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ThoughtOffice Blasts Through the 10 Million Thought Bite Barrier - Big Ideas Fro

m Millions of Small Packages


ThoughtOffice Corporation announced this week that its namesake brainstorming so
ftware has surpassed 10 million available words, keyphrases, images, and more -
giving users quick access to the building blocks that stimulate new, creative id
eas.
Portland, OR, November 26, 2010 -- What is the smallest element of a great idea?
ThoughtOffice calls it a Thought Bite - a morsel of an idea to chew on, as the
big innovation fills your mind. As of October 1, 2010 ThoughtOffice passed a sig
nificant milestone. Thanks to crowdsourced content, the brainstorming software p
assed the milestone of 10,000,000 creative elements as a part of its ever-expand
ing online database.
How do individuals find unique breakthrough ideas? From the collision between fr
agments of existing ideas that, when fused together, become the truly innovative
solution. Brainstorming research indicates that great ideas stem from a series
of word and image associations... phrases, concepts, mashups or memes that lead
to a "Eureka!" moment.
"When our development team was working with Marsh Fisher on his popular IdeaFish
er program, we realized the power of associations within its 65,000 word and phr
ase database," says Mark Alan Effinger, CEO and founder of ThoughtOffice. "With
ThoughtOffice, we initially scaled that to 144,000 available word associations.
Now, by crowdsourcing (tapping thousands of brilliant minds worldwide) our onlin
e databases grow by over 12,000 words, images, and phrases each week. Every time
you launch the program, it has new data to work with. This is the heart of real
-time innovation."
This breadth and depth of available idea "seeds" is unsurpassed in the industry.
Using the program's integrated IdeaBrowser - a "stream of consciousness" idea s
earch engine that scans words, popular key-phrases, quotations and images - user
s can develop ideas and think laterally in a rapid, organic way. The IdeaBrowser
( http://www.thoughtrod.com/idea-browser/ ) integrates directly with ThoughtOff
ice, making it easy to compose and organize these thought bites into a linear pr
esentation. This helps add order to the otherwise chaotic creative process. The
two functions are bundled together into one program, passing information back an
d forth effortlessly.
"We've seen that ThoughtOffice provides an effective catalyst to stimulate the u
ser's OWN creative juices. There are plenty of ways people get creative inspirat
ions, from a warm shower to running over 'road turtles' at 60 miles an hour. We'
re finding that products like ThoughtOffice can provide a measure of predictabil
ity to the process," says Effinger.
With 10,000,000+ thought bites, the number of effective combinations is massive.
As a source of content to trigger the user's own latent memory, ThoughtOffice r
emoves barriers to the brainstorming process. Users can sit down, and in 5-10 mi
nutes, begin releasing their first software-empowered solutions.
ThoughtOffice brainstorming software ( http://www.thoughtrod.com/idea-software/
) uses word associations, definitions, images, synonyms and more to drive the la
teral thinking process. But good brainstorming begins by asking the right questi
ons. That's the role of the Topics Browser: an outlining tool loaded with up to
13,755 questions and "setups". These questions help users drill down on an issue
to get to the heart of the matter. Once that's accomplished, brainstorming beco
mes much more focused. Results come in minutes, rather than days or weeks.
ThoughtOffice also plays well with all popular Mind Mapping software. The compan
y refers to the process as "Adding Brains to the Bubbles" (referring to the embe
dded intelligence in ThoughtOffice filling the balloons that make up many popula
r MindMap programs).
The program is available for either Macintosh OS X or Windows XP / Vista / 7, an
d features a collection of plugin modules that provide professional guidance in
16 areas of expertise ( http://www.thoughtrod.com/plugin-modules/ ). ThoughtOffi
ce bundles are priced from $97 to $497 and are available online at ThoughtRod.co
m.
About ThoughtOffice:
ThoughtOffice Corporation is a Washington-based technology firm focused on innov
ation and business process development. Since 1986, the company founders have su
ccessfully founded and sold nearly a dozen companies, from advertising to laser
display technology, software to internet e-commerce. The development team interv
iewed over 800 business and innovation leaders, and apprenticed with Marsh Fishe
r, co-founder of Century 21 Real Estate and founder of IdeaFisher, one of the fi
rst and most popular brainstorming software programs. The result, ThoughtOffice,
takes brainstorming and innovation out of the lab and makes it practical for da
ily use for education, business process development, advertising creatives, coac
hes and CEOs. ThoughtOffice Corporation can be reached at 360-450-6888, by e-mai
l at info@thoughtoffice.com or http://www.ThoughtRod.com
Contact:
David Lockman
ThoughtOffice Corporation
9734 Lincoln Lane
Blaine, WA 98230
360-450-6888
info@thoughtoffice.com
http://www.ThoughtRod.com/

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