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CAREER IN INTERNATIONAL MARKETING

1. What is International Marketing?


- International Marketing is about the activities of marketing includes
planning, pricing, promotion and distribution of ideas, goods, and services in
order to meet the needs and desires of different people from different
countries around the world.

- International Marketing differs from Domestic Marketing in the salary, area,


languages, risks, opportunities, ...

2. Discuss and make some examples about the skills, knowledge and aptitude
in the job of Product Designer – Foreign Market Adaptation?

Skills:

 Creativity  Collaboration
 IT skill  Decision making
 Communication  User research
 Active learning

- Moreover, there are some specilized skills such as:


 Interaction / UI Design
 UX Design
Knowledge:

 Design  Fine Arts


 English language  Computers

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 Communications and
Media

Aptitude:

 Imagination  Analytical thinking


 A right-brained person  Independence
 Good at arts  Adaptability and
 Detail-oriented flexibility

3. Discuss and make some examples about the skills, knowledge and aptitude
in the job of International Business Development Manager?

Skills:

 Communication skill  Decision making


 Presentation skill  Organizational skill
 Collaboration skill  Persuasion skill
 Leadership  Analytical skill
 Creativity  Cooperation
 Negotiation skill  Good interpersonal
 Time management skill

Knowledge:

 English/ Chinese  Economics


 International Business  Sales and Marketing
 Finance  Project Management
 Accounting  Law and Government

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 Knowledge of foreign  Administration and
cultures Management

Aptitude:

 Effort  Leadership
 Self- starter  Dependability
 Interacting with  Independence
people  Stress tolerance
 Face of frustration do  Persistence
best in this occupation  Critical thinking

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