Documenti di Didattica
Documenti di Professioni
Documenti di Cultura
Surety Bonds
Business Leadership
Business Plans
Construction Accounting
Surety Underwriting
Project Management
Bidding Strategy
Contract Review
Contract Negotiation
Resolving Disputes
EXECUTIVE SUMMARY
Broadlands Financial Group, LLC (Broadlands) is a full service construction risk
management company serving investment banks, lenders, banks, owners, developers,
general contractors, and government agencies throughout the United States. Broadlands
provides construction risk management, surety bond alternative solutions, project funds
administration, owner and lender representation, project takeover and completion,
contractor capability and financial analysis, initial project evaluation, project site
observation reports and, if desired, surety bond products (through its sister company,
First Sealord Surety). The company often acts as funders representative.
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FAMILY OF COMPANIES
Construction
Accounts
Attorneys
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MODELING THE WAY
Broadlands Financial Group, LLC provides a comprehensive, pragmatic construction surety
training curriculum catering specifically to small and specialty contractors. This program
provides the skills necessary to succeed in the construction marketplace and the tools
necessary to obtain surety credit.
Broadlands’ staff has been developing, analyzing, mentoring and working with small
contractors on a national level for sixteen years providing both surety bonds and bond
alternative solutions for deserving small business enterprises.
THE STRENGTH OF BROADLANDS
Broadlands ensures the future prosperity of small and specialty contractors through the
provision of proven business strategies. The company endeavors to be the best small
contractor mentor. Our successes include:
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THE SMALL CONTRACTOR DILEMMA
Need
Can’t Get
Bond to
Bond
Get Work
Need
Need Working Work to
Capital to Build
Get Bond Working
Capital
Small contractors are often caught in a vicious cycle that prevents them from obtaining surety
credit. They are unable to obtain surety bond credit because they often lack the net worth and
working capital to overcome stringent surety underwriting criteria. Small contractors are
unable to build the requisite net worth and working capital because they can’t land the
profitable projects without providing surety bonds. This cycle frustrates the small contractor,
which generally has skilled construction trades people, but often lacks the sophistication to
create a business model marketable to surety companies. Broadlands breaks this cycle by
providing opportunities for contractors to work without surety bonds and by providing a
business model for obtaining future surety credit.
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THE BROADLANDS SOLUTION
EDUCATE
CREATE OPPORTUNITIES
EDUCATION
The Broadlands program incorporates lectures, group discussions, one-on-one evaluations, and
training along with opportunities for bond certification and bond alternative services. An
important element that sets Broadlands apart is its value added surety bond pre-
qualification/certification component whereby qualifying contractors obtaining certification
through the Broadlands program are eligible to obtain surety bonds through Broadlands
affiliated companies.
CREATING OPPORTUNITY
WORKING CAPITAL
Broadlands funds control architecture protects lenders from the risk of misappropriated loan
proceeds. In turn, Broadlands services encourage lenders to extend credit to construction
contractors by mitigating the risk associated with construction business loans.
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EDUCATE
Broadlands’ Surety Bond Training and Economic Development Program provides
optimal construction training and counseling to small and specialty contractors
nationwide. Broadlands’ program educates contractors on the key elements of surety,
construction accounting, marketing, financial management, contract negotiations, project
management and leadership.
Surety Bonds
Bond Alternative Solutions
Business Leadership
Business Theory
Business Plans
Marketing
Construction Accounting
Working Capital
Surety Underwriting
Project Management
Bidding Strategy
Contract Review
Contract Negotiation
Financial Record Keeping
Strategic Partnership
Handling Surety Claims
Resolving Disputes
PRODUCING BONDABLE CONTRACTORS
PHASE 1
1st Month—Introduction to Surety: Contract Surety, Underwriting, Promoting Your Company for Surety
2nd Month— The Contract Surety Bond Workshop: Surety Basics: What Are Sureties Looking For? Surety Underwriting: Financial
Review / Construction Capability, Bond Request Submissions, Financial Statements, Creating a Surety Credit Plan, Choosing an Agent,
The General Indemnity Agreement, Avoiding Claims
PHASE 2
3rd Month—Energizing Your Company: Business Leadership: Motivation in Management, Creating and Implementing Your Business
Plan, Effective Management
4th Month—A Good Start: Introduction to Accounting: Accounting for Surety Credit, Construction Accounting, Accounting Software
PHASE 3
5th Month—Marketing Techniques and Strategy: Advanced Relationship Building: Marketing Overview, Preparing Marketing
Materials, Building Relationships with Banks, Marketing Your Success To Sureties, Successful Communication Strategy
6th Month—Finding Work: Creating Opportunities, Bond Alternative Solutions, Small Business Programs, Relationship Marketing
7th Month—Advanced Business Practices: Introduction to Business Theory: Thinking Like a CEO, Creating a Vision, The Team
Approach to Success, Risk Benefit Analysis, Simplifying Sales Strategy, Weathering Bad Times, Setting Realistic Goals, Using Good
Judgment, Evaluating Risks, Managing Your Cash Flow, Documenting Your File
PHASE 4
8th Month —Individual Pre-Qualification Reviews: One-on-one interviews with program participants consisting of a 125 point pre-
qualification surety screening. Written report regarding qualifications and recommendations.
PHASE 5
9th Month —Managing Capital: Working Capital on Projects, Budgeting Overhead and Profit, Lines of Credit/Working Capital Loans
10th Month—Advanced Construction Accounting: Bidding Projects, Estimating, Public vs. Private Bidding, Consequences of Bidding
Errors, Cost-tracking, Project Scheduling, Change Orders, Managing Project Funds, Resources/Cost Control, Return on Your Construction
Project, Variances, Expense Control, Demonstrating Additional Work Costs
PHASE 6
11th Month —Small Group Workshop and Legal Workshop: Contract Law, Construction Contract Review, Special Clauses/Pitfalls,
Negotiating Contracts, Choosing Your Attorney... 10 Things to Know, Legal Billing Practices… 10 Things to Know
Participants are mentored in small groups to address similar company deficiencies and correct business defects. Participants will perform a
mock surety underwriting evaluation and make surety recommendations.
PHASE 7
12th Month—Partnership and Ventures: Strategic Partnership, Choosing Your Partners Wisely, Creating Proposals
Surety Bond Qualification Certificates Forwarded—Participants successfully qualifying for bonding capacity receive Pre-Qualification
Certificates from First Sealord Surety, Inc. with their bonding limits and conditions. Participants failing to qualify for bonding capacity
receive report and recommendation for preparing for future surety credit.
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QUALIFY AND CERTIFY
Broadlands distinguishes itself from other training programs through its direct
association with a surety company, First Sealord Surety, Inc. Underwriters
from First Sealord Surety play a vital role in the Surety Bond Training
Program. Not only do the underwriters partake in the training sessions, but
they are also responsible for conducting one-on-one participant interviews
that can ultimately qualify participating contractors for surety credit. Having
a surety company directly involved in the Surety Bond Training and
Economic Development Program provides participants with an advantage
over graduates of similar training programs.
CONTRACT SURETY BONDS
Broadlands understands the risks that its clients face on their construction projects and Broadlands
knows best how to combat those risks. Broadlands is unique from other service providers in its
affiliation with a company that has been extending construction surety credit to contractors for
sixteen years. Broadlands’ sister company, First Sealord Surety, is domiciled in the Commonwealth
of Pennsylvania and began operations on September 11, 1992.
The surety company operates as a monoline insurance company underwriting surety bonds. First
Sealord Surety was founded by construction professionals who understand the need for an
innovative surety company that uniquely marries surety underwriting and construction engineering.
The company’s T-Listing (Certificate of Authority) from the United States Department of Treasury
was issued in 1994. First Sealord Surety, Inc. is rated A- (Excellent) by A.M. Best Company. This
is a powerful indicator of Sealord’s strength, stability and performance. First Sealord welcomes
bond requests on federal, state, municipal and private sector projects that require a treasury listing,
as well as private sector construction projects.
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CREATE OPPORTUNITY
Small contractors CAN perform! Broadlands’ programs are designed to ensure that they
have the opportunity to prove it. Through proper financial and surety training, coupled with
bond alternative solutions, Broadlands helps small contractors create opportunity to land
construction projects and find surety credit.
Broadlands unique approach provides the highest probability of achieving the ultimate goal:
responsibly providing opportunity for small contractors.
Broadlands Bond Alternative Program provides opportunity for small contractors to win
construction contracts while protecting the construction. Small contractors build their
resumes, build their balance sheet, and establish a relationship with a surety company. The
ultimate goal is to provide surety programs.
Program Benefits
In the event of default/termination, Broadlands takeover and completion specialists can help to immediately
move a project toward completion. This also allows owners and lenders to forego the lengthy and costly
process of battling the surety on a performance bond claim. Broadlands fees are generally less than that
charged by contract surety companies for bonds. In addition, Broadlands site inspection fees are included in
the Bond Alternative Program price, a further cost savings for our clients.
Broadlands has the capability to all but wipe out the need for performance and payment bonds by proactively
managing the very risks that performance and payment bonds are used to resolve after a problem has
escalated to the point of default. Broadlands services proactively ensure that the contractor moves the project
along in a timely fashion, problems are dealt with in a reasonable and timely manner and subcontractors and
suppliers are properly paid.
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BOND ALTERNATIVE PROGRAM PROCESS
Invoice OWNER /
PROGRAM
GENERAL CONTRACTOR
PARTICIPANT
Project Funds
Cost Breakdown
Overhead &
Profit
Reimbursables
Project Funds
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SURETY ALTERNATIVES – Program Benefits
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FACILITATING CAPITAL LOANS
OWNER /
LENDER
GENERAL CONTRACTOR
Project Funds
Loan Proceeds
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A PROVEN METHOD
If you didn’t get to register for and attend the President of Broadlands. Targeted industry
Department of Business Development’s (DBD) speakers provided in-depth discussions and
Bond Mentorship Training Program sessions that answers to all in attendance. From the feedback
began on March 16, 2006, let us say that you we received, the sessions were quite a hit. The
missed a great opportunity to learn, network, and comments ranged from, “I am so happy to see this
build your business. This is our first year for this program finally happen!”, “Keep up the good
two-year pilot program administered by the work – The department has helped our company
County’s leading small contractor bond training tremendously!”, to, “Just the information I wanted
consultants, Broadlands Financial Group, LLC. in a relaxed atmosphere – Great set-up!”, and
With forty-one firms enrolled, it’s already proving “Thank you for thinking about us!” Additional
to be very much what our Community Small comments from the surveys indicated that this
Business Enterprises (CSBEs) have found to be training program is, by far, addressing one of the
enjoyable, interactive, informative and beneficial, greatest needs of our CSBEs.
in addition to being presented in a relaxing
These free evening sessions are held monthly for a
environment.
one year period on-site at DBD and if you have
The highlighted topics from the initial three doubts that this training program is worth the time
sessions included a legal workshop – “Claims and money, talk to your peers and fellow
Review, Claims Handling and General Legal”; a contractors who are attending them. There is also
contract surety bond workshop – “Surety Basics”; the opportunity to have one-on-one sessions that
and Energizing Your Company – “Business will personally address many of your concerns and
Leadership”. These sessions were presented by needs. We think you’ll find that the people who
facilitator and instructor Bryan Fortay, Senior Vice attend come away recharged with new ideas and
new commitment to their businesses. Wouldn’t
your business benefit from new energy? Plan now
to register for next year’s program! Those of you
that are already enrolled, Congratulations! You’ve
made the right move for you business and future!
BUT DON’T TAKE OUR WORD FOR IT…
“This program is so amazing. I am so grateful to Broadlands and the County. I feel like I am the
lucky recipient, I really am. It’s like a little MBA for free. I implement a piece of every session into
my everyday business operations and it has made such a difference. Thank you Broadlands.”
“With forty-one firms enrolled, its already proving to be very much what our Community Small
Business Enterprises (CSBEs) have found to be enjoyable, interactive, informative and beneficial, in
addition to being presented in a relaxing environment. . . . This training program is, by far, addressing
one of the greatest needs of our CSBEs.”
“I am so grateful to the Department of Business Development and Mr. Fortay for putting on such a
great program. Each session gets better and better. The guest speakers so far have been wonderful. . .
Keep up the good work. This has helped our company tremendously.”
“This program is very informative and classy. Mr. Fortay always presents as a quality speaker with a
lot of knowledge and he always gives a great presentation as well. We would ordinarily have to go out
of state for such a quality program.”
“A big thank you to the Department and Broadlands Financial Group for their time and effort in
putting on this helpful series of events on bonding.”
“The training continues to stimulate thought and address business strategy for obtaining surety bonds.
Just the information I wanted in a relaxed atmosphere – Great set-up!”
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COURSE SPEAKERS AND INSTRUCTORS
Bryan Fortay—Mr. Fortay is Broadlands’ Senior Vice President charged with running the company’s national
operations. Mr. Fortay is an attorney, experienced in the areas of construction and surety law. Mr. Fortay has
operated his own legal practice and worked as an associate at one of the nations’ largest law firms. Mr. Fortay
has been national indemnification and subrogation counsel for national and international sureties and has
handled complex construction issues on an international basis. Mr. Fortay developed and directs the Broadlands
Small Business Mentorship Program. Mr. Fortay also launched Broadlands’ “bond alternative program” for
small to mid-sized contractors unable to obtain surety bonds.
Kevin Deasy—Mr. Deasy is Broadlands’ VP in charge of sales and marketing for the northeast United States.
Mr. Deasy is a CPA and an experienced surety underwriter. Mr. Deasy brings the highest level of contractor
finance knowledge to the Broadlands program.
Eric Tyson—Mr. Tyson is a 10-year surety professional assisting clients in developing and securing surety
relationships. Mr. Tyson is the Gateway Bond Manager for the Atlanta, GA regional office of First Sealord
Surety, Inc. His underwriting experience includes a rare mix of global and regional surety operations. His work
history includes Chubb International Group and American International Group “AIG”. Mr. Tyson formerly
served as VP and Treasurer of the Florida Surety Association.
PARTICIPATION AT THE HIGHEST LEVEL
In addition to Mr. Fortay, the company’s founders play an active role in the program
curriculum. The program receives unmatched attention from the company’s senior
executives, one example of Broadlands commitment to the small contractor community.
Broadlands has been mentoring small contractors for sixteen years. From a
platform of proven integrity and transparency, Broadlands provides small
businesses with the most comprehensive array of construction training, risk
management services, and bond alternative solutions available. Broadlands
has proven its ability to provide small contractors the opportunity to procure
surety bonds.
Commitment of Broadlands
AUSTIN • ATLANTA • BALTIMORE • CHARLOTTE • CHICAGO • CINCINNATI • FORT LAUDERDALE • KANSAS CITY • MIAMI • ORLANDO • PHILADELPHIA • PHOENIX • SAN DIEGO