How an eCommerce generates revenue

Reach

CTR
PPC KPIs The Policy makers
Clarity
Know-how Quality Score Know-how NPS
The weather
Satisfaction

PPC Agency/ SEO Tools Market Team KPIs

Team SEO Team/ Google's Demand
Agency Algorithm

PPC Technology Buying

PPC Strategy SEO Strategy Strategy Acquisition Response time Resolution time
The Brands
Budget Employees Satisfaction
Link Building Dissuaded
calls Refund Time
Support KPIs
Number of Commercial
Products Director Net Promoter
Paid Media Refund rate
SEO Score
PPC Budget
Customer Support Manager CX KPIs
SEO Budget
Know-how Word of Mouth
Customer Effort

Marketing
Traffic Support Team Score
Delivery Time

Buying team Customer

Budget
Journey
Know-how The prices Customer
Satisfaction
Partnerships
Refund Time

eMail Budget
Marketing Marketing Customer Return Return Rate

eMail Strategy Manager CXO / expectations Policy Inventory

eCommerce Fulfilment turnover
Marketing Manager KPIs
eMail technology Delivery
team Delivery Time
email Team experience
Products Delivery Budget
eMail KPIs Content The Products Fulfilment team
Quality Cancelation
Open Rate Rate

Subscribers CTR
eMail Product The Brand Stock availability
Strategy Documentation
Social Media Know-how
Customer
Documentation Team
Experience
Retention Rate Know-how
Customer Reviews
SM Dev
SM Team Team
Strategy Website
Documentation KPIs UVP
Documentation
Quality Dev
SM KPIs Budget
New The Customers
Engagement
Documented CEO
CTR Products CTO
Reach Management Board
eCommerce Customer's
Technologies motivation
Search The Owner/ Stakeholders
Technology Delivery
cost
Product-view Mindset
Rate Recommendation Online Chat
Conversion KPIs Engine
Add to cart
rate Upselling
Choice-reduction policy Vision Grit
rate
Conversion Average Order
Shop's
Rate Value stock
CRO Technologies
User Experience

CRO Team Win Rate Number of items Average price/product

Data Hygiene
Analytics sold
Team Number of experiments
Team's KPIs
Number of
Tracking Technology hypotheses
Know-how
Know-how A/B Testing RpV Uplift

EXTERNAL FACTORS ENTREPRENEUR MANAGER TEAM Strategy INTERNAL FACTOR KPI REVENUE GENERATING FACTOR $$ Useless legal warnings aren’t really our style so we’ll keep it simple.
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