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TACTICS: ONE
SOCIAL CONFIDENCE
M1: SOCIAL CONFIDENCE
¡ Homework: Create your own index card to carr y around with you
whenever you need a boost.
M1: SOCIAL CONFIDENCE
¡ Rookie Mistakes
¡ Read the following passage three times. Was the third time far
better and dif ferent?
M2: PRE CONVERSATION
¡ A f te r c l i m b i n g d o w n f r o m t h e c h i n a w a l l t h e t r av e l e r s f o u n d t h e m s e l v e s i n a
d i s a g r e e a b l e c o u n t r y, f u l l o f b o g s a n d m a r s h e s a n d c o v e r e d w i t h t a l l , r a n k g r a s s . I t w a s
d i f f i c u l t to w a l k w i t h o u t f a l l i n g i n to m u d d y h o l e s , f o r t h e g r a s s w a s s o t h i c k t h a t i t h i d
them from sight.
¡ H o w e v e r, b y c a r e f u l l y p i c k i n g t h e i r w ay, t h ey g o t s a f e l y a l o n g u n t i l t h ey r e a c h e d s o l i d
g r o u n d . B u t h e r e t h e c o u n t r y s e e m e d w i l d e r t h a n e v e r, a n d a f te r a l o n g a n d t i r e s o m e
w a l k t h r o u g h t h e u n d e r b r u s h t h ey e n te r e d a n o t h e r f o r e s t , w h e r e t h e t r e e s w e r e b i g g e r
a n d o l d e r t h a n a ny t h ey h a d e v e r s e e n .
¡ T h ey w a l ke d t h r o u g h t h e f o r e s t u n t i l i t b e c a m e to o d a r k to g o a ny f a r t h e r. D o r o t hy a n d
To t o a n d t h e L i o n l ay d o w n t o s l e e p , w h i l e t h e Wo o d m a n a n d t h e S c a r e c r o w ke p t w a t c h
over them as usual.
M2: PRE CONVERSATION
¡ What are the questions that will always come up with friends
and strangers?
¡ How was your weekend?
¡ How is your week going?
¡ What do you have going on next weekend?
¡ How is your day going?
¡ How’s work?
§ Where are you from?
§ Where did you go to school?
§ Did you catch the [current events/sporting event]?
§ So much more…
¡ You know these will come up, and that most
conversations follow patterns.
¡ Homework: Construct a 10-15 second mini-story to
answer each of these questions and rehearse them.
M2: PRE CONVERSATION
¡ Role Models
¡ The final part of being conversation ready the moment someone
says “Hi!” is finding a social role model that you can simply ask,
“What would they do in this situation?”
§ Lets you literally copy someone.
§ Decreases pressure and anxiety of the moment.
§ Instantly prevents a blank mind – fill your mind with the role model.
¡ Role Models
¡ Whoever you want to emulate, take those traits and
create an avatar for yourself.
§ The best parts of your role models.
¡ Assign 6 adjectives that you would use to
describe them.
¡ Give them a ridiculous name.
¡ Now you have a clear idea of how you want to be
socially and what their general demeanor would
be.
§ “What would Sasha Fierce do in this situation?”
§ “What would James Bond do here?”
M2: PRE CONVERSATION
¡ Rookie Mistakes
¡ That’s why you’ll hear someone say “I just didn’t like their
vibe, even though they were perfectly polite.”
M3: BULLETPROOF FIRST IMPRESSIONS
¡ Conversational analysis
¡ What is the range of answers you will receive when you say
the following:
§ I went skiing with my brother last week.
§ I can’t believe your office is so nice!
§ That’s a great jacket.
§ I love/hate that cafe
¡ How to analyze? Use assumptions.
§ Assume they agree or disagree
§ Assume they will ask about your opinion – what is your opinion?
§ Assume they give their opinion.
§ Assume they ask detail questions.
§ Assume they they will only acknowledge.
§ Assume they have a personal history with that topic.
M3: BULLETPROOF FIRST IMPRESSIONS
¡ Rookie Mistakes
¡ Direct icebreakers
¡ Intention is that you want to meet and speak to them. Nothing
hidden.
¡ You already know these…
§ But you don’t like to use them because they feel aggressive and there is
a higher probability of an awkward encounter.
¡ Indirect icebreakers
¡ Make sure you have an opinion/stance on what you are asking
or commenting on! Even more powerful if you can pretend that
you are asking for someone else.
¡ Indirect icebreakers
¡ Method #2: Commenting on a situational observation.
§ Did you see that piece of art on the wall? It’s crazy.
§ The lighting in here is beautiful. Did you see the entrance?
§ (It’s easier to pretend that you’re thinking out loud and incidentally
engaging someone)
¡ Method #3: Commenting or asking about a shared
circumstance.
§ So who do you know here?
§ Jack (person who organized the party) really knows how to throw a
party.
§ (It’s easier to to show interest and curiosity)
M4: BREAKING THE ICE
¡ Rookie Mistakes
¡ Rookie mistakes
¡ Specific statements
¡ People are conditioned to ask broad questions that are
extremely open-ended, “What do you like to do for fun?”
§ No one can answer those off the top of their heads = awkward
silence.
¡ Use specific statements to elicit better, more easy responses
and prevent awkward silence.
§ Statements imply an opinion and a question to be answered, and
will force people to confirm and elaborate, or disagree and
elaborate.
¡ Evolution:
§ What do you like to do for fun? L
§ Do you like baseball? K
§ You seem to really enjoy baseball. J
M6: AVOIDING AWKWARD SILENCE
¡ Callbacks
¡ A callback is a humor technique that standup
comedians use frequently.
¡ Refer to a topic from earlier in the conversation in the
context of the current topic.
§ Makes you appear witty, clever, and insightful… all you
are doing is combining two topics.
§ Wit is often just the ability to combine 2 topics that
seem unrelated.
¡ All you have to do is remember major points of your
conversation thus far – you can’t run out of things
to talk about if you use callbacks!
M6: AVOIDING AWKWARD SILENCE
¡ Callbacks
¡ Old topic: Puppies
¡ Current topic: Enjoying rollercoasters.
¡ How do you combine them to create a callback?
¡ “Good thing you don’t own a dog because I don’t think
they enjoy rollercoasters.”
¡ “Too bad you don’t own a dog because you know how
much they love sticking their heads out of car
windows.”
M6: AVOIDING AWKWARD SILENCE
¡ Callbacks
¡ Old topic: Coffee
¡ Current topic: Apartment rent
¡ How do you combine them to create a callback?
¡ “Good thing that will raise coffee prices around here
as well!”
¡ “It increased $100? That’s only like 25 cups of
coffee…”
M6: AVOIDING AWKWARD SILENCE
¡ Rookie mistakes
¡ BIG reactions
¡ Reactions are a highly, highly underrated part of
conversation.
¡ People mention things for a reason, and if they are ignored,
it accumulates to not feeling heard, validated,
acknowledged, or like people care about what you’re saying
at all.
¡ BIG reactions invigorate people and engage them.
¡ Step one: Determine the emotional reaction that someone is
seeking.
¡ Step two: React to everything people say, even if it’s just a
facial expression or like you’re thinking out loud to yourself.
¡ Step three: Whenever possible, react BIG.
M7: KEEPING A CONVERSATION GOING
¡ BIG reactions
¡ How do you feel when you feel like you made someone’s day,
shocked them, gave them a huge laugh, or blown someone’s
mind – when you excite someone?
¡ Versus someone that reacts in a subdued manner, or ignores
your statements.
¡ Acted SHOCKED.
¡ React to EVERY THING.
M7: KEEPING A CONVERSATION GOING
¡ Commonalities
¡ This is another way to create engagement.
¡ We instinctually do this when we meet people… can you think
of how?
§ “Where did you go to school?” “Wow, awesome! Do you know Bob
Johnson? I think he was your year!”
¡ We ask a million shallow questions in the hopes of finding a
single commonality.
¡ Creates a certain level of understanding. “Your parents were
ALSO potato farmers from Idaho?!”
¡ Commonality creates familiarity. Familiarity creates comfort.
M7: KEEPING A CONVERSATION GOING
¡ Commonalities.
¡ Still searching? Make an educated guess – a “cold read”
¡ State a stance for them that is (1) general and can’t be
disagreed with, or (2) a read on their character
¡ “You seem like the type of person that [xxx]…
§ Likes puppies, likes to be outdoors, is into fitness, hates country
music,
§ Person walks in with fur and dirt all over their shoes – “You must
have a furbaby that you treat like a human child.”
¡ Hey, me too!
M7: KEEPING A CONVERSATION GOING
¡ Rookie mistakes
¡ Analogies
¡ Have go-to analogies you know well to adapt to fit any
situation – be descriptive and appear insightful.
¡ “This reminds me of baseball…”
¡ Topic: Skiing – “That steep slope is just like a baseball
fastball.”
¡ Topic: Disney movies – “It seems like the batting
averages of Disney villains is .000.”
¡ Topic: Tom Cruise – Tom is like a curveball, isn’t he?
Seems normal at first...”
¡ Remember, clever wit is finding connections between
unrelated topics.
M8: THE ART OF BEING CAPTIVATING
¡ “Personality” questions
¡ A personality question is seemingly random and
unrelated, but gives you deep insight into someone’s
worldview.
¡ It has to be easy to answer, relatable, and you have to
have an answer too (sometimes to give them time to
think).
¡ The best ones are contextual.
¡ What was your childhood dream job?
¡ What could you eat and never get sick of?
¡ Cats or dogs?
M8: THE ART OF BEING CAPTIVATING
¡ Rookie mistakes
¡ Not thinking outside the box and adhering to what you think
a conversation “should” look like.
¡ Being too self-conscious to say what you want.
¡ An unfounded fear of judgment.
¡ Actively trying to be vanilla and fit in versus playing to win.
¡ An arbitrary view of what’s okay and appropriate.
¡ Doing this too much. You need a balance between
entertainment and substance.
CONVERSATION
Module
TACTICS: NINE
BAD CONVERSATIONAL
HABITS
M9: BAD CONVERSATIONAL HABITS
¡ Answering literally.
¡ As covered earlier, people will ask you questions that they
don’t care about. You don’t either.
¡ Knowing this, you should take the opportunity to re-direct the
question to something interesting and not literal.
§ “How was your day?” “Fine.”
§ “How was your day?” “Boring, but this upcoming weekend I’m going
to a huge BBQ with live chickens and cows.”
¡ The fix: Catalog interesting parts of your week in mini-stories
so you’re not forced to answer literally.
M9: BAD CONVERSATIONAL HABITS
¡ Rookie mistakes
¡ Self-deprecation
¡ Self-deprecation is when you poke fun at yourself instead
of deflecting or getting defensive.
¡ This shows security, comfort with vulnerability, the ability
to take a joke.
¡ If you don’t appear comfortable with yourself, others will
be uncomfortable – what if you were sensitive about your
weight?
M10: HOW TO WITT Y BANTER
¡ A mplifying
¡ Amplifying is when you take a sentiment and exaggerate it
and take it to the absurd, directly, indirectly, or through
implication.
§ Be hyperbolic, ridiculous, and vividly descriptive
¡ Regardless if someone makes a joke, stay in the joke and
amplify it.
¡ If someone makes a “normal” statement, misconstrue it to
start a joke.
¡ Take it to the logical conclusion – continue until someone
breaks.
¡ Back and forth zingers = witty banter.
M10: HOW TO WITT Y BANTER
¡ Amplifying
¡ “Normal” statement that you misconstrue.
§ That’s a great shirt.
§ Thanks, I think this is a child size. (misconstrue)
§ Is it? I was going to comment that it was designed for kids, not kid-
sized. (misconstrue and start joke)
§ I think it’s both. It’s what happens when you child slave labor
clothing. (amplify)
§ You don’t have to tell me. Look at the amazing stitching on my shirt
– only tiny fingers can do that. (amplify)
§ Amazing. Mine can only work for 5 hours straight. I’m doing
something wrong. (amplify)
¡ To see how this plays out with a joke, just skip the first line
and make the second line “That looks like a child sized shirt”
M10: HOW TO WITT Y BANTER
¡ I nstigating
§ IE making a big deal out of nothing in a joking way
¡ “You ordered a ham sandwich? Excuse me, I need to
find a wastebasket.
¡ “You hate cats? Do you have a heart or just an
empty tin can in that space?”
¡ Disagree in an exaggerated way with their actions,
thoughts, opinions, and feelings.
§ “You like dogs, right? Ugh, dogs are the worst.”
¡ Use a playful smile or smirk so the tone is clear.
¡ Stun them momentarily and then bring them back to
reality.
M10: HOW TO WITT Y BANTER
¡ Rookie mistakes
¡ Be solution-oriented.
¡ Don’t focus on what IS/WAS, focus on what CAN BE.
§ How can you make sure that the same situation doesn’t happen
again?
¡ Problem-orientation vs. solution-orientation
§ “This problem sucks!” vs. “How do we solve this problem?”
§ Action over inaction.
§ Running on your hamster wheel.
¡ Come to the conflict knowing the ideal resolution you want.
§ And then the realistic one (compromise).
¡ Envision the other party’s main desires as well.
§ They may not be what you think!
§ Secondary vs. Primary - you may be able to compromise if you aren’t
after the same pie.
BONUS: DEALING WITH CONFLICT
¡ Create safety.
¡ Conflicts are about unraveling mysteries. And to do that,
people need to share and be vulnerable about what they
want.
¡ And to do that, they must feel safe.
§ Would you want to open up to someone who makes a face and
shames you for X or Y?
¡ The two best ways to create safety.
§ Airtight reactions: do not be outwardly affected, and attempt to act
out of curiosity, inquiry, and concern.
§ Divulge first: make yourself vulnerable and set the tone.
BONUS: DEALING WITH CONFLICT
¡ (1) Break the ice: “Hey, can we talk? The dishes are out of
control.”
¡ (2) Your issues: “I don’t know you mean to do this, but it’s
really affecting my ability to cook and that gives me anxiety
and stress from eating out.”
¡ (3) Their response: “It’s probably my fault too because I
didn’t let you know how I felt and I am stressed from long
hours at work so I was a little passive aggressive to you
¡ (4) Third story: “So what happened? I think what really
happened here was that I was stressed, didn’t express
myself, which didn’t allow you to know how I felt, and caused
you to pile the dishes up.”
¡ (5) Solutions: “What should we do now? I just want more
space and it seems like you hate doing dishes, so…”
BONUS: DEALING WITH CONFLICT
¡ Rookie mistakes:
¡ Introvert tips.
¡ Standof fish?
§ You’ve probably been told “Smile more!” “Why are you so tired?” or “Are
you okay” when you’re just being normal.
§ It’s because your face is like this à
§ You need to pass The Mirror Test.
§ What message are you conveying unintentionally?
¡ Recharge your social batter y strategically
§ If you know you’re going to expend major social energy, bookend it with
private, recharging time.
§ You can also do this DURING a social even.
¡ Low -batter y conversations
§ How do you engage when your social battery is done? Ask why, how,
where, when, and make a game of getting them to talk as much as
possible.
§ All you really need is occasional eye contact, nodding, and questions.
CONVERSATION
Bonus
TACTICS: Module
GET DEEP
QUICKLY
BONUS: GET DEEP QUICKLY
¡ Full version:
¡ This is video #1, where you will learn to avoid and expertly
deal with awkward silences.
¡ Video #2 will be about making great first impressions, and
video #3 will be about always knowing what to say.
CONVERSATION TACTICS:
NO AWKWARD SILENCES
¡ This training series is for you if:
§ You want to get better with people and have the feeling of
conversational chemistry - every conversation.
§ You want more social confidence.
§ You want to connect with people better and more quickly.
¡ We can do better...
¡ One: Curiosity
¡ Key phrases:
§ Wait, you said you [xxx]…?
§ Where did you say you [xxx]...?
§ Okay, so tell me about how [xxx]...?
¡ You can also just ask for more clarification on the last thing
they said.
¡ Ask more about feelings and emotions, not about logistics.
CONVERSATION TACTICS:
NO AWKWARD SILENCES
¡ Second way: Have a fallback story
¡ What is a fallback stor y?
§ “So today I read…”
§ “I just heard from a friend…”
§ “Did you hear...”
§ “Did you know...”
§ “What would you do if...”
¡ A fallback stor y is a completely new and interesting topic you introduce to
avoid any potential awkward silence.
¡ The impor tant par t is ending with an invitation for discussion and thoughts.
Relateability is the most impor tant par t of a fallback stor y because that is
how you introduce a new topic of conver sation.
¡ You can use current events, random and obscure facts, funny happenings,
situational questions – anything that has a stor y that leads to a discussion.
CONVERSATION TACTICS:
NO AWKWARD SILENCES
¡ The best part about a fallback story?
¡ Fallback stories
§ So I was reading an article the other day…
§ (Emotion is hilarity) And it was about how a man sued his wife after his
children turned out extremely ugly. Apparently it’s allowed in China, and
it turns out the wife had extensive plastic surgery.
§ I’m on board! I would feel so lied to. What if I married her over someone I
loved more so my children could have a better chance in life?
§ So, crazy right? Would you feel lied to, or like she cheated on you? Or
would you need to look at someone’s childhood pictures before you
marry them? Do you think this could happen in the US?
¡ Practice tips
§ Looks for news headlines
§ Interpersonal situations work great because everyone has them.
CONVERSATION TACTICS:
NO AWKWARD SILENCES
¡ ONE. Being curious and acting like Jay Leno, David Letterman,
and Conan O’Brien combined.
¡ They may or may not look at you, but if they do, they’ll only do it
for a split second.
¡ Two parts to this: how to gaze versus stare, and how much to
use.
§ Staring: television news anchors
§ Gazing: how would you look at a baby or puppy? Eyebrows raised, soft
eyes.
¡ Share about yourself with specific details, and ask about them
with specific details.
¡ How to always know what to say… and never run out of things
to say.
¡ Bring the topic back to you and relate a story about the topic
at hand.
¡ What has your exposure, experience, or encounter with a topic
been?
CONVERSATION TACTICS:
ALWAYS KNOW WHAT TO SAY
¡ HPM – History, Philosophy, Metaphor
¡ You are voicing your opinion on how you feel about a certain
topic in a way that engenders discussion.
¡ Do you have strong feelings either way on the topic?
CONVERSATION TACTICS:
ALWAYS KNOW WHAT TO SAY
¡ HPM – History, Philosophy, Metaphor
§ You are comparing the topic to another topic and explaining the link.
§ Is there a clever or fitting comparison to be made, or do you just want
to switch topics?
§ Quick free association exercise: What does the word “cat” make you
think of?
CONVERSATION TACTICS:
ALWAYS KNOW WHAT TO SAY
¡ SBR – Specific, Broad, and Related
¡ In other words, HPM makes you think, while SBR lets you just
react to what’s in front of you.
¡ Broad – you take a step back and ask about the topic in a
more general sense.
§ “Wait, when did this all happen…”
§ “What was the background behind all of this...”
§ “Take a step back and start from the beginning...”
¡ You ask about the general details, setup, and context.
CONVERSATION TACTICS:
ALWAYS KNOW WHAT TO SAY
¡ SBR – Specific, Broad, and Related