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International business is on the rise. Companies in the United States are
pursuing foreign markets because of compelling opportunity, low cost of
labour, low competition and other driving factors.

But doing business in foreign markets can be rife with hurdles, many of
them cultural. It’s vital that you and your team members understand the
nuances and cultures native to the countries where you’re planning to do
business.

And don’t confuse language with culture. For example, English is the
primary language of business in South Africa, India and the United
Kingdom. But each of these countries features its own unique culture and
its own unique way of doing things. Gaining a deep understanding of a
country’s unique culture before a meeting can be the difference between
success and failure in closing a deal.

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India

India is an emerging market, which means plentiful opportunities


for doing business. Make sure that you’re on time, and be prepared
for any type of negotiation to take a long time to reach completion.

You’ll also encounter two artefacts from India’s time as a British


commonwealth. First, be prepared to take afternoon tea — and
don’t refuse it. And also be prepared for your Indian counterparts to
be indirect, just as the British are. Rather than giving you a direct
“no,” they will often skirt the response by promising to think about
it or to try.

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Finally, know that India is home to many different religions,
which means the calendar is full of holidays that must be
avoided when planning meetings. To plan something on a major
religious holiday would go against Indian business etiquette.

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Japan
While Americans have a tendency to talk in order to fill gaps of silence,
the Japanese are OK with the quiet. In fact, silence is a sign of credibility
in Japanese business cultures. Suppress your outgoingness when doing
business in Japan, especially early on in a relationship.

In Japanese business culture, group unity is valued above all else. Never
single out individuals as if they are different from the rest of their group
in any way, including for photos, praise, questions, etc.

Take plenty of business cards when doing business in Japan. Business


cards are seen as important to identity. Always accept them with both
hands, read them when they are given to you, and carefully place them
in a business card holder or similarly safe place.

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United Kingdom
The British often rely on unspoken messages to maintain
politeness, and the same holds true in British business culture. For
example, it’s considered rude to directly end a meeting. It’s better
to allude to the end of a meeting with something along the lines of
“perhaps I’ve taken up too much of your time” or “I’m sure you’ve
got a busy afternoon, so …”

You can engage in small talk during British business meetings, but
keep things more formal — sit up straight, avoid slang, and act
deferentially to the Brits with whom you’re doing business.

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France

Formality is foremost in France. Follow French business etiquette by


making sure that you wear quality business attire — a suit is a must no
matter what day of the week you’re doing business.

Always use your first and last name when making introductions, and
call others either monsieur or madame. You can engender goodwill by
using French gestures and simple French words, and also by printing
one side of your business card in French.

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China
China is similar to Japan in many respects. As in Japan, accept
business cards in China with two hands, read them briefly, and then
place in a business card holder.

Never speak over someone or take control of a conversation while


someone else is speaking. Chinese business culture calls for lengthy
speeches on specific topics, and you may find that you are also
expected to give speeches from time to time.

After meetings, send a brief email that recaps the encouraging


aspects of the meeting as well as specific things that were agreed
upon.

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RightStar Relocations seamless, convenient
Office Shifting service

When you are considering office relocations in India or abroad, you


need to turn to a company that is trusted for their understanding of
this complex move-in process. Company amenities must be handled
with precise levels of care, for establishing a seamless move. It’s part
of the reason so many growing companies turn to RightStar
Relocations for the office relocations process.
From the timing of the move to the handling of resources and
documentation. Each segment is carefully completed by the RighStar
Relocations Office shifting service.

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moving@rightstarrelocations.com
+919910418686

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