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Ryan Daniel Moran’s businesses have reached the multi-million dollar level using
Amazon as the primary channel for sales. Here’s the roadmap to launching your own
successful business leveraging the Amazon marketplace.
Listen to Ryan expand on these important points in this podcast episode so you can
avoid making a mistake on the very first step.
Lots of sellers on Amazon just sell products straight from the manufacturer with no
customization. This is easy to do, but it also means it’s easy for someone to copy your
brand exactly.
5. Make a list of suppliers / manufacturers
China is a great place to get reasonably priced products produced (check out
alibaba.com). Note, if you’re product is consumable then get it sourced in your own
country.
Note: This is a key piece of the puzzle and too involved to cover completely in this
checklist. When you get to this step see what the team from JungleScout documented
from their experience.
9. Product photography
To stand out you need high quality photos. It’s worth the small investment to have a
professional product photographer make your listing stand out. Upgraded Images is a
great resource for this.
Bonus: Start building an email list or a Facebook page for your brand to launch to.
Start Selling
Your new product is on the shelves at Amazon and ready to launch. Now you need
sales and reviews to start growing your business.
- Unverified reviews: when you hand your product to someone, they try it, and
leave a review on Amazon later.
- Verified reviews: when someone purchases through Amazon and then leaves
a review. These are worth much more in Amazon’s ranking algorithms.
Joe Junfola talks about this approach and how he’s built multiple seven figure brands in
this interview on the Freedom Fast Lane podcast.