Human Behavior in Organizations

Activity: Watch-Think-and Write

Submitted by: Iris Angela S. Lat
Review:
SUMMARY: Mitchell Modell, the CEO of Modell’s Sporting Goods went undercover in his own company
and met different employees.
PROBLEMS CAUSES
Products like shoes are not They don’t have high-end shoes
selling out
Decrease in sales Failed to meet the needs and
wants of their target market such
as the children
Turnovers and Absents of Overtime (OT’s) are not
Employees compensated
No promotion for employees
despite their hardwork and
dedication
SOLUTIONS
The sporting goods company
should make a marketing
research that will provide
data regarding the trends
and what goods should they
supply. They should invest
with number of high-end
products as to match the
wants of customers.
Communicate with the
employees in charge with
sales to address the solution
and ask for their suggestions
to make decisions
Promote well-deserve
employees and recognize
them.
Compensate for OT’s and
pay for extra allowance
Offer benefits for
employee’s satisfaction

EXPLANATION:
Most of the problems faced by the CEO within the undercover roots from lack communication towards
his employees. This results to different behavior of the employees. The shift of the of the behavior of
the employees (because they were not satisfied) widely affects the operation of the whole organization.
The company applies downward communication making it least possible for the employee on the lower
level to talk, decide, state their concerns or address the issues regarding their work. The employees also
felt, somewhat deprived with time and freedom for leisure and family activities hence making them less
productive, stress and demotivated. The CEO or the managers should talk effectively and
interdependent among his employees that runs his company. Not only that he should instruct or direct,
but also he should be able to listen and act to what they need because these employees are generating
the income of the owner and they should be treated equally, in humane way. After all, we are human
and not robots. An organization must also meet not only the needs of their customers but also the
needs of their employees that can be base from Maslow’s theory of Hierarchal needs. Maslow as well as
other psychologists or behaviorists studied different behaviors to come up with methods that should be
effectively applied to labor. Hence, the managers or leaders of organizations should follow and apply
scientific method in organization so that it can work; otherwise, it will fail. CEO Mitchell Modell should
open meetings and discussions and give credit to the employee’s work so that they will be happy, be
productive, arrive to work on time, be efficient, satisfied and stay for the long run in the company.