipline, ability to find solutions on the go and

Ex-soldiers’ factor
grass-root leadership.

Agri-Operations Lends our business to be a Knowledge-centric and

Centre helps rapid replicability for small farmers across
India
Thank You!
Maj VP Sharma (Retd)
CEO and Co-Founder
vpsharma@gratitudefarms.co.in
www.gratitudefarms.co.in

+91 80959 99776

Why Smart Agri-Operations Centre?
The Problems we are trying to solve

Maximising profits for marginal farmers.

Two major issues at Farm level Farm level
1 1. Lack of disciplined operations
labour related / knowledge related
inefficiencies
can be as high
2. Yield Predictability of crops as 30 - 40%.

2 Rapid replicability of “Food-Forest” model

for small and marginal farmers

LONG TERM:
3 Analytics and Big Data inputs at regional and
national level for improving yields for small farms