After Reading the case; answer the following questions:

(i) Conduct SWOT analysis of Superado

(ii) Conduct ” the personality assessment of major characters of the

case.

(iii) During the crisis, how this retail store can motivate its people?
Apply the relevant theories to support your answer.

(iv) What do you suggest? Should this retail house give bonus to its
people this year? Support your answer with possible consequences
and their feasible solutions. 

Answer 1) Strengths :Another strength is that the company has been engaged in producing the
initial material with the highest quality over the years. Various technologies have actually been
adjusted by business through supplying streaming on all internet connected devices such as
mobile, iPad, Personal computer systems, and tvs.
Weaknesses : the cost of movies and shows is growing on constant basis to support the material.
The restricted copyright is one of the major weaknesses of the company,
The business offers diversified content to client all around the world, which tends to need big
quantity of money.Due to this function the business has actually decided to take debt to money
its new material. The business hasn't utilized the renewable energy and it hasn't produced the
business design.
Opportunities : where the business might partner with the Canal plus and BBC in order to have
access to the wealth of native language European material along with having an opportunity to
increase the clients in regional arenas. It can partner with a number of telecom service providers,
and it can also offer bundle deals and packages in different or untapped markets. The company
can likewise produce area particular material in the regional languages and increase bottom-line
through specific niche marketing.
Threats
Among the noteworthy hazard to the success of the business is the competitive pressure. The
competitor base and their dominance have been regularly increasing, Amazon, HBO, AT&T, Hulu
and Youtube are competing in exact same industry with Swot Analysis of Bonuses In Bad Times
(Hbr Case Study And Commentary) Case Analysis by offering the repeated access to the initial and
new content to their subscribers.
Alternatives
As the company has actually been facing the problems of the consumer churn rate; there are
various alternatives proposed to the business in an effort to address the emerging problems. 

Answer 2)luisa fernandez- CEO of the company

Vice President- Maria alva
Redrigo mandeza- Master of finance

Answer3) The case study “Bonus in the bad time” illustrates the situation of an organization
which is considering whether bonus should be given out this time during the economical crisis.
The bonus is calculated to exceed the revenue of the firm. However, there has been an “implied
contract” for annual bonus that has been lasting for 30 years.

Answer 4)The sales per employee at Superado are almost 20% higher than competing
supermarkets and Ricardo believes this achievement should be rewarded. Rodrigo is encouraging
Luisa to give the employees the bonuses because the company’s philosophy has always been that
if you do not treat your employees well, they will not work hard for you. Superado offers more
benefits than its competitors with permanent contracts, full time employment, stable shifts, and
generous benefits and above market average salaries. Although Superado currently offers the
best overall package, there has been a threat of a competing supermarket, Grandplace, which has
just moved into the neighborhood and is looking to poach Superado’s customers, as well as
employees by offering signing bonuses