HISTORY OF HYUNDAI

The Hyundai Motor company is a south Korean multinational automotive manufacturer headquartered

in Seoul, South Korea. The company was founded in 1967 and, along with its 32.8% owned
subsidiary, Kia Motors, and its 100% owned luxury subsidiary Genesis Motors [8] which together
comprise the Hyundai Motor Group. It is the third largest vehicle manufacturer in the world.
Hyundai operates the world's largest integrated automobile manufacturing facility  in Ulsan, South
Korea, which has an annual production capacity of 1.6 million units. The company employs about
75,000 people worldwide. Hyundai vehicles are sold in 193 countries through some
5,000 dealerships and showrooms.
Chung Ju-Yung founded the Hyundai Engineering and Construction Company in 1947. Hyundai Motor
Company was later established in 1967. The company's first model, the Cortina, was released in
cooperation with Ford Motor Company in 1968. When Hyundai wanted to develop their own car, they
hired George Turnbull in February 1974, the former Managing Director of Austin Morris at British
Leyland. He in turn hired five other top British car engineers. They were Kenneth Barnett body design,
engineers John Simpson and Edward Chapman, John Crosthwaite ex-BRM as chassis engineer and
Peter Slater as chief development engineer.[13][14][15][16] In 1975, the Pony, the first South Korean car, was
released, with styling by Giorgio Giugiaro of Ital Design and power train technology provided by
Japan's Mitsubishi Motors. Exports began in the following year to Ecuador and soon thereafter to
the Benelux countries.
In 1984, Hyundai exported the Pony to Canada, but not to the United States, because the Pony didn't
pass emissions standards there. Canadian sales greatly exceeded expectations, and it was at one point
the top-selling car on the Canadian market. In 1985, the one millionth Hyundai car was built.
In 1986, Hyundai began to sell cars in the United States, and the Excel was nominated as "Best Product
#10" by Fortune magazine, largely because of its affordability. The company began to produce models
with its own technology in 1988, beginning with the midsize Sonata. In the spring of 1990, aggregate
production of Hyundai automobiles reached the four million mark. In 1991, the company succeeded in
developing its first proprietary gasoline engine, the four-cylinder Alpha, and also its own transmission,
thus paving the way for technological independence.
In 1996, Hyundai Motor India Limited was established with a production plant in Irungattukottai
near Chennai, India.
In 1998, Hyundai began to overhaul its image in an attempt to establish itself as a world-class brand.
Chung Ju Yung transferred leadership of Hyundai Motor to his son, Chung Mong Koo, in 1999.
Hyundai's parent company, Hyundai Motor Group, invested heavily in the quality, design,
manufacturing, and long-term research of its vehicles. It added a 10-year or 100,000-mile (160,000 km)
warranty to cars sold in the United States and launched an aggressive marketing campaign.
In 2004, Hyundai was ranked second in "initial quality" in a survey/study by J.D. Power and Associates.
Hyundai is now one of the top 100 most valuable brands worldwide.  Since 2002, Hyundai has also been
one of the worldwide official sponsors of the FIFA World Cup.
In 2006, the South Korean government initiated an investigation of Chung Mong Koo's practices as
head of Hyundai, suspecting him of corruption. On 28 April 2006, Chung was arrested, and charged
for embezzlement of 100 billion South Korean won (US$106 million).  As a result, Hyundai Vice
Chairman and CEO, Kim Dong-jin, replaced him as head of the company. On 30 September 2011, Yang
Seung Suk announced his retirement as CEO of Hyundai Motor Co. In the interim replacement period,
Chung Mong-koo and Kim Eok-jo will divide the duties of the CEO position.

Model lineup
Current
Sedans, hatchbacks and sports cars
 Accent/Verna
 Aslan
 Elantra/Avante/Lantra
 Eon
 ix20
 Grandeur/Azera/XG (Originally a joint project of Hyundai and Mitsubishi)
 i10/Grand i10
 i20
 i30
 Hyundai i40
 Mistra (Joint project of BAG and Hyundai)
 Hyundai Sonata
 Veloster
 Xcent

Electric and hybrid vehicles

Hyundai Motor Company began developing flexible-fuel vehicles (FFVs) in 1988. The test vehicle was
1991 MY S coupe FFV. Since March, 1992, in Seoul, Korea, through at least November 1993, field
trials of several FFVs had been performed over more than 30,000 miles.

The Hyundai Sonata Hybrid uses a lightweight lithium polymer battery.

The first pure electric car developed by Hyundai was the Sonata Electric Vehicle in 1991. The car
started as a Sonata sedan based model. Hyundai later produced electric vehicles utilizing the Excel,
Grace, Accent, Atos and Kia Sportage platforms.
Hyundai planned to have six electric vehicles available for testing by the end of 1992. The company
was using batteries from Ovonic Battery Company Inc. in Troy, MI.[102] The Excel and the Sonata
were the two different models on which the electric vehicles were based. The vehicles were scheduled
to likely be tested in the United States and in Korea.
The new hybrid-electric FGV-1 was unveiled at the Seoul Motor Show in 1995. The car featured full-
time electric drive technology. The 1995 Hyundai FGV-1 was the result of Hyundai's first experiments
with hybrid propulsion systems in 1994.
Hyundai produced its second generation hybrid-electric vehicle in 1999. The company is using
the “parallel” type design, which utilizes either the ICE or the electric motor.[103] The FGV-2 was the
second vehicle to be produced. Others are the Elantra HEV and the Hyundai Accent HEV, which were
unveiled in 1999 and 2000, respectively.
The new hybrid electric Sonata made its debut at the Los Angeles International Auto Show in
November 2008. The car featured lithium polymer battery technology. The 2011 Hyundai Sonata
Hybrid sales in the U.S. began near the end of February 2011.

The Hyundai Blue On electric car(Hyundai i10 EV).

Hyundai began producing hybrid electric vehicles in 2009. The company is using Hybrid Blue Drive,
which includes lithium polymer batteries, as opposed to lithium-ion. The Avante was the first vehicle to
be produced. Other are the Santa Fe Hybrid, the Elantra, Sonata Hybrid and the Hyundai i20, which will
replace the Hyundai Getz.
Hyundai Elantra LPI Hybrid (or Avante in the local market) was launched in the South Korean domestic
market in July 2009. The Elantra LPI (Liquefied Petroleum Injected) is the world's first hybrid electric
vehicle to be powered by an internal combustion engine built to run on liquefied petroleum gas (LPG)
as a fuel. The Elantra PLI is a mild hybrid and the first hybrid to adopt advanced lithium polymer (Li–
Poly) batteries.
The Hyundai Blue Will plug-in hybrid has made its U.S. debut at the North American International
Auto Show in Detroit 2010.
At the 2010 Geneva Motor Show, Hyundai unveiled the i-flow, a concept car using a variant of the
BLUE-WILL hybrid system. The i-flow Concept uses a 1.7-liter twin-turbo diesel engine along with
electric batteries to achieve fuel economy of 3 litres per 100 kilometres (94 mpg-imp; 78 mpg-US).
Hyundai says a production car based on the i-flow's design will be in production by 2011.
The Hyundai Blue On is a subcompact five-door hatchback electric car produced by Hyundai Motor
Company. The prototype, an electric version of i10, was first unveiled at the Frankfurt Motor Show in
2009. The pre-production testing model was unveiled in Seoul in September 2010, when the first of 30
units were delivered to South Korean government agencies for field testing. The carmaker planned to
build 2,500 units by the end of 2012. The Blue On is equipped with a LG 16.4 kWh lithium
polymer (Li–Poly) battery pack and charges in 6 hours with a 220 V power outlet and in 25 minutes to
80% with three-phase electric power (in a 380 V outlet). The maximum speed is 130 km/h (81 mph) and
0–100 km/h is achieved in 13.1 seconds. According to Hyundai Motor Company, the total investment to
develop the Blue On, its first production electric car, was around 40 billion won(US$34.3 million).
As of March 2014, cumulative global sales totaled 200 thousand hybrids, including both Hyundai
Motors and Kia Motors hybrid models

Corporate social responsibility

In 2008, Hyundai Motors established a committee to oversee its Corporate Social
Responsibility programme. Among the programme's initiatives have been the "Happy Move Global
Youth Volunteers Program".
The Hyundai Motors' India Foundation (HMIF) has invested more than 20 million rupees in
various corporate social responsibility programmes in India. In 2011, it started the "Go Green" village
adoption project in Tamil Nadu. Its aim was to promote environmentally friendly products, increase the
forest cover in Tamil Nadu, and improve living and hygiene conditions in the region's villages. A
number of schools have been adopted for improvement with the HMIF donating around 450 benches to
government schools and drilling 10 bore wells.

Sports sponsorship

UEFA Euro 2012.

 Jeonbuk Hyundai Motors FC

 FIFA
 International Cricket Council
 UEFA
 FIFA World Cup (since 2002)
 Cricket World Cup
 UEFA European Championship (since 2000)
 Korea Football Association
 A-League
 Inside the NBA
 National Football League
 Sun Bowl
 Hyundai Tournament of Champions
 Olympique Lyonnais
 PFC CSKA Moscow
 Millonarios Fútbol Club
 Club Universitario de Deportes
 Tampines Rovers FC
 Al-Fateh SC
 Moroka Swallows F.C.
 Mandurah City FC
 Park United FC
 Carlton Football Club
 Brisbane Lions
 Brisbane Broncos
 AS Cannes Volley-Ball
 Hyundai Hockey Helpers
 Rhys Millen