Kids Doodle HairDo

Business Plan Proposal

 Overview

Hair business in Pakistan, as well as in other parts of the world is money making
venture. In Pakistan, for instance, those who own hair salons are considered as those
who run essential services, since both men and woman are known to want to care for
their hair. However there is a lack of a specific segmented which has not yet been
targeted. Infants and young children are usually taken to adult hair salons and parlors to
get their hair cut done which is an exhausting task for parents as the children are
usually subject to discomfort and uneasiness at these salons.
Therefore, targeting this segment of the Pakistani society may result in extraordinary
acceptability and popularity.

Executive Summary

 Introduction

Kids Doodle HairDo is a hair salon that allows parents to have their young’s hair needs
satisfied in one convenient visit. Without disputing, there are quite a number of quick fix
salons for adults and we are set to make a difference in the hair salon industry. We shall
be offering private services where our hair stylists and barbers can go to the homes of
clients to have their kid’s hair problems solved. We know that home service in a place
like Karachi will generate a whole lot of profit that is why we want to key into the trend.
At Kids Doodle HairDo Salon, it is a different ball game altogether, as maximum
flexibility and sturdy customer attention is to a large extent guaranteed. Without mincing,
we have plans in place to become the one stop hair salon when satisfying her clients
comes to mind. As such, we will sure gain significant market share and create serious
long-term relationships with our clients.

Our Vision Statement

Our aim in business is to be your children’s one stop shop, where the hair and comfort
of our customers is uttermost.

Our Mission Statement

Our mission is to build a very creative hair salon brand where all needs of our young
clients are catered.
  The Company

Kids Doodle HairDo is a hair business corporation. The best suitable location for the
salon is subject to the market acceptability. Field surveys are to be conducted in
Karachi City, preferably in D.H.A phase 6, main khayaban-e-Muslim to identify key
location according to maximum penetration capacity of the area.
Activities such as training, purchasing, and retail sales shall be looked into by a hired
professional salon manager. The manager will also be responsible for hiring all the
employees like the receptionist, who will be responsible for receiving guests as they
come in, the hair stylists, the accountant/ cashier and what have you. There will also be
other workers- precisely six of them. Incentive methods to reward hair stylists will be
used who are able to bring in customers, as well as attend promptly and satisfactorily to
the needs of the clients.
As a way to keep attracting ample clients, we shall do well to always train our stylists;
this is so that they can continue to be abreast with all the styles that abound.
We are passionate about putting smiles on the faces of our clients, which is why we
shall procure all equipment that will help us achieve just that. We plan to launch out
thoroughly, which is why we have also invested plenty of money in making the
environment where we plan to operate from very conducive. We believe the aphorism
that says ‘first impressions say a lot about a thing’ and that is why our interior and
exterior is well furnished to attract all and sundry. The theme of the salon will revolve
around the idea of making kids comfortable and enjoy their visit which will ensure our
clients return. The salon will include a waiting area for parents with tea/coffee facility
and a children toys area for the kids.

 Our Service Offering

At Kids Doodle HairDo, the look is what matters to us, and we know that one couldn’t
possibly achieve the type of look they wanted, except they wore a nice hair Do. This is
why we have done our homework well and have come up with the type of services that
we will be offering the public. The services we shall render include will meet all the hair
needs of our clients – both infants and children till age of 12.
We understand that kids’ hair can sometimes be fragile and needs to be treated with the
utmost care. Kids Doodle HairDo Salon only makes use of kid-safe products that are
natural and free from sulphates, silicone and mineral oils. We also stock and retail hair
care products and accessories.
We will be in the trade of little service menu which shall include
 1st hair cut package,
 bangs and trims,
 blow drys,
 shampoos with and without haircuts,
 up do’s,
 hair chalk,
  braids,
 temporary hair colors,
 deep conditioning,
 scalp treatment,
 Summertime treatment
 Manicure and pedicure.
Business Structure
Kids doodle HairDo as stated earlier upon commencement is supposed to be a small
scale business, however, there are plans to upgrade as the business booms and births
other branches in and around Karachi. We intend to operate with the best of structures
in place, so that we can give our clients optimal satisfaction.
As a matter of importance, we plan to have a structure with the best combination ever.
This is because we are really particular about the quality of service that gets offered.
We know that the success of the business to a very large extent would also be hinged
on the type of people that are being hired to carry out services. It is for that reason that
we hire people to occupy the following positions.

 Chief Executive Officer – Owner

 Manager – Hair Stylist
 Receptionist
 Accountant/ Cashier
 Barber 1
 Barber 2
 Hair stylist 1
 Hair Stylist 2
 Cleaner
 Greeter/ Security Man

Our Competitive Advantage

Starting a hair salon business might not be a herculean task after all. As a matter of
fact, it is an easy to set up business that does not require formal training to achieve.
This means that you might even decide to get into this trade without training, provided
you will hire expert stylists.
We are aware of this which is why we are leaving no stone unturned in making our shop
a one stop arena. It is for that reason that we have decided to come up with a business
concept that will position us to become the leader in Karachi.
We can confidently say that the location of Kids Doodle HairDo will definitely count as a
positive for us, because we have decided to come to Karachi, where we intend to attract
the crème de la crème in the society, as well as all and sundry. Our services will be
customized to meet the needs of all our customers because we are aware that there is
loads of competition. That is why we shall keep training our team so that \they can
continue to give our clients the best at all times all year round.