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8. If the investment in fixed assets or plant and machinery does not exceed one
crore rupees, then that particular firm come s under the category of a) Tiny
industry b) Small scale industry c) Village industry d) Cottage: industry
10. One entrepreneur monitors the play habits and toys of her nieves and
nephews. This is a good example of: A) Opportunity identification. B)
Developing a business plan. C) Identifying resources and resource gaps. D)
Implementing a growth strategy.
Answer: A Page: 38 Difficulty: Medium
11.According to the text, channel members of the distribution system are good
sources to identify business opportunities. Which of the following would not
be such a channel member? A) wholesaler B) teacher C) retailer D)
manufacturer's rep
Answer: B Page: 39 Difficulty: Easy
12. An opportunity assessment plan: A) should focus on the opportunity and not
the entire plan. B) is shorter than a business plan C) provides the basis for
making the decision. D) All the above are true.
Answer: D Page: 39 Difficulty: Medium
13.In order to gain the financing needed to create a venture, entrepreneurs must
often give up: A) some control of the new venture. B) A share of the
ownership. C) Patent rights. D) Both a and b.
Answer: D Page: 40 Difficulty: Medium
22. Which of the following statements about the entrepreneurial climate is (are)
true? A) Trial and error are encouraged. B) Resources of the firm need to be
available and easily accessible. C) A multidisciplinary approach is
encouraged. D) All of the above are true.
Answer: D Page: 48-49 Difficulty: Easy
29.Name the institution which was set up in 1982 to promote integrated rural
development
(a) NSIC (b) NABARD (c) SIDBI (d) NCEUS
31. The reality of the myth that fear forces breakthrough is:
a) Information gathering
c) Idea generation
d) Preparation
33 In testing the feasibility of products or services, one of the questions related
tothe product or service that should be asked, is:
34 The test for marketability could be divided into the following four
categories:
37 Which of the following is something that the business plan cannot do?
39 Which one of the following is not part of the steps involved in preparing a
Business plan?
a) Determine the present status of a business
b) Describe where you want to go with the business and to develop goals
to takeyou there
c) Submit the business plan when applying for funds
d) Formulate an action plan to facilitate the realization of objectives
40 The _______ of the business plan briefly sets out the business plan
indicating the major objectives and describing the products and (or) services,
marketstrategy and some financial projections
a) Cover sheet
b) Executive summary
c) Brief history
d) Appendices
41 Business plans:
b) Guarantee funding.
a. Start-up
b. Seed or concept
c. Product and organizational development
d. Maturity
43 Which of the following does not take place during the start-up stage of the
Business venture?
a. Competition is global
b. Modestly priced marketing tools
c. Barrier of entry
d. Social Networking
e. None of the above
a. The franchisor
b. Established name recognition
c. The franchisee
d. Creative control
49 _____ is the position of a firm on a continuum ranging from highly
conservative to highly entrepreneurial.
a) Risk tolerance
b) Entrepreneurial intensity
c) Inventiveness
d) Organizational bureaucracy
a) Focus groups
b) Benchmarking
c) Brainstorming
d) Projection
a) A marketing plan
b) Financial feasibility analysis
c) Industry/market feasibility analysis
d) Organizational feasibility analysis
a) Concept testing
b) Product/service feasibility analysis
c) Test marketing
d) Usability testing