Government of the Punjab

Pakistan ~ Emerging Halal Meat Hub

Dr. Hamid Jalil

Lahore Meat Company Govt. of Punjab
ceolmc@hotmail.com ceo@lahoremeatcompany.org
www.lahoremeatcompany.org
Ph.42-36370661-3
4th floor Shaheen Complex Egerton Road Lahore
 Sequence
Meat Sector Scenario
Government of the Punjab

 Production

 Processing

 Marketing

Punjab Govt.’s initiatives to develop Meat Sector

 Establishment of Meat Company

 Incentivized packages for integrated Meat Value Chain

Investment Opportunities
 Production
Million Heads
70
59.91
60
Government of the Punjab

50
40 34.31 30.83
30 27.82
20
Pakistan
10 1.01
0
Cattle Buffalo Sheep Goat Camel

* Economic Survey of Pakistan 2009-10 Production is increasing by 17% per annum

 Slaughtering / Processing
Government of the Punjab

 Public sector slaughterhouses ~ 278

 Private slaughterhouses ~ 18

 Manual & un-hygienic operations

 In-efficient utilization of by products

 Processed and packed meat ~ less than 5 %

 About 6-7 million male calves die or slaughtered in first

month of age
 Marketing

Global Halal certified trade $2.5 trillion / annum

Government of the Punjab

 Food & beverages 67%

 Pharmaceutical 22%
 Cosmetics 10%
 Gelatin 0.7%

Global Halal meat market $440 billion

Pakistan’s share $114 million (0.26%)

Major Markets
UK, France, Malaysia, Saudi Arabia, Egypt, Iran, Afghanistan, Turkey,
Gulf countries, Africa, etc…
 Triggering Meat Sector Development
Government of the Punjab

Punjab Government’s Initiatives

 Establishment of Meat Company

 Incentivize packages for triggering integrated meat value

chain supported by compliance regime
 Punjab Model
Integrated Halal Meat Value Chain
Production Processing Marketing

Halal feeding State of the Art Hygienic, Healthy

Disease free Slaughtering & domestic & export
No residual effect Processing supply
 Mutton Production Model
Meat Company Producer
Investor
Facilitation
Government of the Punjab

• Establish nucleus
• Incentivize
farms
investors & farmers • Receive insurance
• Registration of through; coverage &
existing herds technical services
• Backward &
around nucleus
forward linkage • Abide by
farms contractual
• Technical services & obligations
• Distribution of
training
female units to • Ensure
registered farmers • Insurance premium compliance of
to nucleus herds standards
• Contractual
purchase from • Partial sharing of
registered farmers interest expense on
project loaning for
• Standard’s
investment
compliance 8
 Beef Production Model
 Saving Buffalo Male Calves
Government of the Punjab

 Triggering commercial meat production system

Save the Calf  Ensuring meat production in compliance with

Scheme international standards (Disease, Antibiotic & chemical free
animals, Halal feeding, Food safety)

 Incentive package ~ Insurance, vaccination, technical

services & Rs. 3200 / head

 Registration of low producer / non descript cattle in non

dairy areas
Beef Cross
Breeding  Insemination with exotic beef semen

 Technical services & training

9
 Modernization of Slaughtering
Facilities
 Lahore Meat Processing Complex - JV with Iran
Government of the Punjab

(in progress)

 State of the art slaughtering facilities

 Blood rendering plant
 Compost plant
 Effluent water treatment plant
 Halal / Food safety management certification

 Modernization of public sector slaughter houses

 Construction of 36 public sector slaughter houses through PPP
In next three years
 Domestic Marketing
 Supply of quality animals through contractual
Government of the Punjab

farming

 Hygienic slaughtering

 Supply of quality meat at affordable prices through

branding & franchising
 Retails Shops
 Mobile Outlets
 Government of Punjab Invites Potential
Investors
Government of the Punjab

 Modernization of 36 public sector slaughterhouses through

PPP

 Incentivized meat production farming

 Calf milk replacer & animal feeds

 Retail shops & mobile outlets

Join Red Meat Revolution for Boosting Economy

Capture Domestic & Global Halal Meat Market worth
$440 billion
Government of the Punjab