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ON
E-COMMERCE IN GLOBAL SCENARIO
PREFACE
SCOPE OF STUDY
This study being “desk analysis" contains views of various writers and
researchers of E-commerce. This study includes the global trends
including India as a major source of E-commerce , increasing use of
e- commerce in developing nations , reasons behind success of e-
commerce as an industry , the use of e-commerce in global sourcing ,
advantages of E-commerce and several more topics being covered
under the project analysis. The use of e-commerce in various
countries and their influence over the people or citizens of that country
is remarkable.
RESEARCH OBJECTIVES
TABLE OF CONTENTS
Acknowledgement
Preface
Scope of the study
Objectives
Executive summary
I.Introduction of the topic
Research methodology
II.Conceptual Framework
Global trends in E-Commerce
E-commerce in India
E-Commerce in Global Sourcing Scenario.
Security concern in e-commerce
E-commerce: A Boon for the Current Economic Downturn
Key Reasons for success of e-Commerce
Factors affecting Distribution and form of Global e-commerce.
o Internet Adoption.
o Buying and selling online.
o Advertisement and searching phase.
o Payment phase
o Delivery phase.
Brief review of literature on e-commerce.
References
CHAPTER-I
INTRODUCTION
Research Methodology
Sources of Data
For having the detailed study about this topic, it is necessary to have
some of the secondary information, which is collected from the
following:-Books, Websites and Newspapers. So in this basically
secondary data is used in collecting the information. The sources of
data are:
Websites:
Wikipedia
Wikinvest
India-commerce
Newspapers:
Hindustan Times
Type of Study
CONCEPTUAL FRAMEWORK
Asia Pacific
Chinese and Korean online consumers are the most prolific online
shoppers m the Asia Pacific region with 95 percent of Internet users
intending to make a web purchase in the next six months.Conversely,
over one fourth of online consumers In Hong Kong (27%) and
Thailand (26%) and one fifth of residents in Japan. New Zealand,
Indonesia and Australia do not plan an online purchase m the
upcoming months. Koreans who shop online are most likely to buy
books, cosmetics, clothing/accessories/shoes and groceries via the
Internet in the next six months. While connected Chinese also favor
books and clothes. 40 percent plan to make an electronic purchase
online. Web-savvy Malaysians like online shopping for booking travel,
with airline tickets and hotel/tour reservations the top picks. More
online Australians intend to purchase event tickets and non-
downloadable videos/DVDs/games than any other in the region. And
one fifth of online Indian shoppers plan to buy non-downloadable
music.
Europe
Intention to shop online in Europe is high—79 percent of online
European consumers plan to purchase products or services via the
Internet in the next six months. Online consumers in Norway and
Great Britain show the greatest propensity with almost 90 percent
planning a web purchase in the near future. More online residents of
Estonia & Croatia and Latvia indicate they would not be making any
online purchases in the next six months than in the rest of Europe
(42%. 41%. and 41%. Respectively)
More than half of online Austrians who shop via the web plan to buy
books, while online Germans and Czechs intend to turn to the Internet
for clothing and shoes more than any other online shoppers in the
region .Future online purchases for Norwegians are likely to include
a vacation or a show as indicated by their strong intent to purchase
travel aid event tickets More than one third of online Brits plan to
purchase DVDs and games online. while connected Greeks indicate a
preference for electronic equipment and computer hardware. Web-
savvy Israelis seek the Internet to purchase electronic equipment
more than any other item and are the least likely in the region to
purchase clothing or shoes online.
North America
Half of online Americans favor sites for stores that can only be
shopped online and the majority of Canadian web shoppers are split
between a preference for online-only sites (31%) and those that have
traditional physical stores (19%) the list of products and services that
are favored by American and Canadian online shoppers is almost
identical. Books, clothing and airline tickets are the items most likely
tagged for online purchase in the next six months. One-third of online
Canadians say they don’t plan on making an online purchase in the
next six months, which is more than the one-fifth of connected
Americans who said the same. In fact, 28 percent of online Canadian
consumers indicate that they have never shopped online compared to
15 percent of Americans.
When selecting the top three sources to guide decisions, online
product reviews are useful to 42 percent of American and 40 percent
of canadian web shoppers. Online reviews are most important when
buying consumer electronics, cars and software and when
researching cars. Electronics and travel.
Latin America
Electronic equipment tops the list for planned online purchases for 34
percent of Venezuelan web shoppers followed by airline tickets (27%)
and computer hardware (21%). Surprisingly, books—which typically
tops the list for most online shoppers—was favored by only 18 percent
of online shoppers in this country.
The most popular products and services for planned online purchase
across the M EAP region are books (29%), airline tickets/reservations
(24%) and electronic equipment such as TV’S and cameras (23%).
Other popular planned online picks for South Africans are event
tickets (33%) and non-downloadable music (26%). Online residents of
the United Arab Emirates intend to book travel (27%) and buy clothing
(25%). Web-savvy Pakistanis will look online to buy computer
hardware (25%) and clothing (18%), although they also lead the
region saying they do not plan on making an online purchase in the
next six months (38%).
E-commerce in India
Bahl is not alone who is scouting for potential suitor. In February this
year aggressively online shopping site Flipkart.com acquired rival
Letsbuy.com. Early last year, US-based social buying site Groupon
acquired India’s SoSasta.com and renamed it as Crazeal.com.
In the game in which future share issues are on the radar for bigger
players, the smaller ones often prefer to cash out than be crushed in
lonely pursuits in an aggressively competitive game.
At stake is a huge market will growing potential because India has 900
million mobile phones, with a big chunk of that growing up from voice
talk to Internet, wile the current Web user base at more than 100
million is in itself a significant number.
Industry estimates say India’s e-commerce market will zoom from the
current Rs.51000 crore to Rs.10,20,000 crore in revenues by 2020.
The race lead to buyouts-often at the cost of profitability.
“At present sites are falling over each other to offer deep discounts,
but you do not survive only through discounts. This only creates a
disloyal discount shopper who moves from one site to another in
search of the cheaper deal,” said Mahesh Murthy , managing partner
of investment firm Seefund Advisors. Murthy added that sites without
a credible differentiation strategy and loyal customers base would
bleed-and will be up for grabs.
“There in no room for newer players in the general category but there
is space for niche category players,” he said. This has been observed
by Prashanth Prakash, partner at Accel partners, which has invested
in Flipkart.com.
“There are a lot of guys in this business who don’t have a retail
background. They are form either consulting or technology. So one
should ask if they are really qualified to run e-retail businesses.”
State of Play
20North.com:
99labels.com:
This site offers many fashion and luxury brands at good prices. Check
this site for more brands .
Dealsandyou.com:
This site offers various kinds of deals be it holidays, shirts etc. Also
this site gives heavy discounts on regular basis that cab be profitable
for the shoppers. Browse this site for more.
Fashionandyou.com:
This site also is a great place to shop and that too sitting at home.
Also this site declares sale and heavy discounts almost every day.
Sign Up today to get more deals.
Flipkart :
This site offers various kinds of products and that too at one place.
Mobile, its accessories , books, camera and laptop accessories. and
many more things are available on this site. One can find deals for
home appliances also that are available at affordable prices. Check
this site
Indiangiftsportal:
This is known for providing gifts for various occasions like birthdays
,anniversary, wedding, bhai dooj, diwali and many more .Also flowers,
cakes ,chocolates and many more things are offered by this site.
Browse it today to send gifts to your loved ones.
MagazineMall:
Buytheprice.com:
Perfume2order:
Today, even though there are less than 10 million internet users who
are actually engaging in e-commerce activities, there are about 150
million internet users in India or around 75 million households that
are ready for e-commerce.
Payment Gateways
Unlike a credit card merchant facility you will not have ongoing,
minimum monthly fees... and the transaction fee is better than
what most card companies offer small merchants. Additional
these service are being backed into other ecommerce sites and
shopping carts. Ebay for example uses Paypal to process some
payments.
However the person browsing your site will notice the URL
change to one they do not recognise - or trust. This may put your
customers off (although there is no evidence of this). Therefore
one of the advantages of buying your own key would be to have
a URL for your secure pages that is consistent with the rest of
your site.
Presently, in Australia, Verisign may sell you a key for over $800
while foreign ecommerce providers like Instant SSL can sell it for
$150. Although Verisign will argue that their key comes with a
range of value add benefits, the bottom line is the product, i.e.
the key, is the same.
CHAPTER-III
SUMMARY AND CONCLUSION
There is a wide acceptance of e-commerce in world due to the
internet facilities available.
The countries such as India, Brazil, and China etc which are on
the path of development are using e-commerce for carry out
various transactions.
The e-commerce can surpass geographical limits and can prove
to be worthy by reaching to customers. It caters to the demands
of both the national and the international market.
The e-commerce can help in providing an edge to your rivals in
the market as one can better serve them globally.
The Countries such as USA, Australia, Canada , UK etc are
trying to come up with something innovative which will change
the current scenario.
The countries are well aware of its benefits and are becoming
more innovative in this field as customers can easily select
products from different providers without moving around
physically and it also help business to handle its resources well.
REFERENCES
Web
http://www.articlesnatch.com/Article/E-commerce-In-Global-
Sourcing-Scenario/218150 (last accessed on 20th march , 2012)
http://usa.usembassy.de/economy-ecommerce.htm (last
accessed on 20th march , 2012)
http://archive.unctad.org/templates/webflyer.asp?docid=4253&int
ItemID=2261&lang=1 (last accessed on 20th march , 2012)
http://en.wikibooks.org/wiki/ECommerce_and_EBusiness/ECom
merce_in_Developing_Countries (last accessed on 20th march
,2012)
http://www.wipo.int/copyright/en/ecommerce/ip_survey/chap5.ht
ml (last accessed on 20th march , 2012)
http://www.nytimes.com/2003/11/24/business/e-commerce-
report-sensing-economic-opportunities-many-developing-
nations-are.html?pagewanted=all&src=pm (last accessed on 20th
march, 2012)
http://www.isoc.org/inet99/proceedings/1g/1g_2.htm (last
accessed on 20th march, 2012)
http://www.bestindiansites.com/top-companies/e-commerce/
(last accessed on 20th march, 2012)
http://www.india-ecommerce.com/ecommerce-web-
development.html (last accessed on 20th march,2012)
Books
Laudon Kenneth C., Traver Carol Guercio (2008) , E-commerce
– Business , technology , society ,New Delhi ,Pearson Education
Newspapers
Hindustan Times