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MARKETING DEPARTMENT
FROM : TO :
DIRECTOR- SALES & MARKETING ALL REGIONAL HEADS
JK:DISC: 64/19-20
MAR 02, 2020
Please note that all the Trade offers will not be applicable on following bill types:-
SRINIVASU ALLAPHAN
CC : Dy. MANAGING DIRECTOR
CC : DIRECTOR & PRESIDENT (INTL. OPERATIONS)
CC : PRESIDENT (INDIA)
CC : VP (REPL SALES)/ (CORP. A/Cs)
CC : HEAD (INTERNAL AUDIT)
CC : AVP (MABC)
CC : Sr. GM (MKTG) / GM (FM)/ NSH
CC : ZONAL MANAGERS
CC : DGM (TRAINING) / (S. A/Cs)/ (SALES ADMIN.)
CC : ALL PRODUCT MGRs/ZTMMs
CC : GM (COMML.) – KTP/BTP/CTP/VTP/LTP
EARLY BIRD – DEALER
From 1st to 17th MAR 2020
ROTATION OFFER
Applicable on all JK, Vikrant & Challenger Brand
Page | 1
Any Dealer doing more than 1.40 rotation in month of Mar-2020 will
get 10% additional annual Ace Club surprise.
Page | 2
FLEET DISCOUNT (Applicable for both- JK & CIL)
Please note that below given schemes WILL NOT BE APPLICABLE
ON CASH & CARRY PRODUCTS.
DISCOUNT % (TTF)
5%
(ALL SKU’s – TBB & TBR)
- Not Applicable on Cash & Carry Tyres.
6-14 400
15-24 800
25 & above 1000
* Above Slabs are on monthly offtake
Applicable Sizes
7.50 R16, 8.25 R16, 215/75 R17.5, 225/75 R17.5, 235/75 R17.5 & 245/75 R17.5
Terms Conditions:
1. Payout will be basis the Qualifying Slab of March 2020 offtake
2. Trade Offer is for the period of March 2020. (CN will be issued on no. of tyres)
3. Disbursement of CN will be on a monthly basis
Page | 4
TRADE OFFER – FARM (MAR 2020) - DEALER
(Applicable for both- JK & CIL)
Discount applicable on Body of Invoice
Farm Category Discount on BOI (Tyre)
Tractor Front 3.25%
ADV 4.25%
Tractor Trailer 3.25%
Page | 5
TRADE OFFER – PCR- (MAR’20)
Triple Points Bonanza
Period - 1st Jan’2020 to 31st March’ 2020
Audience – Dealer
Category – PCR (Car+ Jeep Radial)
Reward on Target
Slab Basis FY 18-19 Minimum Target
Achievement of Quarter Consistency Bonus
APM (Monthly)
(Jan+Feb+March)
FY 18-19 APM + 10%
Triple Advantage Points Additional 0.5 times
0-250 Growth or 30 tyres (
(1+2) Advantage Points
whichever is higher)
FY 18-19 APM + 5% Triple Advantage Points Additional 0.5 times
250-500
Growth (1+2) Advantage Points
Triple Advantage Points Additional 0.5 times
500+ FY 18-19 APM
(1+2) Advantage Points
Note :
Dealer has to achieve Eligibility of 3 months ( Jan + Feb + March) to earn the Reward
and has to achieve per month target for all three months to get consistency bonus
Dealer-wise Eligibility will be sent to you separately.
New dealers will get the scheme benefit as per their offtake slab.
Slab jump to higher slab is allowed. No slab shift to lower slabs will be entertained.
For more than 200 tyres, benefits to be earned in multiple of 25, 50,100,150 and 200 only.
Page | 6
Special Discount
Discount
Description
%age
165/80 R14_TORNADO_85_S_TL 3%
155/80 R13_VECTRA 3%
Page | 7
TRADE OFFER – PETRO CHANNEL
(Applicable for both- JK & CIL)
Page | 8
JKTIL NON TRUCK DISTRIBUTION POLICY
(for JK DISTRIBUTORS and/or extended from CIL TO JK)
Terms Conditions:
Payout will be basis the Qualifying Slab of March 2020 offtake and average
maintenance of H1
Trade Offer is for the period of Jan 2020 to Mar 2020 (CN will be issued on MV)
Normal CN will be issued on monthly basis. Consistency CN will be issued on qtly
basis.
New Appointment will be considered as per actual achievement
H1 Base Calculation - Average will be calculated basis the month’s offtake &
decimals will be rounded off to the next place,
example
Farm Category:
Farm Category Discount on BOI
Tractor Front 2.25%
ADV 3.25%
Tractor Trailer 2.25%
Tractor Rear 2.00%
Page | 9
Tyre Lo Cash Jeeto Scheme
Period - 1st Mar to 31st Mar
Audience - Distribution Channel
Category - Car + Jeep ( Radial )
Note -
1 Above Mentioned offtake Criteria will be applicable for any new account
2 Last 3 months APM (Dec'2019 to Feb'2020) to be mandatory maintained to
qualify for offer.
For more than 200 tyres, benefits to be earned in multiple of 25, 50,100,150 and 200 only.
Page | 10
JKTIL RURAL DISTRIBUTION POLICY
(Applicable for both- JK & CIL)
JK NT CIL NT
Minimum SAS Deposit 200000 300000
Interest on SAS (as per sales policy) 9% 9%
PPD ( As per Sales Policy) 0% 0%
Distribution commission 3% 3%
Payments acceptance only via
Mandatory and only way to accept payment
RTGS/NEFT
(a) Manpower Support (RE - Rs. 7000 per month per RE with incentive of 1% of MV of 2-3 Wheeler |
Rural Entrepreneur) to be reviewed 0.5% of MV of PCR/SCV/Tr Front | 0.25% of MV of LCV & Tr Rear &
after 3 years. Trailer, for every product sold
Page | 11
Note –
1. If billing in a particular month don’t happen then for that month following discounts
from above table will not be given (d), (e), (f) & (g)
2. If Rural Distributor is found to be dealing in multiple tyre brands, the distribution will
be closed the very day.
3. ROI guarantee only be given if 10 tyres are billed in both JK Non Truck & CIL Non Truck
.
4. The above ROI Guarantee is applicable for All New & Old Rural Distributors.
Terms Conditions:
Payout will be basis the Qualifying Slab of March 2020 offtake and average
maintenance of H1
Trade Offer is for the period of Jan 2020 to Mar 2020 (CN will be issued on MV)
Normal CN will be issued on monthly basis. Consistency CN will be issued on qtly
basis.
New Appointment will be considered as per actual achievement
H1 Base Calculation - Average will be calculated basis the month’s offtake &
decimals will be rounded off to the next place,
example
Page | 12
Farm Category:
Farm Category Discount on BOI
Tractor Front 2.25%
ADV 3.25%
Tractor Trailer 2.25%
Tractor Rear 2.00%
Note -
1 Above Mentioned offtake Criteria will be applicable for any new account
2 Last 3 months APM (Dec'2019 to Feb'2020) to be mandatory maintained to
qualify for offer.
Page | 13
ADDITIONAL REWARD on PREMIUM SKUs (For 1st to 31st March 2020)
For more than 200 tyres, benefits to be earned in multiple of 25, 50,100,150 and 200 only.
Page | 14
OE FRANCHISE POLICY CORE POLICY
(CAR RADIAL / UV RADIAL (Incld. JEEP RADIAL)- MSIL- MARUTI SUZUKI
INDIA LTD.
The following OE FRANCHISE POLICY is being announced effective for March 2020:-
Special Discount Rs.500 per tyre will be given on body of invoice for 215/60 R16 UX
ROYALE (TL)
No deposit (SAS) required and billing on approved credit limit
OE Franchise will be eligible for maximum 30 days credit but the billing should be strictly
as per approved limit.
Cheque on Delivery not required
Penalty on return of cheques and penal interest for late payments will be applicable as
per the Sales policy.
No CRM program will be applicable in OE Franchise
Overdue Payments (Above 30 days) - Franchise billing to be stopped if any invoice gets
overdue for payment.
Service Advisor, Works Manager & Spare Parts Manager Incentive will be given through
credit note as per given below details & It is responsibility of MSIL dealer/dealer’s Parts
Manager to distribute Service Advisor Incentive among them.
Consumer offers will apply as per regular channel
Below mention Incentives is also applicable on 145 R 12 ULTIMA XPC (TT/TL) for MSIL
Dealers
Page | 15
OE FRANCHISE POLICY CORE POLICY
(CAR RADIAL / UV RADIAL (Incld. JEEP RADIAL) (Renault/ Honda/ Nissan)
The following OE FRANCHISE POLICY is being announced effective for March 2020:-
Page | 16
OLD CODE DISCOUNT- TYRE, TUBE & FLAP
You may bill these tyres based on their WEEK AGEING.
The discount will be given on body of invoice based on the category and
ageing as follows :-
OTR
` TBB TBR PCR OTHER (Upto 25 Inch) TUBE/FLAP
52-78 7% 5% 10% 7% 4% 25%
79-104 10% 8% 15% 10% 10% 40%
105-156 20% 15% 25% 20% 15% Scrap
157 and
beyond 35% 30% 40% 35% 20% Scrap
At the start of the month, the old code tyres may be identified in the warehouse as per
the manufacturing dates and a summary prepared. Going forward, for classification of
old code tyres into various segments every month, the range of relevant stencil
numbers is mentioned in the table attached.
This exercise should be completed in the first week of every month, positively by the
5th day
Any tyres which not classified as old code will have to be billed as fresh tyres only
If the entire stock cannot be audited to identify old code tyres, then, either the tyres
will be billed as fresh tyres or appropriate discount should be applied based on ageing
of tyre determined at the time of delivery
During month end billing, if an old code tyre has to be billed, but the exact ageing is not
known, the tyre will be billed without discount on body of invoice and the appropriate
discount will be provided through credit note.
For Your ready reference, month-wise/ age-wise table attached
Apr 2019 4217 to 1918 1617 to 4117 1716 to 1517 On or before 1616
May 2019 4717 to 2418 2117 to 4617 2216 to 2017 On or before 2116
Jun 2019 5117 to 2818 2517 to 5017 2616 to 2417 On or before 2516
Jul 2019 0217 to 2818 2917 to 0118 3016 to 2817 On or before 2916
Aug 2019 0718 to 3318 3417 to 0618 3516 to 3317 On or before 3416
Sep 2019 1118 to 3718 3817 to 1018 3916 to 3717 On or before 3816
Oct 2019 1518 to 4118 4217 to 1418 4316 to 4117 On or before 4216
Nov 2019 2018 to 4618 4717 to 1918 4816 to 4617 On or before 4716
Dec 2020 2418 to 4918 5117 to 2318 5216 to 5017 On or before 5116
Jan 2020 2918 to 0219 0318 to 2818 0417 to 0218 On or before 0317
Feb 2020 3318 to 0619 0718 to 3218 0817 to 0618 On or before 0717
Mar 2020 3718 to 1019 1118 to 3618 1217 to 1018 On or before 1117
Page | 17
TRADE OFFER - RETREAD
Product discount @ 3.00% on body of invoice will be applicable on all
retread material. QTD has been withdrawn.
At the start of the month, the old code PCTR material may be identified
in the warehouse as per the manufacturing dates and a summary
prepared.
Page | 18
This exercise should be completed in the first week of every month,
positively by the 5th day
Any PCTR material which are not classified as old code will have to be
billed as fresh PCTR Material only
During month end billing, if an old code PCTR Material has to be billed,
but the exact ageing is not known, the PCTR Material will be billed
without discount on body of invoice and the appropriate discount will be
provided through credit note.
Program Details:-
The Details of the program are given below:-
Slab
Category Points/ Rs.10000 Remarks
(M.V.)-in lac
I 0.60-0.90 125
II 0.91-1.25 150
III 1.26-2.00 175
Points on monthly business
IV 2.01-4.00 200 over & above 0.60 lac
V 4.01- 7.00 225
VI 7.01-10.00 240
VII 10.01 & Above 255
Page | 19
2/3 WHEELER BLAZE SERIES IN JK
Early Bird – As per CIL
PRODUCT DISCOUNT
Page | 20