Benson Middle School 

Public Relations- 2019-2020 
 
BMS will develop positive relationships by standing U.N.I.T.E.D with parents and community.
Understand, Network, Involve, Together, Empathy, Deliver

Attendance:
Jeffrey Henry
Jerry Austin
Amber Godwin
Brandon Murphy
Guy Percy
Benjamin Sprietzer
Jackie Kennedy
Aura Espinosa

Things to cover:

Leaders for this meeting: Jerry Austin and Brandon Murphy

1. Grades Updated every Two Weeks - Best practice

a. List of best practices to share with PLC
i. . Use remainder of every other PLC (every two weeks) to put grades into
PowerSchool
ii. . Have a set time to grade any assignments from the day and enter them into
PS.
iii. . Assign a day each week as a “grading day” to grade any assignments and
enter them into PS.
2. Remind- Are we using this for parent communication? - Best practices
a. What ways are we making parent contact?
b. List to share with PLC
i. . Ms. Yarborough share weekly updates with basketball parents (works very
well
ii. . remind app-->refresher needed. Send out monthly grade level newsletter
iii. .
3. Parent Communication/Involvement
a. What are some ways to increase parent involvement?
 i. . parent participation in activities(band) game nights. More activities
ii. . more involvement with social media
iii. . utilize class websites for parent involvement
4. Teacher Recruitment Video- Ideas? And ideas for Public Relation Videos? Help/Student
led?
a. . Access to classroom with teacher recommendations.
b. Community involvement (Teachers interacting with the community)
5. Mr. Murphy's Club
a. What are some ways we can use this club to increase public relations?
i. Updating website.
ii. Partner with town to shoot videos.
iii. Coverage of any town/community events that involve out students/staff.
b. Looking for donations (ideas)
i. Silent Auction
ii. Raffle
iii. Reach out to local news stations/universities.
6. Phantom Philms advertisement
a. Ideas to increase participation
i. Social media exposure
ii. Flyers around town/school
iii. ConnectEd calls
iv. Eventually update the school sign.
7. Areas of strength in public relations skills (list yours or what you are wanting to learn)
a. Henry- Movies and Flyers
b. Espinosa - Translation
c. Kennedy - Artwork
d. Percy - Music
e. Spreitzer - Communication
f. Austin - Flyers
g. Godwin - Communication
h. Murphy - Networking and video editing