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Millenials

Millennials, also known as Generation Y (or simply Gen Y), are


the demographic cohort following Generation X and preceding Generation Z. Researchers
and popular media use the early 1980s as starting birth years and the mid-1990s to early
2000s as ending birth years, with 1981 to 1996 a widely accepted definition. Millennials are
sometimes referred to as "echo boomers" due to a major surge in birth rates in the 1980s
and 1990s, and because millennials are often the children of the baby boomers. The
characteristics of millennials vary by region and by individual, and the group experiences a
variety of social and economic conditions, but they are generally marked by their coming of
age in the Information Age, and are comfortable in their usage of digital technologies
and social media.
It is so named, because the earliest of the millennials became an adult around the turn of the
millennium.
In August 1993, an Advertising Age editorial coined the phrase Generation Y to describe
those who were aged 11 or younger as well as the teenagers of the upcoming ten years who
were defined as different from Generation X.
Psychologist Jean Twenge described millennials as "Generation Me" in her 2006
book Generation Me: Why Today’s Young Americans Are More Confident, Assertive, Entitled
– and More Miserable Than Ever Before, which was updated in 2014. In
2013, Time magazine ran a cover story titled Millennials: The Me Me Me Generation
Authors William Strauss and Neil Howe argue that each generation has common
characteristics that give it a specific character with four basic generational archetypes,
repeating in a cycle. According to their hypothesis, they predicted millennials would become
more like the "civic-minded" G.I. Generation with a strong sense of community both local and
global.
It was also found that millennials chose most often to define themselves with more negative
terms such as self-absorbed, wasteful or greedy. Elza Venter, an educational psychologist and
lecturer at Unisa, South Africa, in the Department of Psychology of Education, believes
Millennials are digital natives because they have grown up experiencing digital technology and
have known it all their lives. Prensky coined the concept ‘digital natives’ because the members of
the generation are ‘native speakers of the digital language of computers, video games and the
internet’.
This generation's older members use a combination of face-to-face communication and
computer mediated communication, while its younger members use mainly electronic and digital
technologies for interpersonal communication. Millennials use social networking sites, such
as Facebook and Twitter, to create a different sense of belonging, make acquaintances, and to
remain connected with friends.
According to a 2018 report from Cancer Research UK, millennials in the United Kingdom are on
track to have the highest rates of overweight and obesity, with current data trends indicating
millennials will overtake the Baby boomer generation in this regard, making millennials the
heaviest generation since current records began. Cancer Research UK reports that more than
70% of millennials will be overweight or obese by ages 35–45, in comparison to 50% of Baby
boomers who were overweight or obese at the same ages

https://en.wikipedia.org/wiki/Millennials
1. How millennials are also known?
Millennials are also known as Generation Y or gen y.
2. Who are millennials?
Generation Y (or simply Gen Y), are the demographic cohort following Generation X and
preceding Generation Z
3. What period use researchers to define millennials birth years?
Researchers and popular media use the early 1980s as starting birth years and the mid-1990s
to early 2000s as ending birth years, with 1981 to 1996 a widely accepted definition.
4. Why are millennials sometime refered to „echo booms”?
Millennials are sometimes referred to as "echo boomers" due to a major surge in birth rates
in the 1980s and 1990s, and because millennials are often the children of the baby boomers.
5. Why this generation is called like that?
It is so named, because the earliest of the millennials became an adult around the turn of the
millennium.
6. Why Advertising Age editorial coined the phrase Generation Y?
Advertising Age editorial coined the phrase Generation Y to describe those who were aged
11 or younger as well as the teenagers of the upcoming ten years who were defined as
different from Generation X.
7. How Psychologist Jean Twenge described millennials in her book, „Why Today’s Young
Americans Are More Confident, Assertive, Entitled – and More Miserable Than Ever Before”?
Psychologist Jean Twenge described millennials as "Generation Me" in her 2006 book.
8. What tile give „Time” magazine to a cover from 2013 referring to millenials?
In 2013, Time magazine ran a cover story titled Millennials: The Me Me Me Generation.
9. Whici is the hypothesis given by authors William Strauss and Neil Howe?
Authors William Strauss and Neil Howe argue that each generation has common
characteristics that give it a specific character with four basic generational archetypes,
repeating in a cycle.
10. What they prediced to millenials acording to this hypothesis?
According to their hypothesis, they predicted millennials would become more like the "civic-
minded", with a strong sense of community both local and global.
11. How millenials tend o define themselves?
Millennials chose most often to define themselves with more negative terms such as self-
absorbed, wasteful or greedy.
12. Why Elza Venter think that millenials are digital naives?
Elza Venter, an educational psychologist and lecturer at Unisa, believes Millennials are digital
natives because they have grown up experiencing digital technology and have known it all
their lives.
13. What is the difference beween older and younger members in communication?
Older members use a combination of face-to-face communication and computer mediated
communication, while its younger members use mainly electronic and digital technologies
for interpersonal communication.
14. Why millennials use social networking sites, such as Facebook and Twitter so often?
Millennials use social networking sites, such as Facebook and Twitter, to create a different
sense of belonging, make acquaintances, and to remain connected with friends.
15. What, the report from Cancer Research UK, says about millenia’s healh?
Cancer Research UK reports that more than 70% of millennials will be overweight or obese
by ages 35–45, in comparison to 50% of Baby boomers who were overweight or obese at the
same ages.

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