GDB 3023 ENGINEERING ECONOMICS AND ENTREPRENEURSHIP

BUSINESS PROPOSAL
TEAM MEMBERS :
1. Wan Ali Imran Bin Wan Othman ( 21235 )
2. Elias Joao Tenece ( 22330 )
3. Mateo Samy Davey ( 19001525 )
4. Leong Zheng Yan ( 20451 )
5. Higino Salgado Mukuwane Cuamba ( 22338 )
6. Muhammad Hafiz Irfan Bin Sideli ( 17006532 )
Decision Problem

 Earphones are becoming more popular accessories in listening to music from mobile devices
and they are preferable than headphones as the former can be more expensive than the
latter . But most earphones have the tendency to fall off from the listener’s ears and this
disrupt their experience in indulging their desired songs . And for some earphones , they
could be uncomfortable to wear due to their poor ergonomic design .

Project Objectives

 We would like to come up with accessories that would revolutionize the way we hear music .
The idea is that music should not only be heard from earphones but from other clothing
items as well such as shirts , headwear and necklaces . This would allow the listener to enjoy
quality music wherever they go without having to worry about using an earphone or
headphones .

Project Tasks

 Form a startup enterprise complete with analysis on enterprise profile , management and
assets .
 Brainstorm ideas that would solve our decision problem .
 Survey on potential customers that would be interested in our product
 Design the product that could solve the decision problem
 Draft marketing plan to spread the work about the product
 Present a plan to require financial assistance from banks and investors .
 Start manufacturing and distributing the product to consumers
 Provide financial analysis from all activities and review sales after ten years

Team Members and Designated Tasks

 Wan Ali Imran Bin Wan Othman

1. Team Leader
2. Setting the project path and assignments needed to be done in the project
3. Providing important information on company details such as company profile , business
type , structural type etc .
 Mateo Samy Davey
1. Presenting the products and services that best suits the company’s objectives .
 Leong Zheng Yan
1. Performing market analysis with relevant data including potential customers , studying
potential competitors and surveying buying patterns
 Muhammad Hafiz Irfan Bin Sideli
1. Allocate plans for distributing the products in the market which includes plans for
business , operational and marketing .
2. Predict sales forecasts based on relevant data .
 Elias Joao Tenece
1. Setting up organizational structure and management team .
2. Setting up manning requirements including salaries for each personnel based on position

 Higino Salgado Mukuwane Cuamba

1. In charge of all the funding that flows in and out of the company .
2. Monitoring all profits and losses obtained from sales
3. Yielding breakeven analysis from profits and losses
4. Provide details on all financial activities including business , marketing and operational .