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 Nike is about to launch a new shoe in the market, what are the qualities and the specifications

that the shoe must have in order to prevail in the Indian Market?
 You've a running restaurant and now you want to start home delivery service.. What factors
would you consider?
 You have an app like Saavn that has two types of users.. Old users and new users... How can u
help them listen their favorite songs at any given time so as to suit their mood
 GD: A new product, say specific brand of cornflakes is about to be launched in your store(say Big
Bazaar), and the product is already being sold in other shops. What should be the marketing
strategy and decide where should it be placed in the store..?
 A person wants to create a website like Amazon but the site's "recommendation section" is
unable to recommend the correct products. How can the website, get to know each user's
requirements and determine future purchases; and recommend products accordingly in the
section (user specifically) .
 Indian Railways is going to introduce a new train. Think of all the possible factors that could
affect the number of coaches in the train.
 Uber: one of the biggest names in the cab industry has suddenly faced a drop in its customer
base, say from 1000 people to 400 people in 4 months. Discuss and analyze the possible reasons
that have caused it.
 You're the manager of IMDb. You'll have to come up with a list of 30 probable blockbuster
movies in the next 3 months. Mentions steps you'd take to do this.
 Your mobile company is launching a new mobile. How will you make it popular and what
considerations will you make before the launch?
 Your company is planning to launch a clothing line which would be apt for the weather
conditions of your city, Bhubaneswar. What kind of specifications would you consider?
 How can Flipkart increase its sales in India?
 There is a grocery store in which there is constant decrease in the sale of only the fresh products
available in the store !! What can be the possible reason and how can u improve the situation ?
 You are a member of a committee who has to organize sunburn in Goa..there are different
departments like finance, food and beverages and each person in the gd, is head of some
specific department..what steps would you take to effectively manage the role given to you..
 Case study/discussion on collection of hair for wig manufacturing, considering all the possible
ways of collection and factors that will affect it
 There is a newly established general store in a not so well equipped area. Contrary to this, is a
Super market (Big Bazaar) nearby which is causing customer churn for the general store. Apply
DPP: Descriptive, Predictive and Prescriptive analysis to combat this situation.
 kwality walls want to introduce a new ice-cream sandwich in the market..What about its
pricing?
 Adidas is going to produce self lacing shoes with a limited quantity of 500. Explain how you
would mount a campaign for this product.

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