Top 10 Digital Marketing Books

2/3/2020 Top 10 Digital Marketing Books - Netilly : We help grow your business through online marketing
Top 10 Digital Marketing Books

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Top 10 Digital Marketing Books
Digital Marketing is a very vast domain, and it is a dish that contains a

lot of ingredients.
To create a successful marketing strategy, it is essential to master the

basics of marketing elements. There are many books available to
learn various aspects of digital marketing, but it is always best to
read the best ones.
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https://netilly.com/top-10-digital-marketing-books/ 1/16
Books provide an in-depth understanding of a particular topic and

are the best investment to master any subject.
Here we have amalgamated our Top 10 picks for the Best Digital
Marketing Books.
Please note that the books are not in a ranking order.
1. Google Adwords for Beginners: A Do-It-Yourself Guide to PPC

Advertising
Author: Cory Rabazinsky
This book is a guide that will teach you the basics of Google Adwords
and covers topics such as how Google Ads work and various
techniques that you can implement.
This book covers topics such as:
1. What is Paid Search?

2. How to Use Paid Search
3. How Paid Search Works
4. Your Google AdWords Strategy
5. Measuring Your Success
It is best for beginners who want to understand how Google Ads

work and how it to use it for their business.
2.“Epic Content Marketing”
Author:- Joe Pulizzi
This is one of the best available books on content marketing and is a

proper guide for anyone who wants to master content marketing.
It emphasizes on how to create content for customers rather than

promoting their own company.
This book covers topics such as:
1.Content Marketing—There and Back Again
2.De ning Your Content Niche and Strategy
3.Managing the Content Process
4.Marketing Your Stories
5.Making Content Work
After reading this book, you will be able to understand the

fundamentals of content marketing and create an e ective content
strategy.
3.“Permission Marketing”
Author: Seth Godin
This book is an interesting one that discusses Permission Marketing,

which o ers the consumers incentives to accept advertising
voluntarily. The goal of this book is to teach how to convert strangers
into friends and friends into customers.
The book covers a wide range of topics and discusses the role of
advertising, permission, and many more. It also contains case studies.
Seth Godin is a renowned Digital Marketer, and this book is one of his
best works.
4. SEO 2019: Learn Search Engine Optimization With Smart Internet

Marketing Strategies
Author: Adam Clarke
This book is one of the best books for learning Search Engine
Optimization, and the best part is that the author keeps updating the
book and also adds the latest Google Algorithm change.
SEO is a broad concept, and this book gives the best insights for a
good SEO strategy. This is a must-read for anyone who wants to
master SEO and understand how it updates with changing Google
Algorithms.
5. Social Media Marketing All-In-One for Dummies
Author: Jan Zimmerman and Deborah Ng
Social Media Marketing is one of the most used channels to promote

a business nowadays and consists of both organic as well as paid
promotion.
This book is the perfect guide to learn Social Media Marketing. It

covers various social media platforms and how to advertise on them.
The book covers topics such as Content Marketing, Advertising on

Facebook, Twitter, Measuring Success, etc.
It is a complete handbook to learn and grow in Social Media

Marketing.
6.Content Chemistry: The Illustrated Handbook for Content

Marketing
Author: Andy Crestodina
Content is the ultimate king and to create good quality content and
content to connect with the audience is very important.
This book by Andy is the perfect guide for digital marketers to learn
and prosper in content marketing. It is a comprehensive guide with
well-researched information on Google algorithms and their updates.
This book covers topics such as keyword research, email marketing,

social media, strategy, branding, SEO, and much more.
7. “Jab, Jab, Jab, Right Hook”
Author: Gary Vaynerchuk
The title of the book may be extraordinary, but the book is one of the
best books on social media marketing and customer relationship.
It discusses how to understand your customers better and do’s and

don’ts of social media marketing
After reading this book, you will be able to connect to your

customers more and convert tra c to sales.
This book must be a part of the bookshelf of every marketer, and

every digital marketer should de nitely know these jabs and hooks
by Gary.
8.Social Media ROI: Managing and Measuring Social Media E orts in

Your Organization
Author: Olivier Blanchard
Social Media is one of the most popular platforms for marketing and
is a part of every marketing strategy nowadays.
This book will guide you on how to strategize and plan day to day
social media practices. After reading this book, you will be able to
measure your ROI and analyze where your social media e orts are
heading.
This book covers strategies such as Aligning social media with

business goals, Social media brand management, etc.
9. The Webinar Way: The Single Most E ective Way to Promote Your Services, Drive
Leads & Sell a Ton of Product
Author: Sherri Rose
This book emphasizes Webinars and how to use them to Promote

services, generate leads, and reach to customers.
Sherri has described in detail how webinars can be used for

promoting business and increase sales.
This is a good book and shows how webinars can be an integral part
of Digital marketing.
10.Email Persuasion: Captivate and Engage Your Audience, Build

Authority and Generate More Sales With Email Marketing
Author: Ian Brodie,
Email marketing is one of the most popular marketing channels to

generate leads and gain prospects. This book is a guide on how to
use email marketing to captivate and, most importantly, engage the
audience.
In this book, you will nd techniques to turn subscribers into

customers and various other methods to understand your clients
better.

Top 10 Digital Marketing Books

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2/3/2020 Top 10 Digital Marketing Books - Netilly : We help grow your business through online marketing

Top 10 Digital Marketing Books

Top 10 Digital Marketing Books

Digital Marketing is a very vast domain, and it is a dish that contains a

To create a successful marketing strategy, it is essential to master the

Books provide an in-depth understanding of a particular topic and

Please note that the books are not in a ranking order.

1. Google Adwords for Beginners: A Do-It-Yourself Guide to PPC

Author: Cory Rabazinsky

This book covers topics such as:

1. What is Paid Search?

It is best for beginners who want to understand how Google Ads

2.“Epic Content Marketing”

Author:- Joe Pulizzi

This is one of the best available books on content marketing and is a

It emphasizes on how to create content for customers rather than

This book covers topics such as:

1.Content Marketing—There and Back Again

2.De ning Your Content Niche and Strategy

3.Managing the Content Process

4.Marketing Your Stories

5.Making Content Work

After reading this book, you will be able to understand the

Author: Seth Godin

This book is an interesting one that discusses Permission Marketing,

4. SEO 2019: Learn Search Engine Optimization With Smart Internet

Author: Adam Clarke

5. Social Media Marketing All-In-One for Dummies

Author: Jan Zimmerman and Deborah Ng

Social Media Marketing is one of the most used channels to promote

This book is the perfect guide to learn Social Media Marketing. It

The book covers topics such as Content Marketing, Advertising on

It is a complete handbook to learn and grow in Social Media

6.Content Chemistry: The Illustrated Handbook for Content

Author: Andy Crestodina

This book covers topics such as keyword research, email marketing,

7. “Jab, Jab, Jab, Right Hook”

Author: Gary Vaynerchuk

It discusses how to understand your customers better and do’s and

After reading this book, you will be able to connect to your

This book must be a part of the bookshelf of every marketer, and

8.Social Media ROI: Managing and Measuring Social Media E orts in

Author: Olivier Blanchard

This book covers strategies such as Aligning social media with

Leads & Sell a Ton of Product

Author: Sherri Rose

This book emphasizes Webinars and how to use them to Promote

Sherri has described in detail how webinars can be used for

10.Email Persuasion: Captivate and Engage Your Audience, Build

Author: Ian Brodie,

Email marketing is one of the most popular marketing channels to

In this book, you will nd techniques to turn subscribers into

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