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Visual Rhetoric
Dr. Henthorn
11/20/19
For my document design project, I chose to look at the Catawba extension of the mobile
site for Blackboard. The site is poorly optimized for the mobile platform. I’ve generally always
been able to navigate the browser version of the site well enough, but the mobile version has
presented challenges not always found in the browser version. I’ve had both good experiences
and bad experiences trying to navigate the site. Since I’ve been at Catawba, I’ve seen the
mobile site change many times, little by little. So, there is effort being done to fix these issues
presented, but it’s not enough yet. Largely, I’ve only used the mobile site when I had to quickly
look something up for a class and being under pressure and trying to navigate this mobile site
never seems to end well. This layout stresses me out just trying to see my grades, much less
By far the biggest flaw of this layout is the space issues presented on the institution
page. Everything feels on top of each other when you start clicking around on the site. It feels
like the site has gone into error mode, when it’s just functioning normally. It’s hard to explore a
space when it feels like just opening anything causes the page to become clustered. For
example, when you click on the person’s face in the top right side, it pops open a navigational
box with courses and recently visited areas. Which in theory is great, but in execution is flawed.
The box is half on the page, and half off the page. Zooming out does not help the situation.
There are other moments like this on the site, it leads to information being cut off, and
each other, navigation is out of the question. However, one thing that the blackboard mobile
site does well is separating the courses out in the course section. I’ve never had a problem
finding which class I was looking for, largely because everything was spaced out well. The
classes are evenly divided into sections and it’s helpful. Nothing pops up unless you click the
Another thing I think the site does well is how it handles quick links. It’s a clickable icon
at the top of the screen that when clicked opens a popup across the screen of organized links. I
tend to like that on this site, because it handles the space issue well. It doesn’t feel clustered
when it pops up, because it overlays the rest of the screen and pops up quickly. However, it’s
much too small. I didn’t think it was even clickable for the longest time. When you do click it, it
extends out from the side and says “Quick Links” along with the chain link emblem, which is
helpful once you know it’s a thing, but not so much on its own. One thing I like about the site is
the font choices. They’re usually clear and easy to read, which helps when trying to navigate
the site after it has visually broken. I’ve never found what I’m looking for but not been able to
tell because of the font choice. But the size of the font could use some reworking at times, like
with the quick links and popups. So, while this visual aspect is a good step in a more helpful
direction, it still has aspects that could be improved upon. Similarly, the logout button has
issues.
The site relies heavily on symbols at times, as many other sites do. The quick links are
symbolized by two links in a chain, and the logout button is symbolized by the circle and line
symbol to indicate how a device activates and deactivates. This button is similar in size to the
face icon, and just as vague. But why is a power button indicative of logging off? An argument
could be made that logging off is like shutting down, but why was that specific icon chosen? It’s
more confusing than it is immediately helpful. So, while it’s not the worst aspect of the design,
it is one that could use an overhaul. There could be better ways to indicate to someone that
There are redeeming qualities and then there are failings, but it’s clear that this site has
not been properly optimized for the mobile platform, particularly in the way that it handles the
space. Some icons are too small, some overlays are done wrong, and it makes the site feel like
it’s glitching out when you’re just simply navigating it. Turning the phone sideways makes the
situation even worse, with the face Icon opening up so that you only see one small part of it in
the top left-hand corner. The site needs revision on the technical side, but also more
importantly on the way that it Is visually represented. The interface presented should be to
help users instead of frustrating them at every given opportunity. Blackboard needs help.
My redesigned document
https://pubsecure.lucidpress.com/588042bd-b973-4047-8cb8-4c32624656ae/