+6013 998 3737

w w w. d a r r e n t a n o ffi c i a l . c o m
PROFILE
Highly creative and multitalented Graphic Designer with extensive experience in branding, advertising and
print design. Exceptional and interpersonal skill; dynamic team player with well-developed and verbal
communication abilities. Highly skilled in client and vendor relations and negotiations; talented at building and
maintaining ‘’win-win’’ partnerships. Passionate and inventive creator of innovative marketing strategies and
campaigns; accustomed to performing in deadline-driven environments with an emphasis on working within
budget requirements.

Highlights

Attention Clean & Contrast Design Playful

to detail aesthetic in color strategy design

EXPERIENCE
Senior Graphic Designer • 1/2018 - present
Loki, Kuala Lumpur MY
A full-service digital agency based in Kuala Lumpur and Singapore.
• Leading a team on projects and supervise junior designers in creating concepts, comps, layouts and final art.
• Maintaining brand consistency throughout all our marketing projects such as new campaign and business as
usual work.
• Participate in creative brainstorming sessions, challenge received briefs while being aware of the best tactics,
reuse of content, digital needs, intergrating localization, etc.

Graphic Designer • 4/2016 - 10/2018

Casery, Los Angeles CA - Telecommuting
A brand that produces high fashion phone cases and accessories globally.
• Manage all branding development on design, layout, and production.
• Work closely with creative director and design team to produce professional web and graphic assets,
packaging, POP displays, and other advertising materials.
• Ensure marketing programs (print, e-commerce, wholesale, tradeshow) are on-brand.

Graphic Designer • 6/2015 - 9/2015

D Plus M Creative, Kuala Lumpur MY
A boutique agency with four design divisions, architecture, graphic, interactive and visualisation.
• Responsible for all matters related to graphic design. This included dealing with suppliers, client liaison,
executing final artworks before production commences.
• Managed graphic projects and consulted with clients on the most appropriate options based on their goals.
• Created presentations and proposals for clients and managing director.
Graphic Designer • 11/2013 - 9/2014
AirAsia, Kuala Lumpur MY
World’s best low-cost airline headquatered in Malaysia.
• Worked on numerous campaigns that ranged from sales collaterals right to leading a branding exercise for a
new product at that time Redbox by AirAsia - a low-cost courier and delivery service.
• Created a high volume of layout, graphic, and production design.
• Supervised on the assessment of all graphic materials to ensure the quality and accuracy in the design.

Graphic Designer • 5/2011 - 7/2013

LHM Advertising Agency, Singapore
An advertising agency driven by clear insights and strategic directions help building local brands.
• Revamped various brands identity including logos, layouts, packaging designs, and marketing collaterals.
• Led numerous design, development and implementation of the graphic, layout and production communication
materials.
• Created digital and non digital mockups, color proofs, and presentations for proposals.

Graphic Design Intern • 7/2010 - 9/2010

Leo Burnett, Kuala Lumpur MY
An American advertising agency that holds some of the most impressive key accounts worldwide.
• Responsible on brand campaigns for a non profit organization cater to underprivileged children.
• Worked closely with design director and design team on providing various graphic, and production design.
• Assisted in promotional items for McDonald’s and Marlboro.

EDUCATION
Diploma in Graphic Design • 7/2007 - 9/2011
IACT College, Kuala Lumpur MY

SKILLS
Adobe Creative Cloud 2018
Illustrator Photoshop InDesign Lightroom
9 9 6 7
10 10 10 10

After Effects
5
10

LANGUAGE
Spoken
English Chinese Malay
9 8 7
10 10 10

Written
English Chinese Malay
10 4 10
10 10 10
QUALITIES
Typography
Kerning

Layout
Serif

0.75pt
DESIGN Beak Axis Cap
Height

C ABI N
Leading Baseline
1pt
Descender
Bracket Tail Finial
Tracking

Proofreading
• A good design should be like a well-made sentence.
• Friday; Zurich, Switzerland; Google; WhatsApp.
• Complex: these type of graphic designs generally have more words.

REFERENCES
Loki
Alex Wong • Head of Creative Shaiful Ayisy • Senior Art Director
alex@thisisloki.com ayisy@thisisloki.com

Casery
Matthew Harlow • Managing Director Charlotte Hennington • Creative Director
matthew@thecasery.com charlotte@thecasery.com

D Plus M Creative
Mark Stephen Chew • Managing Director Karen Choi • Creative Director
mark@dplusmcreative.com karen@dplusmcreative.com

AirAsia
Rudy Khaw • Group Head of Branding Prem Kumar • Creative Director
khawkengwei@airasia.com premkumar@airasia.com

Leo Burnett
Iska Hashim • Creative Director Gigi Lee • Creative Director
iska.hashim@leoburnett.com.my gigilsn@gmail.com

LHM Advertising
Seven Yu • Creative Director
seven@lhm.com.sg