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Course Synopsis In this course, participants are given strategy concepts for knowledge and application both at the
business and corporate levels. The development of strategic thinking permits participants to
approach complex organizational scenarios and opportunities from a larger perspective,
particularly in the context of globalization of businesses, and with regard to business operational
strategies as they relate to the overall corporate strategies of the organization. This course explores
effective management of corporate, business and operational strategies towards gaining
competitive advantage for business organizations.
Course Dr. Haliyana Khalid
Coordinator
Course Name Office Contact no. E-mail
Lecturer(s) Dr Nor Hidayati Zakaria Level 11 +60321805045 hidayati@utm.my
Mapping of the Course Learning Outcomes (CLO) to the Programme Learning Outcomes (PLO), Teaching & Learning
(T&L) methods and Assessment methods:
PLO *Taxonom
(ICGP ies
A and
CODE Weight **Generic T&L ***Assessment
No. CLO ) (%) Skills Methods Methods
CLO Generates solutions to Information PLO1 30% C6 Lecture/ Final Exam
1 Systems problems in real business Video/ Equivalent
problems Active
Learning
CLO Display the skills and principles of life- PLO6 20% A5 Lecture/ Participation
4 long learning in the information Video/ (Peer Review ,
management environment. Active Quizzes)
. Learning
.
Refer *Taxonomies of Learning and **UTM’s Graduate Attributes, where applicable for measurement of outcomes
achievement
***IP – Individual Project; CAD – Case Analysis and Discussion; GP – Group Project; PR – Presentation; FE – Final Exam
Weekly Schedule:
Transferable skills (generic skills learned in course of study which can be useful and utilised in other settings):
Special requirement to deliver the course (e.g.: software, nursery, computer lab, simulation room):
Learning resources:
Main References
● Pearlson, K. E. and Saunders, C. S. (2013). Strategic Management of Information Systems, 5th Ed., New Jersey: John
Wiley & Sons.
● High, P. A. (2014). Implementing World Class IT Strategy: How IT Can Drive Organizational Innovation. John Wiley
& Sons.
● McKeen, J. D., & Smith, H. A. (2014). IT strategy: Issues and practices (3rd ed). Pearson.
● Westerman, G., Bonnet, D., & McAfee, A. (2014). Leading Digital: Turning Technology into Business Transformation.
Harvard Business Press.
● Applegate, L. M., Austin, R. D. and Soule, D. L. (2009) Corporate Information Strategy and Management Text and
Cases, 8th Ed., New York: McGraw-Hill, Irwin.
● Other books, articles and pertinent readings will be given during the class meeting.
Additional References
None
Online
http://elearning.utm.my
Academic Honesty and Plagiarism
Assignments are individual tasks and NOT group activities (UNLESS EXPLICITLY INDICATED AS GROUP
ACTIVITIES)
Copying of work (texts, simulation results etc.) from other students/groups or from other sources is not allowed. Brief
quotations are allowed and then only if indicated as such. Existing texts should be reformulated with your own words
used to explain what you have read. It is not acceptable to retype existing texts and just acknowledge the source as a
reference. Be warned: students who submit copied work will obtain a mark of zero for the assignment and disciplinary
steps may be taken by the Faculty. It is also unacceptable to do somebody else’s work, to lend your work to them or to
make your work available to them to copy.
Disclaimer
All teaching and learning materials associated with this course are for personal use only. The materials are intended for
educational purposes only. Reproduction of the materials in any form for any purposes other than what it is intended for
is prohibited.
While every effort has been made to ensure the accuracy of the information supplied herein, Universiti Teknologi
Malaysia cannot be held responsible for any errors or omissions.