UNIT I: UNDERSTANDING ELEMENTS AND

CHARACTERISTICS OF TRENDS

What is Trends?

Trend is a general, development of change in a situation or in the way

that people are behaving.

 A trend simply reflects what seems to be going around at any given

time.
 A trend can be in any area and doesn't only reflect fashion, pop culture
and entertainment.
 There can also be a trend in the stock market to be bullish or bearish,
depending on economic indicators, or a political trend reflecting a
nation's current mood.
 Some trends are fun, some fabulous, some appalling, but however long
they last, you can be sure there will always be a new trend coming
along to replace the old.
 The pattern to determine a trend in any issue must pass the basic test
of significance so that it can create change to wide range of people
and have broad social, economic, and political implications.
 A significant characteristic of a trend is its capacity to make sudden
surprise and reversals that we can see around us.

ELEMENTS AND CHARACTERISTICS OF A TRENDS

 A trend lasts much longer and has greater impact on society.

 Identifying a trend helps us to plan ahead effectively for the future.

 We can introduce successful initiatives based on these trends.

 Trends overlap and interlock, reinforcing each other.

  Trends can also run counter to each other and cancel each other out.

 Identifying a trend begins with environmental scanning or engaging in

the process of gathering information.

 In spotting a trend, we seek out current opinion, look and listen for new
ideas and new practices that can propel change.

 Scanning for a trend demands depth and breadth of analysis. It cover a

wide spectrum of sources in order to reveal events in the community of
what is commonly known and commonly thought important.

Enrichment Exercises
Name: Grade and Section:
Date:

Activity 1: “DEFINING A TREND”

a. Which among these random words do you like the most? Rank
by putting 1 as your most like and 10 as your least like.

Hip-hop

Rap

Skin whitening

Twitter

Social network

Maintaining body figure

Hair rebond

Hair dyeing

Fashion

Gadgets

Nail art

Monopod

b. Let’s Anchor Your Learning!

In not less than 50-words, answer the following questions:

1. According to Kirsten Anderberg, what is the basis of beauty
standards and views?
2. “Beauty is in the eye of the beholder”. Who is the beholder? To
what does the beholder anchor his/her standard?

3. Explain in your own words “beauty” and “standards”.