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If both corporations are about the same size , operate in the same
industry, and face equal risk which would you expect to have the
highest share price in 2006?
Principle No. 6: The firm’s sales revenue depends on demand for its
product.
Whatever a firm’s product or service, its ability to generate
revenue from sales depend on the action of buyer.
If not enough consumers want a given good or services, it will not
succeed in the marketplace.
This was a DVD that would self-destruct after it had been viewed.
Consumer will not buy the product, since the DIVX disc cost more than
the normal dvd tape. And the normal dvd tape could be viewed
repeatedly. (DIVX disappeared from the market)
Principle No. 7 : The firm must minimize cost for each level of output.
As much as possible businesses follow the least cost rule wherein
they strive to produce output at the lowest price possible costs
and thereby have the maximum revenue left over for profit.
For any firm, profit is the difference between its total revenue
from sales and its total cost. Profit = (TR-TC).
Principle No. 8: The Firm Must Develop a Strategy Consistent with its
Market.
Markets are made up of groups of buyers and seller. From a
strategic standpoint, if a market has many buyer in it, the firm’s
major considerations will be the number of seller other than itself
in the market and how those sellers behave.
The firm must develop a strategy consistent worth its market.
Principle No. 9: The firm’s must growth on rational investment
decisions.
Capital investment decisions aim includes allotting the capital
investment funds of the firm in the most effective manner to
make sure that the returns are the best possible returns. The
company ought to decide as to which of the capital investments
that are given, would ensure the maximum value to their business
and thus they can make their capital investment decision.
Principle No. 10: Successful firms deal rationally and ethically with
laws and Regulations.
A concept that means no one is above the law. The rule of law
means that there are clear, understandable rules that everyone
has to follow – citizens, governments and of course, businesses.
It’s a way of keeping our justice system fair and ensuring that
everyone complies with the law.
Know what the rules are, for ignorance is no excuse.
Book Reference/s:
Managerial economics
Economics concept and principles (with agrarian reform and
taxation) second edition