lI. What are the types of communication?

Explain.
32. a- Define ERP' what are ERP application
components, benefits? List the causes
of failures.
(oR) B.Tech. DEGREE EXAMINATION,
b. Write short notes on NOVEMBER 2018
3d to 7e Semester
fI Y*F"T"1,
(u)
By Eiception (MBE)
Supply Chain Management (SCMj
I5ME4OI _ ECONOMICS AND PRINCIPLES
OF MANAGEMENT
@orthe candidates
Note:
admitted during the o"i"rii" v"* 2015 - 20li;;;;i7-2018)
:!**** (i) Part - A should be answered ilr oMR.sheet
within first 45 minutes and oMR sheet
over to hall invigilator at the end of should be handed
456 minute.
(ii) Part - B and Part - C should be answered
ilanswer booklet.
Time: Three Hours
Max. Marks: 100
PART-A(20x1=20Marta)
Answer ALL euestions
l. Economics is the study of wealth
was defined by
(A) Marshafl
(c) Adams smith @) Robbins
@) J.K.mehra
2. Delphi method in demand forecasting
is used for
(A) Time series forecas
(c) Associative @) Judgemental forecast
lbrecast @) Short term forecast
3. Law of demand shows relation between
(A) Income andprice of commodity--- (B)
(C) Price of quantity of a commoditv
hrcorne and quantity demand (D) Quantity demanded and quantity supplied
+. price elasticiry of demand
]fat!9es
(A) measure,?
Change in price cattsed Uy ung",
(B) The rate of change of sales
in demand "t
t"' of demand to. @) The value of sales of a given prices
ilJ"TiflT#eness
5' An increase in income may lead to a reduction
in the quantities deuranded
(A) Zero income elasticity
(C) Negative income etasiicity @) positive in"o*" elasticity
(D) Unit elasticity
6' No reduction in price is needed to cause an
increase in demand
(A) perfectly elastic demand
(c) uniterasticitv El i:inTy,J:,ffi"".iffi'
' ffttaffi *".r'u'**'s made to the costs of the self owned resources used in the production
(C) ImPlicit cost @) ExPlicit cost
. @) Marginal cost
t existing level-oroutput and the lever
Li h:',f:'fiffil;#"*'the orourput at BEp
r'cj r"r"iei,orsarety El ;fS?]::[
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 20. Itisanexaminationofanorgarrizationintemalstrengthandweaknessitsopportunitiesfor
g.Ifthesalespriceofaproductisrsi.andthevariablecostis{2l.whatisthecontribution? rowth and imProvement (B) GaP analYsis
(A) 4 (B) 10 ia) co*p"titor analYsis
(D) 6 (C1 Eot"" field analYsis (D) SWOT analYsis
(c) 16
price is {901 each' PART -B (5 x 4 = 20 Marks)
( 40000/year, variable costs are {5o/unit' and the selling
AnswerANY FM Questions
10. Fixed costs are
Find the BEP.
(B) 1200 units
(A) 1000 units
p) 800 units is cross elasticity of demand?
(C) 285 units State the law of demand' What

pricing division'
11. The motivation theory was developed
by )) Explain the factor influencing the
(A) Maslow @) Taylor Fayol?
of management as advocated by Henry
(C) Taguchi (D) Henry faYol 23. What are the fourteen principles

12. ToP management consists of 24. Listthe limitations of MBO'

(B) Foreman
(A) Finance manager (D) Board of directors
(C) SuPervisor 25. Briefly explainthe leadership'

13. First step in appraising process is 26. ExplanSWOT analysis with example'
@) Feedback session
(A) Training session
(D) Interview session 27. Whatare the types of perfoflnance appraisal?
(C) Defrningjob
of the legislature is PART-C(5x 12=60Marks)
t4- Acompany created by a special act ALL Questions
(A) Limited company @) Joint-stock company Answer
sefiIpaq' (D) Registered company
(9 Stat*tery
is called
15. When ratings are collected
from superiors' customers and peers it
(B) 180" feedback (oR)
(A) 90'feedback
(C) 360" feedback @) Negative feedback b. Whatiseconomicoptimization?Explainhowitaffectsourcountrieseconomy'

pricing methods'
16. Marragingbyinvestigatingsituationsinwhichachralresultsdiffersignifrcantlyfromplanrred 29. a. Discuss in detail the different
result is called (oR)
(A) Management bY objective @) ManagementbY excePtion rry,Tg::"1:1::"'S,f"rp3:f pen
iCi
activitY basedmanagement iDi EnterPrise resource Planning t rhe fxed cost for the vear 201s-2016;;
i+gogoo,'
*jip'-,r," singre pen made is { 12' Ireach fl";
Ti*iff.";'u',;hH'd;1#J;;;';
17. The purpose of supply chain management
is ;;i;;; i;i,, ;"nstruct the break even chart and also'
' '' io;'I6;;;; qdliry ora P'^odu."t @) lncrease production 6 Dercrmine the break Svel noint
supply and demand
8, ffi:"ffi"##;:d;i;ffy:.T.*9'llffi;l*der to seek prorit
(C) provide custorier satisfaction ffi fnt"gutios . management
iilll ;;t;;; ilr"piolt e^arned at a tum over ort 1200000'
Find the margin of safetY
ii"i
ls.Acrosstunctionalsystemthatisdrivenbyinlegrated.tyt:ft:ry*moduleiscalled
Activitybasedmanagement forms of business organization'
(A) Informationmanagement. @t Computer data processmg
30. a. In detail explain the different
(C) Enterprir"..r*"? planning (D)
(oR)
of management'
b. Discuss the various types of school
- -'
lg.Itisapersonnelmanagementtechniluewheremanagersandemployeesworktogethertoset,
,l*ta *a monitor go;s for a specific period of time
(B)
Managementofobjectives
(A) Managemento-fexception- 3l.a.Whatdoyoumeanbymotivations?Explainindetailthemotivationtheories.
(C) Enterprire rrro*"" prannins iDi ectiviry
based management
(oR)
b.i. Explain the different types of leadership'
16',NF3-7/15ME401

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