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5 Of the Best Website AB Testing

Tool For 2020

AB testing tools are very useful when it comes to comparing the


performance of two websites. Every SEO needs to know these
effective tools.

A scientific and quantitative analysis of your website is what you


will need to optimize it. Big tech companies like
Google, Microsoft, and Netflix, etc., run thousands of these tests
every year, to make their programs run better. They use many
effective AB testing tools to optimize their webpages.
How to Make Your Website Mobile
Friendly?
With more than 75% of users accessing the internet via
their mobile phones, you must make your site mobile friendly. It
is very important for your users, as they will get a better
experience of using your site. It will also help your site to be
ranked higher in the search result rankings. You can use a variety
of software to make your site mobile friendly. We will be
looking at some of these tools later on

5 Best AB Tools for Website


Maintenance Services
We were talking about the tools which these companies use to
make their websites maintenance services run better. But
first, we should know how they work.

The webpage will show random users two separate pages that have
the same content but optimized differently. Then, they will record
the reaction of the users to these pages and compile statistical data
to check which version was better received by the people.

Now that we know how it works, let us look at some of the tools
which are used to run these tests efficiently.

1. Conductrics: it is one of the most popular and useful tools


which are used by these websites. It has a variety of features
that let you run multiple tests at the same time and compile
data from all of them. It also allows you to use predictive
targeting. This is a very useful feature, as it allows you to test
the different segments of your audience. The AI will help you
to make a fully optimized page for your users.
2. Optimizely: it is one of the biggest software which is being
used by the companies to edit their pages. It allows you to run
tests on mobile apps, TV, and IoT as well. It offers you an
unlimited range of flags and rollouts. It has a longer running
time and has a robust framework. It uses a sequential testing
pattern and is a favorite tool for large brands.
3. Convert: it has all the features of the other programs. But it
has a very cost-effective aspect. It is suitable for smaller
websites and app developers. It has a simple layout, which is
easy to understand and use. The software is not that big on
advertising itself, but you must check it out. It has all the useful
features that you want, and a very effective customer support
system.
4. VWO: it is a very effective tool that is used by different app
developers. It is highly cost-effective and provides all the
features of the other tools. You get all the fun functions like
split path tests, multivariate tests, and personalization training.
They also offer non CRO related tools that you can check out
and use to optimize your page.
5. Sitespect: it has been running for a long time. IBM used to
run tests using this software. It is considered as your go-to
software for running these tests. They even offer client-side
tracking, which is not a very common feature. Overall, it is
suitable for eCommerce optimization. It has high-
performance levels and one of the best frameworks to run tests.
Summary: AB testing is a very important aspect of web
development and app creation. It allows the companies to check
what their users like and what they dislike. This information helps
them, to optimize their website according to the tastes of the users.
And this optimization is the key to success on the internet.

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