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KEY PARTNERS KEY ACTIVITIES VALUE PROPOSITION CUSTOMER RELATIONSHIP CUSTOMER SEGMENTS

● VLFED program of the ● Key activities comprises of  ● Potential ● FPPI ARB MPC establishes its ● The Crystal cooking oil aims to provide
Department of Agrarian thorough monitoring on Customers always relationship with customer by
our products through group of people or
customer’s needs and boosting sales and maintains the
Reform . look on with the organizations and reach them thru
quality of the product. It is also
● The DTI for assessing some demand. value and quality of deliveries by our own delivery vehicle.
the cooperative desire to assist
technical methodologies and ● There should be absolute the product. The FPPI and give customer service and
strategic Alliance that the innovations to improve COOP is very much assistance in order to capture the  We serve and focus our
Cooperative should adhere. productivity to keep pace with confident of the sincerity of the customer. products distribution to
● The Caraga Oil Refining Inc. market changes. product because of ● Discounting to be granted as  whole sellers,
and Filipinas Palm Oil its quality that other the best way to keep our  Sari-sari store
Plantation for the supply of KEY RESOURCES suppliers cannot customers coming back and
 Cooperative Consumes Store.
RBD Palm Olein. ● Human Resources and compete. social media and words of mouth
were the best channels to acquire  Banks
● The Department of Science Repacking facilities are  Our product fits with  Dep Ed
our customers.
and Technology for the important components of the wishes of the
CHANNELS  Gov. agencies
training and seminar on the resources which make a customer specially
● The FPPI ARB MPC Distribution  Restaurants & Hotels.
related project concern. strong and successful those customers who
channel strategy applies by
● The Customers are key business. are health conscious means of
partners that play a great role ● The building and and have healthy 1. Online orders via FPPI ARB
in our business. partnership with the Key lifestyle outlooks on MPC Facebook accounts.
partners are substantial key their real needs. 2. Email address
Resources. 3. Cell phone contact and
4. Door to door deliveries
● Channel of distribution of the
products needs to be tailored to
the customer needs and for
which the Cooperative needs to
have direct contact with the
customers.
COST STRUCTURE REVENUE STREAMS
● Salaries and Wages ● Sales of quality product in sales in volume (SIV) and Sales to Trade (STT) thru selling on
● Fringe benefits and other allowances line.
 1 sack rice allowance every quarter.,6 sets uniform/P5,000/year ● Promotions strategy that seems to be attractive and details of our revenue model looks
 15 days V/L & S/L, Retirement benefit, Insurance, 13th month alike.
pay & bonus. Incentives and meal allowance.  Compulsory Sales to our 492 workers 2 litres per month.
● Light and Water  Open participation in bidding.
 Repacking Supplies.
● Fuel and Oil
● Repair and Maintenance.

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