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Today saw the launch of Mag Manufacturing’s latest line of car accessories.

After initial
excitement when the company first entered this competitive market just 3 months ago, there
was a lot of disappointment. Many commentators said that the major manufacturer had made
a big mistake. The products became famous not for their new designs, but for the many
problems they had. These problems included poor quality and late delivery. Big problems for
such a big company.

So, what are we looking at today? First we have the comments from the CEO of Mag
Manufacturing, Mr. David Bresslaw. In his press conference today, he said: “We have learned a
great deal from our previous attempt. We know that many customers were upset by the
problems we had. We believe that we did our best to solve these problems. I think most people
think we did a good job fixing the problems.”
That may be true, but are consumers willing to risk being burned again by faulty products? On
Internet forums, it seems that they are. In the words of “magmaster” (not his real name) on a
popular Facebook discussion page, “Mag Manufacturing may have made mistakes, but I have
used their products for over 10 years. They deserve a second chance.”

We will watch this closely and report on anything we hear.

Brian Smith

Translate:
Hari ini menyaksikan peluncuran jajaran aksesoris mobil terbaru dari Mag Manufacturing.
Setelah kegembiraan awal ketika perusahaan pertama kali memasuki pasar kompetitif ini hanya
3 bulan yang lalu, ada banyak kekecewaan. Banyak komentator mengatakan bahwa produsen
utama telah melakukan kesalahan besar. Produk menjadi terkenal bukan karena desain baru
mereka, tetapi karena banyak masalah yang mereka miliki. Masalah-masalah ini termasuk
kualitas yang buruk dan pengiriman yang terlambat. Masalah besar untuk perusahaan besar.

Jadi, apa yang kita lihat hari ini? Pertama, kami mendapat komentar dari CEO Mag
Manufacturing, Mr. David Bresslaw. Dalam konferensi persnya hari ini, dia berkata: “Kami telah
belajar banyak dari upaya kami sebelumnya. Kami tahu bahwa banyak pelanggan yang kesal
dengan masalah yang kami miliki. Kami percaya bahwa kami telah melakukan yang terbaik
untuk menyelesaikan masalah ini. Saya pikir kebanyakan orang berpikir kami melakukan
pekerjaan dengan baik memperbaiki masalah. "
Itu mungkin benar, tetapi apakah konsumen bersedia mengambil risiko dibakar lagi oleh produk
yang salah? Di forum Internet, sepertinya memang begitu. Dalam kata-kata "magmaster"
(bukan nama sebenarnya) di halaman diskusi Facebook yang populer, "Mag Manufacturing
mungkin telah melakukan kesalahan, tetapi saya telah menggunakan produk mereka selama
lebih dari 10 tahun. Mereka pantas mendapatkan kesempatan kedua. ”

Kami akan menonton ini dengan cermat dan melaporkan apa pun yang kami dengar.

Brian Smith
1. hat was launched today?
Select one:
a.Initial excitement
b.Mag Manufacturing’s first line of car accessories
c.Mag Manufacturing’s latest line of car accessories

2. Who is David Bresslaw?


Select one:
a. The CEO of Mag Manufacturing
b.The CFO of Mag Manufacturing
c.Magmaster(nyarru)

3.What is magmaster’s real name?


Select one:
a. Brian(nyaru)
b. doesn't say
c. David

4: What were two of the problems with Mag Manufacturings earlier products?
Select one:
a. Fame and Design
b.Poor quality and late delivery
c.Big problems and late delivery

5. 5: Does Mr. Bresslaw think there were problems with the products?
Select one:
a. No
b. yes
c. Doesn't say

6. Who does Brian write for?


Select one:
a. Facebook
b. A popular discussion page(nyaru)
c.The Associated Press Clear my choice

selesaikan tahapan berikut dalam mengembangkan produk baru.

1. Punya ide asli.

2. Lakukan riset pasar.

3.
4. Lakukan uji coba produk.

5. kosong

6. kosong

Punya ide asli.


Desain produk.
Beri merek produk.
Luncurkan produk.

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