Documenti di Didattica
Documenti di Professioni
Documenti di Cultura
TUMALIUAN, LUTANNE T.
FONTANILLA, JELICA F.
SIAZON, JACKILOU C.
AGREGORIO, IRISH
May, 2018
Approval Sheet
Member Member
I
ACKNOWLEDGEMENT
The Proponents
II
DEDICATION
The Proponents
III
TABLE OF CONTENT
IV
CHAPTER II: Operational Aspects
V
Administrative and Selling Expense --------------------56
Depreciation ------------------------------------------57
License and Permit ------------------------------------57
Transportation Cost -----------------------------------57
Cost Plus Method --------------------------------------58
VI
Introduction
1
growth (spawn run) and reproductive phase and for formation of
fruit bodies. The suitable cultivation period of pleurotus
mushroom is from November-February.
2
BUSINESS DESCRIPTION
Product Description
A. Source of Food.
Oyster mushroom is good source of protein, fiber,
potassium and iron. Also, source of B vitamins and they are
the only source of Vitamin D in the produce section and
usually the highest source of selenium. They also help in
weight loss and increase the strength of your immune
system. Oyster mushroom also have medicinal properties like
Antioxidant, anticancer and lowering of cholesterol.
B. Source of Income
Mushroom can grow using farm waste materials like rice
straw, corn cobs or mongo shell. The raw materials needed
in growing mushroom is available anywhere you go.
3
Packaging
Labelling/Branding
4
VISION
MISSION
Enbies is committed to provide high quality mushroom in the
region.
To provide the freshest and safest mushroom to our
customer.
OBJECTIVES
5
EXECUTIVE SUMMARY
6
of funds and all of the proponents must decide to the
partnership.
7
Marketing Aspect
Market Analysis
Slovin’s Formula
N=936 household
N= 936/1+936(.05) ^2
N= 936/3.34
N= 280
8
Based on the survey questionnaire, the households of Carig Sur,
Tuguegarao city spend ₱ 35.00 per pack for oyster mushroom net
weight of 200 grams. The proponents also recognized that there
are still consumers has lack of knowledge about our product,
many also says that no vendors or producers sell in their place.
9
Table no.1
NO 31 11%
Table no.2
Straw mushroom 23 9%
Milky mushroom 7 3%
10
Upon knowing the respondents who avail the product we ask them
if what mushroom they usually buy. We found out that 139 (56%)
are buying oyster mushroom, 80 (32%) are buying button mushroom,
23 (9%) are buying straw mushroom and the remaining 7 (3%) are
buying milky mushroom.
Table no.3
Savemore 29 11.6%
Talipapa 22 8.8%
The table shows that most of the buyers are buying their
mushroom in Monterey, 108 (43.3%) of them, 79 (31.7%) of them
are buying in Public Market, 29 (11.6%) of them are buying in
Savemore and the remaining 22 (7%) in talipapa.
The table also shows that the 5% remaining are buying mushroom
in other places.
11
Table no.4
Here is the table showing the places where the remaining 5% buy
their mushroom.
House-to-house 10 4%
By ordering 1 1%
TOTAL 11 5%
Table no.5
How often they buy Mushroom.
How often Frequency Percentage (%)
Everyday 9 3%
Once a month 18 7%
Twice a month 7 3%
Once a year 22 9%
Seasonal 27 11%
12
The table shows that majority of them buys mushroom twice a
week.
Table no.6
1 147 59%
2 60 24%
3 25 10%
4 17 7%
The table shows that 147 or 59% respondents buys 1 pack in every
purchase, 60 or 24% of the respondents buys 2 packs every
purchase, 25 or 10% buys 3 packs every purchase, and the
remaining 17 or 7% buys 4 packs every purchase.
13
Table no.7
1 kilogram 52 21%
The table shows that 143 or 54% buys 200 grams of mushroom per
purchase, 26 or 10% buys 250 grams of mushroom per purchase, 37
or 15% buys 500 grams per purchase and 52 or 21% buys 1 kilogram
of mushroom per purchase.
The table also shows that majority of the respondents buys 200
grams per purchase.
Table no.8
₱25 34 14%
₱30 38 15%
₱40 47 19%
₱50 21 8%
14
TOTAL 249 100%
The table shows that 34 or 14% of the respondents prefer ₱25 per
purchase, 38 or 15% prefer ₱ 30, 109 or 44% prefer buying their
mushroom at ₱35, 47 or 19% prefer ₱40 per purchase, and 21 or 8%
prefer ₱ 50 per purchase.
Table no.9
NO 17 6.8%
The table show that 232 or 93.2% of the respondent answered yes.
And the remaining 6.8% answered no. The table show that majority
of the respondents are satisfied with the existing mushroom in
the city.
15
Table no.10
NO 8 3.2%
The table show that 241 or 96.8% answered yes and they are going
to buy our Oyster mushroom. And the remaining 8 or 3.2% says no.
16
Table no. 11
total Weighted
mean
Attributes (1) (2) (3) (4) (5) (6) (7) Rank
Total/7
17
Table no. 12
Process 11 4.4%
Retail 13 5.2%
The table show that 225 or 90.3% of the respondents purchase for
personal purposes only, while 11 or 4.4% of the respondents
purchase for processing purposes only, and the remaining 13 or
5.2% of them purchase for retail purposes only.
18
Demand and Supply Analysis
Total number of
280 respondents
Number of respondents
249 who buys mushroom
19
DEMAND ANALYSIS COMPUTATION
Period Sept Oct Nov Dec 2018 2019 2020 2021 2022
Demand 1472 1472 1472 1472 5888 18243 18842 19460 20098
Supply 1080 1080 990 900 4050 12907 13271 13645 14030
20
Production Schedule
MIXTUR
MARCH
YIELD(K
NO.OF
APRIL
BAGS
JUNE
JULY
SEPT
MAY
NOV
OCT
DEC
JAN
FEB
G)
E
Assumption:
1. 1 fruiting bag yields 0.7 kg
2. Productivity of fruiting bag diminishes by 60:30:10 monthly
3. Contamination rate is controlled at 10%
4. 1 mixture yields 250 fruiting bags
5. Colonization takes 2 months
6. Production Period of Fruiting Bags last for 3 months
21
Profile of the Business
Proponents:
22
Target Market
Competitor
Marketing Mix
Product
The Proponents will be selling mushroom especially oyster
mushroom. Oyster mushroom includes relief from high cholesterol
levels, breast cancer and diabetes. It also helps you in weight
loss and increase the strength of your immune system. This
product can truly make you bigger and protect you against
diseases and infections as they are full of proteins and
vitamins, minerals and amino acids. The product will be packed
in Styrofoam.
23
Price Strategy
Compare to other existing mushroom product, our mushroom
shall possess the quality, freshness and natural nutrients which
our customer had been looking. Thus, basing from our market
research price is based on our Competitors price. As a strategy
and competitive pricing, we will impose competitive pricing.
Price
It is very important for every owner of a business to come
up with the right and competitive price for their product.
Enbies mushroom product will offer 200 grams in a pack and it
will be priced Php 35.00.
Promotional Tool
Enbies mushroom will be using word of mouth as primary tool to
promote their products. Word of mouth require no advertising
expense. Another way in promoting the product is by using social
media such as Facebook considering that this tool has a great
power to communicate people and easy to advertise product.
Market Positioning
24
quality mushroom and good taste mushroom to retain to the mind
of the customers that when they buy the product of EnBies even
in a single pack they feel the satisfaction.
SWOT ANALYSIS
Strength
Low cost of man power
Use available resources
Low cost of raw materials
Ability to develop a specific marketing strategy
Weaknesses
No refrigerator
No vehicle for delivering the mushroom.
Lack of capabilities
Opportunities
Availability of raw materials
Just in time for buying spawn
Increasing demand
Threats
Fortuitous events such as calamity/disaster.
Insects pests damage
Loyalties to existing distribution channel
25
Operational Aspects
26
VICINITY MAP
PLAZA
PHARMACY AND
RESTAURANTS
DEP-ED
CAGAYAN VALLEY
MEDICAL CENTER
CSU (CARIG
CAMPUS)
PETRON
CARIG ELEMENTARY SCHOOL
4.27 meters
2.13 meters
2.13 Meters
Storage Mushroom Hanging
Area
1.52 meters
28
Materials Needed for Production
Equipment Needed
Equipment Needed
PARTICULARS Quantity Cost Per Unit Total
Steel Drum 2 750 1500
Weighing Scale 1 900 900
TOTAL COST 2400
29
LIST OF MATERIALS FOR (CONSTRUCTION OF MUSHROOM HOUSE)
30
Table 8
31
GANTT CHART OF ACTIVITIES
Identifica
tion of
the
business
idea
Visitation
of the
site
Market
Research
Constructi
on of the
business
plan
32
Pre-Operational Flow
Market Research
Construction of the
business plan
33
Procurement Flow Chart
34
Process of Producing Fruiting Bags
35
SALES FLOW CHART
Personal Selling Customer orders
Product Distribution Customer informs sellers about
their orders for the next
delivery through Facebook and
personal talk
Getting of payments
Delivery of product
Getting of payments
36
Production Process
Incubate
Hang the the Plant
fruiting fruiting the
bags bags spawn
Water
the
fruiting Harvest Selling
bags
37
Procedure:
Step 2: Mixing the raw materials (75% rice straw, 24% saw dust
and 1% rice bran). After mixing the raw materials we are now
ready to prepare the fruiting bags.
Step 5: Plug the opening of the plastic bag with cotton. Cover
the mouth of the plastic bag plugged with cotton using paper
and tie it with rubber bond.
Step 7: Cool the fruiting bags. This are now ready for
inoculation. To inoculate, remove the paper cover and the
cotton of the fruiting bags.
Step 9: Return the cotton and cover it with paper and tie it
with a rubber bond.
38
Step 11: When the fruiting bags are already fully ramified,
they are now ready for fruit production.
39
Contingency Plan
40
Quality Control
Particulars Quality Assurance
The spawn must be moist, and should not
be dry. The spawn should not be stock in
Spawn
the range of 6 months or 180 days to
avoid contamination.
41
Organizational Aspects
42
Organizational Chart
Manager
Production Marketing
Finance
Head Head
Production Sales
Bookkeeper Cashier Staff Person
43
Function of Each Member of the Organization
Job Position: Manager
Job Description:
Responsible in overseeing the gaps and problems in every
department in the organization. Provides solution to the
problems faced by each department in the organization.
Job Specification:
Communicating effectively
Job Evaluation:
Job Design:
44
Job Position: Finance
Job Description:
Under the finance section, the staff will be responsible
in reviewing the financial reports, monitoring accounts,
and preparing activity reports and financial forecast.
They are responsible in investigating ways to improve
profitability and analyze markets for business
opportunities, such as expansion, mergers or
acquisitions.
Job Specification:
Ability to work as a part of a team
Build strong working relationship
Mentally and physically fit
Must have the knowledge and skill in handling money
Job Evaluation:
Job Design:
45
Job Position: Bookkeeper
Job Description:
Keep records relevant to the operation of the business
for review purposes.
They are responsible in recording accounts, daily
expenditures and daily remittances in the business
Job Specification:
Have knowledge of bookkeeping practices
Have knowledge in computer
Job Evaluation:
Job Design:
46
Job Position: Cashier
Job Description:
They receive payment by cash, check, credit cards or
automatic debits.
They are responsible issuing receipts, refunds, credits
or change due to customers.
They count money in cash drawers at the beginning of
shifts to ensure that amount is correct and that there
is adequate change.
Job Specification:
Must have skills on money
Basic computer knowledge
Ability to add subtract
Job Evaluation:
Job Design:
47
Job Position: Production Head
Job Description:
They are involved with the planning, coordination and
control of the manufacturing processes.
They make sure goods and services are produced
efficiently and that the correct amount is produced at
the right cost and level of quality.
Job Specification:
Have experience in managing a production team
Planning and organizing skill
Job Evaluation:
Job Design:
48
Job Position: Marketing Head
Job Description:
They conduct the essential of marketing (promotion,
product, packaging, design, production development and
innovation)
They are responsible in negotiating with the suppliers
of resources in packaging and production
They establish good connections to buyers and suppliers.
Job Specification:
Excellent communication skills
Must have the knowledge to determine marketing
strategies
Job Evaluation:
Job Design:
Responsible in promoting the products, services or brands.
He/She must know how to lead or manage his/her staff.
49
Job Position: Sales person
Job Description:
Responsible in obtaining or receive merchandise, total
bills, accept payments and makes change for customer in
retail store.
They set up advertising displays or arranges merchandise
on counters or tables to promote sales.
They are responsible in the stamps, marks or tags price
on merchandise.
Job Specification:
Ability and desire to sell or promote products
Excellent in communication skills
Positive, confident and determined approach
Job Evaluation:
Job Design:
50
Job Position: Production Staff
Job Description:
Responsible in all the production process in the
organization (mixing the spawn bag, packing the fruiting
bag, picking the mushroom and etc.)
Provides quality outputs.
Job Specification:
Ability to work effectively and efficiently
Ability to concentrate during work hours
Ability to follow instruction.
Job Evaluation:
Job Design:
51
Financial Aspects
SOURCES OF FUNDS
Particulars Cost
1,1492
Pre-Operational Expenses (Table 3)
36259
Mushroom House
2400
Total Equip. Cost
10271
Direct Materials Budget (Table 1)
810
Overhead (Table 3)
1175
Direct Labor Budget (Table 2)
1,880
Selling and Administrative Expenses (Table 4)
1,015
Licenses and Permit (Table 6)
53810
Total Cost
52
EnBies OYSTER MUSHROOM PRODUCTION
Sales
60,000 123,936 128,001 132,200 136,536
Less: Cost of Production
53
PROJECTED STATEMENT OF FINANCIAL POSITION
ASSETS
2018 2019 2020 2021 2022
Current Assets
Cash
49,023 110,355 173,623 238,777 306,066
Non-Current Assets
Liabilities
Equity
Partner's Equity
60,000 84,462 138,062 193,599 251,021
Add: Share in Profit
24,462 53,600 55,536 57,422 126,004
TOTAL LIABILITIES AND EQUITY
84,462 138,062 193,599 251,021 377,025
FRESH OYSTER MUSHROOM
PROJECTED STATEMENT OF CASH FLOWS
For the Year Ended December 31, 20xx
2018 2019 2020 2021 2022
Sales 60000 123936 128001 132200 136536
Less: Purchases
54
Direct Material 13,482 27,848 28,762 29,705 30,680
Direct Labor 4700 9816 10,163 10,559 10,906
Overhead Cost 2,570 5309 5,483 5,663 5,848
Selling and Administrative
Expense 9400 19631 20,326 21,119 21,813
Licenses and Permit 1,015 - - - -
- -
Pre-operating Expenses
1,149 32,316 - - 62604 - - - 64733 - - - 67046 - - 69,247
NET CASH BALANCE FROM
OPERATING 27,684 61332 63268 65154 67,289
Less: Cash Flow From
Investing
MUSHROOM HOUSE 36,259
Equipment
Weighing Scale 902
G.I. Drum 1500 2402
NET CASH BALANCE FROM
INVESTING 38,661
Add: Cash Flow From
Financing
Initial Investment 60000
Less: Withdrawal 0
NET CASH FROM FINANCING 60000
Add: Beginning Cash Balance 0 49,023 110355 173623 238,777
CASH ENDING BALANCE 49,023 110355 173623 238777 306,066
55
PARTNER'S EQUITY SCHEDULE
Partner's
Capital 2018 2019 2020 2021 2022
Names Beginning Adjusted Ending Beginning Adjusted Ending Beginning Adjusted Ending Beginning Adjusted Ending Beginning Adjusted Ending
AGGREGORIO 5000 2039 7039 7039 4467 11505 11505 4628 16133 16133 4785 20918 20918 4963 25881
COLUMNA 5000 2039 7039 7039 4467 11505 11505 4628 16133 16133 4785 20918 20918 4963 25881
DELASAN 5000 2039 7039 7039 4467 11505 11505 4628 16133 16133 4785 20918 20918 4963 25881
DOMINGO 5000 2039 7039 7039 4467 11505 11505 4628 16133 16133 4785 20918 20918 4963 25881
DUMLAO 5000 2039 7039 7039 4467 11505 11505 4628 16133 16133 4785 20918 20918 4963 25881
DURUIN 5000 2039 7039 7039 4467 11505 11505 4628 16133 16133 4785 20918 20918 4963 25881
FONTANILLA 5000 2039 7039 7039 4467 11505 11505 4628 16133 16133 4785 20918 20918 4963 25881
NARAG 5000 2039 7039 7039 4467 11505 11505 4628 16133 16133 4785 20918 20918 4963 25881
RAMIREZ 5000 2039 7039 7039 4467 11505 11505 4628 16133 16133 4785 20918 20918 4963 25881
SIAZON 5000 2039 7039 7039 4467 11505 11505 4628 16133 16133 4785 20918 20918 4963 25881
TUMALIUAN 5000 2039 7039 7039 4467 11505 11505 4628 16133 16133 4785 20918 20918 4963 25881
UDASCO 5000 2039 7039 7039 4467 11505 11505 4628 16133 16133 4785 20918 20918 4963 25881
TOTAL 60000 24462 84462 84462 53600 138062 138062 55536 193599 193599 57422 251021 251021 59557 310578
56
Table 1
Rubber Band 500 0.2 100 200 413 427 441 455
57
Table 2
Table 3
Table 4
-58-
Table 5
Depreciation
Table 6
Cost
Registration 500.00
Permit 500.00
TOTAL COSTS
1,015.00
Table 7
TRANSPORTATION COSTS
PARTICULAR COST
Fare 2,000.00
-59-
COST PLUS METHOD Cost
-60-
CHAPTER V: Socio-Economic Aspect
-61-
CURRICULUM VITAE
AGE: 20
SEX: FEMALE
EDUCATIONAL BACKGROUND
-62-
NAME: DELASAN, MARY JANE TACBAD
AGE: 19
SEX: FEMALE
EDUCATIONAL BACKGROUND
-63-
NAME: NARAG, CHRISTINE DIANE FERRER
AGE: 19
SEX: FEMALE
EDUCATIONAL BACKGROUND
-64-
NAME: DOMINGO, CHRISTIAN PAUL AGBAYANI
AGE: 18
SEX: MALE
EDUCATIONAL BACKGROUND
-65-
NAME: SIAZON, JACKILOU CASIL
AGE: 19
SEX: FEMALE
EDUCATIONAL BACKGROUND
-66-
NAME: UDASCO, DIOVIE ANNE AGUIRRE
AGE: 19
SEX: FEMALE
EDUCATIONAL BACKGROUND
-67-
NAME: FONTANILLA, JELICA FULLENTE
AGE: 19
SEX: FEMALE
EDUCATIONAL BACKGROUND
-68-
NAME: TUMALIUAN, LUTANNE JOYCE TABAY
AGE: 21
SEX: FEMALE
EDUCATIONAL BACKGROUND
-69-
NAME: RAMIREZ, ALLYSA ALEI ARTICULO
AGE: 19
SEX: FEMALE
EDUCATIONAL BACKGROUND
-70-
NAME: COLUMNA, MARY ANGEL FELIPE
AGE: 20
SEX: FEMALE
EDUCATIONAL BACKGROUND
-71-
NAME: DUMLAO, JESA MAE PAAT
AGE: 19
SEX: FEMALE
EDUCATIONAL BACKGROUND
-72-
NAME: AGREGORIO, IRISH PENTUCAN
SEX: FEMALE
EDUCATIONAL BACKGROUND
-73-
Questionnaire
Respondent,
We are 3rd year B.S. Entrepreneurship students of Cagayan
State University- Andrews Campus, Tuguegarao City. We are
currently conducting a market research to determine the market
feasibility of our business plan entitled Oyster Mushroom
Production. May we solicit for your support by answering this
questionnaire as honestly as you can. We assure that the data
you will be giving is for mention business purpose only and
shall be treated with at most confidentially. We thank you in
advance for your cooperation and may the God Bless You.
-74-
6 . How many pack do you usually buy?
1 pack 3 packs
2 packs 4 packs
-75-
GENERAL PARTNERSHIP AGREEMENT OF ENBIES OYSTER MUSHROOM
PRODUCTION
Formation
The proponent of EnBies are agreed to form a partnership
this day of ___ month of ______ year 2018 with a common goal to
earn profit, to divide among themselves profit and losses
equally and to establish a partnership business this in order to
fulfil the business implementation requirement.
Proponents
-76-
Ms. Mary Angel Columna, single, 20 years old, residence of
Cambong, Lal-lo, Cagayan.
Location
Assets
Expiration
Upon reaching the span time written therein, the agreed business
partnership will be no longer have a right to continue the
-77-
operation and activities unless some partners will renew and
continue the agreed business partnership. The new owner(s) must
be obliged to pay the shares from profits and assets of old
partners has been agreed to be divided equally among each
partner. Also, upon paying all the shares of old partners. The
old partner(s) shall officially have rights to control, protect
and manage against the business.
JELICA F. FONTANILLA
Signature over printed name
-78-
ALLYSA ALEI A. RAMIREZ
Signature over printed name
JACKILOU C. SIAZON
Signature over printed name
Bibliography
Proponents
Jayson
Proponents
Ramil
-79-