To purchase this product, please visit https://www.wiley.

com/en-us/9781119561248

Research Methods For Business: A Skill Building

Approach, 8th Edition
Uma Sekaran, Roger Bougie

E-Book Rental (120 Days) 978-1-119-56124-8 December 2019 $14.00

E-Book Rental (150 Days) 978-1-119-56124-8 December 2019 $15.00

E-Book 978-1-119-56124-8 December 2019 $50.00

Paperback 978-1-119-56122-4 August 2019 $115.95

DESCRIPTION

Research Methods For Business, 8 th Edition explains the principles and practices of using a systematic, organized method for

solving problematic issues in business organizations. Designed to help students view research from the perspective of management,

this popular textbook guides students through the entire business research process. Organized into six main themes—Introduction,
Defining the Management and the Research Problem, Theory, Collecting Information, Drawing Conclusions, and Writing and

Presenting the Research Report—the text enables students to develop the skills and knowledge required to successfully create,

conduct, and analyze a research project.

Now in its eighth edition, this popular textbook has been thoroughly updated to incorporate substantial new and expanded content, and

reflect current research methods and practices. The text uses a unique blended learning approach, allowing instructors the flexibility

to custom-tailor their courses to fit their specific needs. This innovative approach combines the face-to-face classroom methods of the

instructor with internet-based activities that enable students to study what they want, when they want, at their own pace.

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NEW TO EDITION

• A new theme and chapter 3 on defining and drawing conclusions, the characteristics of valid conclusions, and types of
argumentation

• Extensively updated examples, references, exercises, and content throughout

• Substantially revised coverage of the relation between management and research problems

FEATURES

• Provides numerous real-world examples from different types businesses around the world

• Emphasizes the relationship between the scientific and the pragmatic approaches to research

• Covers a wide range of business research methods and practices used in areas such as human resources management,

strategic management, operations management, management control, marketing, finance, accounting, and information systems

• Examines the managerial implications of the content, and emphasizes the need for managers to understand research

• Discusses the dynamics of cross#cultural research in the context of today’s global economy, and addresses the ethical

considerations relevant to conducting research

• Features a companion website containing extensive teaching resources, including data sets, additional case studies and

examples, a test bank, PowerPoint slides, and a complete instructor’s manual

To purchase this product, please visit https://www.wiley.com/en-us/9781119561248