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Customer Exclusive:
We Asked, We Heard, We’re Taking Action
Brought to you by Customer Success Educational Services
Presented by:
Ken O’Reilly, Director of Customer Success at Cisco Systems
Jody Ma Kissling, Cisco Senior Marketing Manager
Dennis Thrift, Cisco Product Manager, Stealthwatch
January 26, 2017 / 1:00 – 2:00 pm ET
About Our Presenters

Ken O’Reilly Jody Ma Kissling Dennis Thrift


Director of Customer Success Senior Marketing Manager Stealthwatch Product Manager
Cisco Systems Cisco Systems Cisco Systems
kenoreil@cisco.com jkisslin@cisco.com dethrift@cisco.com
Did you participate in the TechValidate survey
from September/October? (Please select only
one answer.)
A. Yes
B. No
C. I don’t know
Today’s Session ...

• Your Voice: Customer Survey Results


• Our Response: Continuous Improvement is Paramount!
• What You Can Expect: Stealthwatch 6.9
• Over 50 Use Cases, Videos, and Webinars Available to Help You
• Q&A
What is Customer Success?

Helping customers achieve consistent, measurable, and exceptional


outcomes throughout their entire journey with Cisco Security.
The Security
Goal Effectiveness
for Effective Security Gap
How to Become More Secure
Superior Technology Architecture Customer Outcomes

Improve Reduce Accelerate


Efficacy Time to Detection Time to Value

Customer Success
“At Cisco you, our customers, are our number 1 priority. We can
only be successful if we’ve helped you be successful.”
– Chuck Robbins, CEO at Cisco
Stealthwatch enhances visibility across your
entire business
Monitor Detect CISCO Analyze Respond
STEALTHWATCH
Extended Network Cloud

Branch Data Center

• Gain unique visibility • Enable your network to take action • Protect your critical information • Gain enhanced visibility
across your business • Extend visibility and granular access • Simplify policy enforcement into the cloud
• Simplify segmentation control to your remote branches and data center segmentation • Make the cloud a part
throughout your networks • Prevent the lateral movement of threats • Accelerate incidence response of your segmentation strategy
• Address threats faster in the data center • Identify threats quickly
and take action
Cisco Services and Customer Success
Realize the value of enhanced visibility faster

Cisco Services Cisco Customer Success


Maximize the value from your investments Gain confidence in your new integrated solution
Work with Cisco teams that have experience advising, Receive proper on-boarding and training for the solution,
installing, integrating, and managing Cisco solutions access to self-learning tools, and other outcome-based
to get everything set up quickly and realize greater services
overall value

SERVICES
You Spoke … We Listened!
Customer Survey Results
Who Participated?
Job Roles Organization Size
4% 2% 9%
6%
14% 3%

20% 7%

7%
57% 34%
6%
13%

C Level 18%
Fortune 500 S&P 500
Director/VP
Large Enterprise Medium Enterprise
Manager
Small Business Federal
Architect
State & Local Educational Institution
Admin/Analyst/Engineer

333 users across 239 companies


80% NA, 20% ROW
How are you using Stealthwatch?
agree -- Stealthwatch protects your previous investment by
83% allowing you do do more with your existing security tools!

Strong mix of security and network “NetFlow is highly valuable, but difficult to use
use cases without post processing. Lancope is bloody
brilliant. Traverse network conversations, spin
up new searches based on those results, look
Customers are using Stealthwatch at fields relevant to the situation (e.g. RST,
to monitor many different parts of latency, QoS labels), create groups to manage
their network networking or services. Most people
underutilize NetFlow, but it should be your go to
tool. Bang for the buck, I prioritize it first among
Customers are looking to expand all my tools.”
their use of Stealthwatch -- Senior IT Architect, [Education Institution]
Top Deployment Considerations
Top Stealthwatch Use Cases
Using Stealthwatch to Enforce Policy
How Are We Doing?
How is Stealthwatch Helping You?
Your Top Challenges

Usability
Java-based Value
GUI
Support
Performance
What You Can Expect:
Stealthwatch 6.9
Many of the products and features
described herein remain in varying stages
of development and will be offered on a
when-and-if-available basis.
Disclaimer This roadmap is subject to change at the
sole discretion of Cisco, and Cisco will
have no liability for delay in the delivery or
failure to deliver any of the products or
features set forth in this document.
Stealthwatch 6.9
Improve Efficacy -- Continually improving Common and Shared Services
the efficacy of analytics, reporting, and • UDPD Managed by SMC -- Add
notifications configuration and management of
• Directional policy UDP Directors to the SMC
• Enhanced alarm category point
contributions Web UI Enhancements
• Improved algorithm documentation • REST API

ISE 2.1 Integration -- Fully utilizing the • Host Group reports


PxGrid for integration to provide more • Associated Flow View
effective mitigation and user attribution to • Improved work flows and pivot
our flow data points
• User session data from pxGrid • Top Reports
• Integration with ISE-PIC • Enhanced flow query
• Improved mitigation through pxGrid
Dashboard Enhancements
Web UI Enhancements
• Number of Alarming Host
by category for Today and 7
day trend
• Top Alarming Host widget
for fast visual knowledge of
most critical host
• Horizontal navigation to
provide more screen real
estate for security
information
Host Group Report
Host Group Report
• Number of Alarming Host in the Host Group
by category for Today and 7 day trend
• Top Alarming Host in the Host Group for fast
visual knowledge of most critical host
• Summary of Host Group traffic with zoom
in/out graph with drill down to Flows, Top
Reports, ISE Mitigation, or External Lookup
• Top Applications for last 24 hours with zoom
in/out graph with drill down to Flows, Top
Reports, ISE Mitigation, or External Lookup
Top Reports
• Applications
• Services
• Ports
• Protocols
• Hosts
• Peers
• Conversations
New Flow Query Page
Flow Query Improvements
• Selectable report type (e.g., Flow
search / Top reports)
• Optional Connection setting to choose
only Bidirectional flows in results
• Custom name any search or report for
fast access in Job Management
• Ability to use “exclude” parameters in
criteria
Flow Search Results
Flow Table Improvements
• Quick visibility and edit
of query parameters
• Faceted Filter across all
fields in results
• Expand/Collapse Details
for each record
• Ability to manage
columns in table view or
switch to conversational
view
• Drill down to Top
Reports, ISE Mitigation,
or External Lookup
Associated Flow Query from Security Events
from the Web UI
Directional Policy
• Flexibility in terms of how a policy can be tuned
• Allows customers to turn off a policy JUST as the subject OR the target rather than
being forced to do all or nothing
• Providing more accurately - configured policies to reduce alarms by making exceptions
and exclusions
UDP Director Managed by SMC
New Documentation of Security Events
• Increasing customer knowledge of events and alarms
o What type of behavior does the event look for?
o What is the indication of the event when triggered?
o What alarm categories does the event contribute points?
o What information (details) are available from Stealthwatch?
o What potential actions should be taken with an alarm?
• New documentation is an effort that is spanning multiple releases
(including 6.8, 6.9, and later versions)
New Documentation of Security Events
What Have We Learned?
The Link Between Enablement and
Product Success
First and Foremost -- We Have Very Loyal
and Dedicated Customers!
rated your likelihood to recommend Stealthwatch to your
71% friends and peers an 8 or higher (with an average of 9)

“Stealthwatch assists with providing explicit proof of


successful or unsuccessful connections including “In case of incidents, [Stealthwatch] helps us to
bi-directional. Event analysis time is greatly reduced by find the root cause within minutes and
immediate display if a client successfully communicated or isolate the issue in the minute of panic.”
did not with a host. Stealthwatch also has provided us Salesforce
a proven method for properly identifying “data
loss” out of our network.”
— Senior IT Architect, “Stealthwatch has helped us increase the visibility of our
Medium Enterprise Health Care Company network’s edge points by 75% and it does a wonderful job
in helping us to detect traffic anomalies in a few minutes. It has
saved us lots of money, but more importantly, it helps us to
Stealthwatch “increased network visibility by maintain our priceless reputation as a very secure financial
services company!”
90%. It was the main tool we used to troubleshoot a
latency issue caused by our web filter.” — Paul Rodin, Senior IT Architect,
Clark County Elavon Merchant Services
Link between Service Consumption and Product
Satisfaction/Success
Customers that consume more Customer Engagement vs. NPS Score
services rank Stealthwatch higher 30

25
Assets Most Consumed

Customer Engagement
Training > 1000 users 20

Webinars > 750 users 15

Use Cases > 800 downloads 10

Professional Services > 500 customers 5

Onboarding > 100 customers 0


in 2016 0 2 4 6 8 10 12
NPS Score
Link between Product Usage and
Product Satisfaction/Success
Customers that consume more services Customers that use more Stealthwatch
use more Stealthwatch capabilities capabilities are more likely to recommend
Stealthwatch to peers
Health Score
3.80 3.70 3.69
3.70 “Stealthwatch gives the most visibility
3.60 bang for configuration buck. You get more
3.50 usable information from just a few hours of
3.40 setup than any other monitoring product I’ve
3.30 ever seen”
3.20 3.14
3.10 Supervisory Network Analyst at State
3.00 Government Agency
2.90
2.80
Adoption
Customer Health
Time with Stealthwatch
Average Health Score
13% 16% 23.4
25
20.5
9% 20 18.6
16.9 17.3
15
10
26% 36% 5
0
Less than 1 Year 1 to 3 Years Less 1 to 3 4 to 6 7 to 9 10+
than 1 Years Years Years Years
4 to 6 Years 7 to 9 Years
Year
10+ Years
Profile of a Successful Customer
 On current release ☐ Participates in Stealthwatch early
 Consumes product training and release program
professional services ☐ Attends regional user
 Takes eLearning modules group meetings
 Reviews uses case documents ☐ Stays current on product roadmap
 Attends at least one expert series ☐ Takes part in Stealthwatch
webinar and reviewed others health checks
 Engages in the onboarding and ☐ Uses specific integrations
customer success maturity model (e.g. host group automation,
program SIEM integration)
Where Can You Go for Help?
Customer Success Organization Framework

Mission: To provide the framework and associated services to enable customers to achieve
successful outcomes and long-term success with the Stealthwatch System.

Customer Success
Professional Services Operations
Customer
Stealthwatch-Professional Services@Cisco.com Stealthwatch-CustomerSuccess@cisco.com
Success
Team

Educational Services Customer Support


Stealthwatch-Training@Cisco.com Support@lancope.com
Complimentary Customer Resources
eLearning Learning Bytes On Demand Expert Series Webinars
• Flow the Basics • What’s New in 6.6? • Why Stealthwatch? • NetFlow Export
• Install and Configure • What’s New in 6.7? • Basic Setup Troubleshooting
Stealthwatch • What’s New in 6.8? • Host Groups • Demystify Characteristics of
• Licensing Stealthwatch • External Lookup Strange NetFlow
• Services and Applications
• Stealthwatch SMC Conversations
• Proxy License (formerly • Network Devices and the By
Client Interface Proxywatch) • Create Maps to Magnify
Function Host Group
• Stealthwatch SMC Network Visibility
• Policy Management
• Detect Insider Threats and
• Web App Use Case Videos • User Management Targeted Attacks with the
• Stealthwatch Overview
• Data Loss • Custom Documents Web App
and Components
• Response Management • Inspect Network Traffic Flows
• Stealthwatch Health • Policy Violations
with Stealthwatch Document
and Maintenance • Reinforcing Firewall Policy Builder
• Detect Data Loss using
Account Management Year 1 On-Boarding Stealthwatch Advanced
Tuning
• Highest level of customer success • For all new customers to help product adoption • Integrating Stealthwatch with
during the first critical year a SIEM
• 1 to 6 CSM coverage
• 1 to 40 CSM coverage
• Free moving to fee based
• Free to all customers
Additional Services
Virtual Instructor-Led Training Advanced Services
• Stealthwatch for System Administrators • Security Deployment Service for StealthWatch Flow Collector 5000
• Stealthwatch for Network Operations • Security Deployment Service for StealthWatch
• Stealthwatch for Security Operations • Security Integration Service for StealthWatch
• Stealthwatch Advanced Tuning
• Security StealthWatch Proxy Integration Service
• Proactive Hunting and Detection
• Security Host Group Automation Service for StealthWatch
Strategic Account Management • Security Health Check and Tuning Service for StealthWatch

• Highest level of customer success • Security Optimization Service Cisco Security Plan and Build Services

• 1 to 6 CSM coverage
• Free moving to fee-based
How can you maximize your Stealthwatch?

1 2 3
Use your free resources and Get Involved and share your Upgrade to the latest version of
understand the breadth of feedback and influence the Stealthwatch to unlock the full
Stealthwatch capabilities product roadmap potential of your solution

© 2016 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 45
How can I get started? (Please select only one
answer.)
A. Join Beta
B. Join Mock SOC
C. Join Follow the Code
D. Become a reference today
E. Upgrade to the latest release
F. Call me
Q&A: Ask Our Speakers Anything!

Ken O’Reilly Jody Ma Kissling Dennis Thrift


Director of Customer Success Senior Marketing Manager Stealthwatch Product Manager
Cisco Systems Cisco Systems Cisco Systems
kenoreil@cisco.com jkisslin@cisco.com dethrift@cisco.com
Additional Resources Available at Your Finger Tips!

1. Log into the Customer


Community:
https://Lancope.force.com/
Customer
2. Sign up for Training.
3. Search our Knowledge
Base.
4. Check out our Use Cases.
Learning Opportunities via the Customer Community/Training Center!
Customer Community > My Training Customer Training Center
> • Free webinars
• Free eLearning
• Free OnDemand
• Free Learning Bytes
• Free video tutorials
https://Lancope.force.com/Customer • Fee-based Public/Private* Virtual Instructor-Led Training

*Please contact Stealthwatch-Training@Cisco.com


to set up a Private on-site class.
Upcoming Cisco Stealthwatch Expert Series Webinars
The Customer Success Educational Services team is pleased to offer our
customers a quick way to learn about tactical topics to maximize their Cisco
Stealthwatch deployment. Since it can be tough to squeeze learning in a day,
we’ve designed the webinar sessions* to deliver value in less than an hour.

February 2, 2017, 1:00 - 2:00 PM ET / 10:00 - 11:00 AM PT / 6:00 - 7:00 PM GMT


Practical Cisco Stealthwatch Host Group Tactics presented by David Brooks

March 2, 2017, 11:00 AM – Noon ET / 8:00 - 9:00 AM PT / 4:00 - 5:00 PM GMT


Encore Presentation: Detect and Triage Threats in the Enhanced Stealthwatch 6.9
Presenters: Matt Wolpers and Lance Hoskins
April 6, 2017, 1:00 - 2:00 PM ET / 10:00 - 11:00 AM PT / 6:00 - 7:00 PM GMT
[TBA]
*Registration invitations are Emailed to customers every month 2-3 weeks in advance.
Customer Success Organization Framework
To provide the framework and associated services to enable
Mission customers to achieve successful outcomes and long-term success
with the Cisco Stealthwatch System.

Professional Services Customer Success


Operations
Stealthwatch-Professional Services@Cisco.com Stealthwatch-CustomerSuccess@cisco.com
Customer
Success
Team

Educational Services Customer Support


Stealthwatch-Training@Cisco.com Support@lancope.com
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