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Small Bus Econ (2013) 40:211–225

DOI 10.1007/s11187-011-9369-9

Creating good public policy to support high-growth firms


Colin Mason • Ross Brown

Accepted: 29 August 2011 / Published online: 27 September 2011


 Springer Science+Business Media, LLC. 2011

Abstract Writing in Small Business Economics Scott which are acquired by non-local businesses. Finally,
Shane argues that policy-makers should stop subsidising policy-makers need to properly reflect upon the spec-
start-ups and instead focus on supporting the small ificities of their entrepreneurial environment when
subset of new businesses with high growth potential. devising appropriate policy interventions.
However, both Shane and other scholars who have made
the same argument only offer broad-brush proposals to Keywords Entrepreneurship  High-growth firms 
achieve this objective. The aim of this article, in Gazelles  Regional development  Policy
contrast, is to engage in a detailed discussion of how to
create appropriate policies for high-growth firms
(HGFs). Drawing on research in Scotland, we argue 1 Introduction
that policy-makers are looking for HGFs in the wrong
places. The heterogeneous nature of HGFs in terms of In his provocative Small Business Economics paper
sector, age, size and origins makes in impractical to ‘‘Why encouraging more people to become entrepre-
target support on particular sectors, technologies or neurs is bad public policy’’ Shane (2009) argues that
types of firms (e.g., new or R&D intensive). The article policy-makers should stop subsidising start-ups and
proposes a reorientation of HGFs, both in terms of instead focus on supporting the small subset of new
appropriate targeting and forms of support. Public businesses with high growth potential. On the one
policy also needs to focus on the retention of HGFs hand, Shane argues, ‘‘there is a lot of evidence that
these policies lead people to start marginal businesses
that are likely to fail, have little economic impact, and
generate little employment.’’ (Shane 2008, p. 158).
Meanwhile, on the other hand, ‘‘we need to recognise
that only a select few entrepreneurs will create
C. Mason (&) businesses that …. create jobs, reduce unemployment,
Hunter Centre for Entrepreneurship, Hunter Centre make markets more competitive, and enhance eco-
for Entrepreneurship, Strathclyde Business School,
199 Cathedral Street, Glasgow G4 OQU, UK
nomic growth’’ (Shane 2008, p. 163).
e-mail: colin.mason@strath.ac.uk Although originally voiced by Storey (1994) nearly
20 years ago, this is now an increasingly articulated
R. Brown view, with authors such as Acs et al. (2008) and Lerner
Scottish Enterprise, Atrium Court, 50 Waterloo Street,
Glasgow G2 6HQ, UK
(2010) expressing similar opinions. Indeed, this may
e-mail: Ross.Brown@scotent.co.uk be an exception to Karlsson and Andersson’s view

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212 C. Mason, R. Brown

(2009, p. 112) that ‘‘there is no consensus in the field of suggestions offered to policy-makers are very broad
entrepreneurship policy.’’ Certainly there is consider- brush, with a tendency to focus on ‘what not to do’.
able empirical evidence to support the proposition that Even the Organisation for Economic Co-operation and
only a small proportion of firms, often termed gazelles, Development’s (OECD; 2010) proposals for the types
create the majority of jobs in any cohort of new of support necessary to support HGFs are fairly
businesses (Birch 1987; Anyadike-Danes et al. 2009; generic and more or less indistinguishable from
Henrekson and Johansson 2010; Kirchhoff 1994; standard enterprise policies targeted at small and
Stangler 2010). A recent overview of this literature middle-sized enterprises (SMEs). In short, whereas
concluded that ‘‘a few rapidly growing firms generate recent research has made a convincing case that
a disproportionately large share of all new net jobs policy-makers should re-focus entrepreneurship pol-
compared with non-high-growth firms. This is a clear- icy on initiatives that will generate more HGFs, the
cut result’’ (Henrekson and Johansson 2010, p. 240). actual policy proposals have been bland, lacking
Other attributes of high-growth firms (HGFs) include sufficient detail to provide coherent guidance to
above-average levels of productivity growth (Mason policy-makers seeking to help foster and support such
et al. 2009), high levels of innovation (Coad 2009; ventures. We argue that it is remiss for academic
Mason et al. 2009), strong levels of export-orientation commentators to propose broad-brush policy strate-
(Parsley and Halabisky 2008) and a high level of gies without being able to offer something of practical
internationalisation (Mason and Brown 2010). More- relevance and evidence-based to the policy commu-
over, not only do HGFs create jobs directly, they also nity. Indeed, it is precisely this lack of detailed
have important spill-over effects that are beneficial to engagement with policy-makers which limits the
the growth of other firms in the same locality (Mason influence of most academic research.
et al. 2009) and industrial cluster (Stam et al. 2009; Of course, we recognise that there are much bigger
Brown 2011). debates on the most effective forms of policy inter-
In the light of this mounting evidence on the vention to promote economic growth and job creation
importance of HGFs, Shane argues that ‘‘we need to and the merits or otherwise of entrepreneurship
change our public policies towards entrepreneurship’’ policies to achieve such goals (see Karlsson and
(Shane 2008, p. 164) to encourage ‘‘high quality, high Andersson 2009). However, we side-step these
growth companies to be founded’’ (Shane 2009, debates (which warrant separate papers in their own
p. 145). However, his book has nothing to say on right) to focus on the policies that governments,
how this might be achieved while the recommenda- rightly or wrongly, are actually implementing. Owing
tions in his Small Business Economics paper focus on to the short-term electoral imperatives facing politi-
the polices that should be abandoned—for example, cians, the reality is that governments around the world
subsidies that encourage people to start businesses are strongly engaged in entrepreneurship policy (Ro-
(such as the home office tax deduction available in the drik 2004; Lerner 2010). Our starting point is the view
USA) and schemes to encourage unemployed workers articulated by Shane et al. (2009) on the basis of
to start businesses. In contrast, he provides little considerable empirical evidence that entrepreneurship
practical advice to policy-makers on how the objective policy needs to focus much more explicitly on
of supporting HGFs might be achieved. His only generating and promoting HGFs. However, in contrast
suggestion for active policy initiatives is to extend to these earlier studies, we seek to engage in a much
existing schemes which provide financial incentives more detailed discussion of how this objective might
for small firms to undertake research and development actually be implemented and achieved. We further
[e.g., through Research and Development (R&D) tax acknowledge that macroeconomic conditions and
credits]. Other scholars who have also argued for regulatory issues such as taxation, immigration and
policy to support HGFs are equally reticent when it product regulations all affect the growth of firms
comes to discussing support initiatives that policy- (Henrekson and Johansson 2009; Bravo Biosca 2010).
makers could actually implement (Anyadike-Danes But these policy areas tend to lie outside the jurisdic-
et al. 2009; Mason et al. 2009; Lerner 2010). Rather tional parameters of regional and local governments
than providing specific guidance on how to actually and the economic and business development institu-
help develop and support high-growth companies, the tions that they have established to promote economic

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Creating good public policy to support high growth firms 213

development and which play a powerful role in 2 Promoting high-growth firms: current policy
shaping the entrepreneurial system within regional approaches
and local economies (Gertler 2010). Accordingly, the
focus of this article is on the types of micro-level Despite the growing consensus that HGFs contribute
interventions that regional and local business devel- disproportionately to economic growth and prosperity,
opment agencies could deliver that are specifically relatively few OECD countries have policies which
geared towards supporting the emergence of HGFs. specifically promote such firms (OECD 2010). More-
The paper draws extensively on our own detailed over, such initiatives are recent (Autio et al. 2007;
research on HGFs in Scotland (Mason and Brown OECD 2010). Early adopters, such as Scotland,
2010). In contrast to much of the literature on HGFs, Finland and the Netherlands, first began to develop
which comprises quantitative analyses of the number bespoke programmes for high-growth entrepreneur-
of HGFs and their contribution to employment ship in the early 1990s. These countries typically have
(Henrekson and Johansson 2010; Leitch et al. 2010), the most ‘advanced’ policy measures. In countries
the aim of our research was to look inside the ‘black such as Australia, Hungary and Italy, such policies are
box’ of how these firms have emerged and currently much more recent and less well developed. Moreover,
operate. The study was based on a multi-method localised institutions, such as economic development
approach comprising five components. First, it under- bodies, have frequently played a central role in shaping
took a traditional quantitative assessment of the these policies. The consequence is that regional
number of HGFs in Scotland, using the standard institutional architecture and support structures can
OECD definition of such enterprises.1 Second, back- be quite differentiated even within the same national
ground secondary analysis using business databases, economic contexts (Gertler 2010). Information on
websites and newspaper articles was undertaken on a these localised initiatives is less well documented.
sample of HGFs to examine the main characteristics The national support systems which have been
of these firms. Third, in-depth interviews were surveyed reveal common features in terms of types of
conducted with over 20 HGFs.2 Fourth, recognising high-growth support (Autio et al. 2007; OECD 2010).
that reality is often constructed differently by various An important feature of these programmes is that they
agents and groups (Glaser and Strauss 1967), inter- are generic rather than specifically geared towards
views were conducted with business development potential HGFs: ‘‘dedicated initiatives with an explicit
officers who deal directly with these firms to provide a focus on high growth entrepreneurship remain surpris-
complementary perspective to that provided by the ingly rare’’ (Autio et al. 2007, p. 74). This suggests that
interviews with entrepreneurs. Finally, workshops existing programmes are being ‘tweaked’ to accom-
with policy-makers and business development officers modate support for HGFs and that the development of
were used to ‘road test’ some of the study’s emerging entirely new types of support structures is uncommon.
findings and policy implications. This approach was In terms of the types of support provided, the
also used by Fischer and Reuber (2003) in their study overwhelming emphasis is directed towards two main
of HGFs. areas: innovation support and access to finance
(OECD 2010). The emphasis on support for techno-
logical development reflects the strong cross-over
between entrepreneurship and innovation policy that
1
The precise definition of a HGF used during this research is prevalent across many countries (Audretsch 2007).
project is the one recommended by the OECD: ‘‘enterprises with A common feature of these programmes is support for
average annualised growth in employees or turnover greater
R&D activities in early-stage technology-based enter-
than 20% per annum, over a three year period, and with more
than 10 employees in the beginning of the observation period, prises (Lerner 2010). The strong emphasis on the
should be considered as high growth enterprises’’ (2010, p. 16). development of university spin-outs as a vehicle for
2
The interviews explored a wide range of topics, including generating HGFs has also created strong connections
founding circumstances; backgrounds of founder(s) and man- between HGF policy and Higher Education commer-
agement team; activities; markets; sources of competitive
cialisation policies. For example, the majority of
advantage; patterns of growth; barriers to growth; financing;
links to universities; and impact of government (as customer, Scottish support programmes for high-potential ven-
regulation and deregulation, direct assistance). tures are primarily aimed at aiding the technological

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214 C. Mason, R. Brown

development of young technology-based firms (e.g., attributed to the weak commercialisation capabilities
Intermediate Technology Programme, SMART) and of such firms (Harrison and Leitch 2010; Planys 2010).
at increasing the commercialisation and exploitation The fundamental problem is the need for firms
of Higher Education research (e.g., Proof of Concept, developing new technologies to create a market.
Enterprise Fellowships). It appears that this approach Indeed, venture capital firms shy away from investing
is being replicated in other countries (Autio et al. in companies that seek to break new technological
2007; OECD 2010). ground precisely because of uncertainty about market
In summary, current approaches for promoting size and when demand will take off. Instead, they
HGFs are strongly tied to technology policy. This prefer businesses with ‘mid-level innovation’ which
clearly indicates that policy-makers view high-tech- offer evidence of sizeable sales in conjunction with a
nology sectors as the main generators of potential large number of potential users who have not yet
HGFs. However, as we suggest below, this approach become customers (Bhidé 2008). The presumption that
over-emphasises the importance of technology sectors support for early-stage technology firms will create
as a source of HGFs and fails to acknowledge the significant numbers of HGFs therefore goes against the
opportunities for rapid entrepreneurial growth in other empirical evidence. The imprecise overlap between
sectors of the economy (Autio et al. 2007). Technol- the sectoral distribution of HGFs and the Scottish
ogy policy is not a substitute for HGF policy. Nations Government’s ‘key sectors’ also questions the appro-
and regions also need a set of initiatives whose specific priateness of Scotland’s sectoral and cluster policies
objective is to promote HGFs. (Scottish Government 2007).
Neither is there strong evidence for a universal
linkage between R&D expenditure and the rapid
3 A critique of existing policy approaches: growth of firms. Stam and Wennberg (2009) observe
looking in the wrong places? that R&D does not of itself improve the performance
of new firms. Rammer et al. (2009) have shown that
Our core critique of existing approaches to generate with the correct strategies, SMEs without in-house
HGFs concerns their targeting: specifically, policy- R&D can have the same level of innovative success as
makers are looking in the wrong places for such firms firms which perform R&D. The link between innova-
to emerge. This has three key dimensions: (1) the tion and growth is also questionable. Coad (2009;
related assumptions that technology sectors are the p. 83) argues that innovation is not very important in
main source of HGFs and that technology-based firms explaining the growth of the average firm although it
have a high propensity to growth; (2) that HGFs are is of ‘‘crucial importance for a small number of fast-
typically recent start-ups; (3) that the manufacturing growing firms.’’ Freel and Robson (2004) reported a
sector is a significant source of HGFs. The empirical negative relationship between product innovation
evidence does not support any of these assumptions. (both incremental and novel) and growth in sales or
First, as noted above, there is a presumption of a productivity. Hinton and Hamilton (2011) report that
strong link between technology-based firms, including fast-growing firms in New Zealand were never the
university spin-offs, and HGFs. However, there is first to market with a new idea. Instead, they leveraged
considerable evidence that this assumption is not valid. the market education undertaken by the firms that
Studies in various countries indicate that HGFs exist in were first to market products or services with a
all sectors and are not confined to high-technology superior product—but one which stopped short of true
industries (Acs et al. 2008; Anadyke-Danes et al. 2009; novelty. This is consistent with the evidence from the
Mason et al. 2009). Specifically, HGFs are not over- Scottish HGFs study: firms were innovative—but few
represented in high-technology industries (Henrekson of these innovations were an outcome of significant
and Johansson 2010). Our own evidence from Scotland explicit R&D activity (Mason and Brown 2010). Even
confirmed the sectoral heterogeneity of HGFs and also fewer are at the frontiers of science. This all fits in
the paucity of university spin-offs. In particular, there well with the broader thesis of Barwise and Meehan
were very few HGFs in the life sciences sector (just (2011) that sustained profitable growth is more likely
over 1% of the entire population). The low numbers of to be achieved by firms which are able to offer ‘‘the
high-growth technology companies is generally familiar’’ to their customers in the short term while

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Creating good public policy to support high growth firms 215

‘‘innovating beyond the familiar in the longer term’’. Concept and the International Trading Institute (ITI)
Striving for uniqueness, on the other hand, involves programmes, have become HGFs (Mason and Brown
much higher risks. 2010). Accordingly, there appears a strong case for
This thesis challenges the appropriateness of the shifting support from technology (with its emphasis on
dominant policy view in Scotland and elsewhere that R&D expenditures) to innovation support which
R&D support, innovation policies and university- focuses on end-user engagement.
based knowledge transfer and commercialisation Second, by suggesting that HGFs are young, the
policies are effective means of generating HGFs. This literature has pointed policy-makers in the direction of
policy reflects the ‘pipeline’ view of innovation where start-ups as the focus for intervention. However, more
traditional research and development results in pat- recent studies point to HGFs as commonly being older.
entable innovations that are then commercialised. For example, Acs et al.’s (2008) study of what they
However, in a series of reports. the National Endow- call high-impact firms in the USA note that the average
ment for Science Technology and the Arts (NESTA) age of such firms in 25 years. Anadike-Danes et al.
(2006; 2007; 2010) has emphasised that most of the (2009) similarly find for the UK that it is the longer
spending that promotes innovation does not take place established firms rather than gazelles which create
in science laboratories (and is not reflected in tradi- most of the jobs. In Scotland, more recently estab-
tional indicators such as R&D spending or patents). lished companies (i.e. genuine gazelles under 5 years
These ‘hidden’ innovations include innovations in of age) established from 2004 onwards comprised a
organisational forms and business models (see Mason mere 3% of the entire high-growth population in 2009
and Brown 2011) and innovations created from the (Mason and Brown 2010). This was even the case for
novel combination of existing technologies and pro- technology-based firms. Indeed, the few Scottish high-
cesses. In many cases, these innovations have arisen technology firms that meet the high growth definition
through the ‘co-creation’ of knowledge with custom- were more than 10 years old. Hence, it may take
ers and end-users in the marketplace (NESTA 2010). several years for a start-up to record significant
Moreover, as such innovations arise from opportunity growth. Furthermore, some firms, especially longer
recognition that derives from market engagement, established ones, grow primarily through acquisition;
they are more likely to be commercially successful. hence, many of the jobs that they appear to create
Policy-makers therefore need to understand that already exist (Deschryvere 2008). Moreover, where
support for R&D is not the same as support for the acquired business is in another region, or country,
innovation which often occurs independently of R&D then the jobs will not benefit the local economy. This is
(Kay 2009). well illustrated by the case of Wood MacKenzie, the
Recent evidence further suggests that the most Edinburgh-based energy, metals and mining consul-
successful high-technology firms are those which tancy, which has grown rapidly primarily through the
utilise their customers and end-users as sources of acquisition of complementary businesses in other
innovation (Connell and Probert 2010). Both Freel countries (Table 1). The growth of younger firms, in
(2000) and Collinson (2000) note that firms with contrast, is more likely to be through organic growth.
strong trust-embedded partnerships are able to be
innovative and thereby improve business perfor- Table 1 Employment in Wood MacKenzie
mance. Wynarczyk and Watson (2005) note that
Year Total Employment Edinburgh
investment in supply chain partnerships provides employment in Edinburgh employment
superior opportunities for firms to grow. Thus, the as % of total
heavy supply-side emphasis on support for R&D and firm employment
innovation within high-growth entrepreneurship pro-
2009 640 265 41
grammes (OECD 2010) may not actually generate
2008 280 580 48
innovation processes and products which are relevant
2005 200 354 57
to end-users (NESTA 2010). This may partially
2003 190 250 76
explain why no companies presently supported by
2001 180 140 78
Scottish Enterprise under its three flagship technology
programmes, such as Enterprise Fellowships, Proof of Source Newspapers and interview

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216 C. Mason, R. Brown

To take the argument one stage further, whereas the their associated eligibility criteria and the way entre-
vast majority of public support in Scotland and preneurs are targeted are all typically geared to new
elsewhere targets very early stage or even nascent start-ups rather than MBOs/MBIs (management buy-
enterprises in their high-growth programmes, our ins) and other corporate transformations. A key action
research in Scotland also challenges the implicit view for policy-makers is therefore to assess the availability
in the literature that HGFs invariably begin as de novo of finance for MBOs and MBIs. Here again, present
start ups. This, in turn, weakens the case for high- forms of public sector financial intervention—typi-
growth start-up programmes. From a sample of 22 cally early-stage venture capital funds and co-invest-
HGFs interviewed in Scotland, 13 had been ‘pre- ment funds, both with fairly modest maximum
incubated’ in the sense of previously being part of investment thresholds—are focused at the start-up
another business (Mason and Brown 2010). This takes and early growth phases. For the same reasons that
a variety of forms, with the most common form of pre- there is market failure in the supply of small amounts
incubation being management buyouts (MBOs) of venture capital, there may also be a shortage funds
(Table 2). The fact that MBOs should produce HGFs to make small MBOs and MBIs. Support for business
is consistent with evidence reported in the wider angel networks could also extend to supporting groups
literature which shows that businesses that undergo an that focus on investing in MBOs and MBIs.3
MBO achieve significant growth and investment under Another source of ‘pre-incubated’ firms, although
their new owner–managers (Meuleman et al. 2009; only represented by one firm in our Scottish HGF
Wright et al. 2009), although there is some debate on sample, is the corporate spin-out. However, this
whether this is a ‘one-off’ effect. Policy-makers singularity in our sample probably underplays the
therefore need to recognise that by no means do all importance of this source of HGFs. Evidence from
future HGFs follow the standard company progression Scott and Rosa (1996) has demonstrated the frequency
model. with which established entrepreneur-led firms spin-out
Specifically, policy-makers need to recognise that new businesses as a means of pursuing diversification-
there are potential HGFs that are ‘imprisoned’ in large led growth. Indeed, their view is that ‘‘the greatest
organisations that would flourish if they were source of new high growth businesses is entrepreneurs
‘released’. Thus, there may be a need for mechanisms with existing businesses, not novice entrepreneurs’’
to support such situations in which the organisation is (Rosa and Scott 1999). This view is consistent with our
new, even though the business is not, possibly even to evidence. The relevance of conventional start-up
the extent of playing the role of business ‘midwife’ in support to these types of firms, such as finance, is
some situations. However, company managers of therefore questionable as they are likely to draw on the
divisions and subsidiaries who would be the potential resources of their ‘parent’ business (Rosa and Scott
leaders of an MBO may be less aware than the typical 1999).
start-up entrepreneur of what enterprise support is Third, the view that manufacturing is more valuable
available. Moreover, the types of support available, than services in terms of economic development
remains deeply embedded in some segments of the
policy-making community. However, this binary
distinction is extremely problematic on both defini-
Table 2 Origins of high-growth firms in Scotland
tional and conceptual grounds. Because of the shift in
Type of start-up Number the nature of production processes, an increasing
proportion of the value of products is accounted for by
De novo start-up 9
knowledge-based activities that envelope the physical
Pre-incubated 13
process of production. So, with services now increas-
Management buyout 7
ingly embedded within physical products and playing
Management buy-in 1
an ever more pivotal role in the competitiveness of
Corporate start-up 1
Employee-buyout 1
3
Family businesses 3 The one management buy-in in the sample of Scottish sample
of HGFs was funded by an angel group specialising in small
Source Mason and Brown (2010) MBI investments.

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Creating good public policy to support high growth firms 217

firms (e.g., through the use of ‘product-as-service’ their start-up and formative years. One firm received a
business models), it has made it increasingly difficult small equity investment from the public sector: the
to distinguish manufacturing companies from service entrepreneur reflected that without this support the
companies (Bryson et al. 2004). Increasingly, firms are company might not have made the transition from a
describing themselves as ‘solution providers’ rather home-based start-up to full-time serious business.
than a provider of a particular product or service (Tuli Other businesses emphasised the benefits of the
et al. 2007; Nordin and Kowalkowski 2010).4 Thus, various overseas market entry schemes operated by
restricting support to high-growth firms in the manu- Scottish Development International for young com-
facturing sector is both wholly inappropriate and panies with export potential. Our argument is therefore
would be very difficult to apply in practice. not to cease start-up support entirely but to cut generic
start-up business support on the grounds of question-
able effectiveness and high displacement and instead
4 Re-orienting high-growth policies focus on the types of support likely to be needed by
potential HGFs.
In the previous section we argued that the lack of Some observers argue that the ability of policy-
empirical evidence on the characteristics of HGFs has makers to predict which start-ups will grow rapidly is
led to inappropriately targeted forms of policy inter- highly problematic (Freel 1998). Although admittedly
vention. However, challenging existing forms of a difficult task, clearly start-up support should be
interventions leaves the task half done. We also need targeted at firms with the greatest growth potential.
to identify appropriate forms of intervention to But how do policy-makers identify such firms and
increase the numbers of HGFs. Accordingly, in this what support should they receive? It seems reasonable
section we draw on our evidence and understanding of to argue that firms with high growth ambitions should
HGFs to propose specific types of interventions which be a priority. While objectively verifying ambitious
match the specificities and development requirements businesses will be an extremely challenging task, it
of these businesses. We look first at targeting and should nevertheless be attempted. One potential
second at tools. indicator of growth ambition is the desire to grow
internationally. Recent research shows that export-
4.1 Targeting HGF policy oriented entrepreneurs are more likely to have higher
growth ambitions than entrepreneurs serving purely
In the academic entrepreneurship literature, support domestic markets (Verheul and Mil 2008). Research
for enterprise promotion and support for high-growth on the Business Link programme in England and
businesses are often viewed as alternative approaches Wales also suggests that its impact might increase if
towards promoting economic development (Shane more export-oriented firms were targeted (Mole et al.
2009). The implication of the type of shift from a start- 2008). This would provide strong evidence for focus-
up policy to a HGF policy that has been suggested by ing support towards firms with strong internationali-
Shane (2009) and others is that policies to promote sation intentions. Whatever the indicators used,
start-ups would cease. We believe this to be a false policy-makers should adopt very clear and precise
dichotomy since without new business start-ups there approaches to segmenting the start-up business pop-
would be no pipeline for companies to become future ulation to help identify the most suitable firms to target
high-growth companies. As Henrekson and Johansson assistance.
(2010) note, in employment terms the positive effect Judging when is best to assist firms is also
of each cohort declines over time, so a continuous challenging. Given that the growth of firms is highly
entry of new firms is needed to achieve net job uneven and episodic, identifying when a firm is about
creation. Moreover, during our interviews with Scot- to accelerate its growth is extremely difficult (Garnsey
tish HGFs, several entrepreneurs noted the importance et al. 2006). HGFs often emerge after an important
of particular forms of support that they had received in catalyst or ‘trigger point’, such as the introduction of a
new product, the acquisition of the company by an
4
We are grateful to Suzanne Mawson for suggesting the term entrepreneurial new owner through an MBO/MBIs or
‘solution provider’. the injection of new capital or management expertise

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218 C. Mason, R. Brown

(Vinnell and Hamilton 1999; Mason and Brown 2010; companies and their end-users more closely together.
Hamilton 2011). It is at these times that firms then face These might include subsidised secondments with
so-called ‘critical junctures’ that necessitates the end-user firms. It could also involve the provision for
acquisition of new resources and capabilities to funding joint product and service development pro-
progress to the next phase of development (Vohora jects between SMEs and potential customers or end-
et al. 2004). Identifying these growth trigger points is users so that SMEs are closely connected to their
an extremely challenging task for policy-makers. An customers at the outset of the product development
appropriate mechanism to address this problem is the process.
account management process operated by a number of Another strong feature of HGFs is the emphasis that
economic development agencies (including Scottish they give to sales and marketing (Brooksbank et al.
Enterprise) whereby specific companies are allocated 2003; Parker et al. 2010). It is therefore surprising that
a dedicated person—an account manager—to help this is rarely a form of support offered by governments
with their business development requirements. to assist HGFs (Autio et al. 2007; OECD 2010). For
Account managers are in regular contact with their example, Scottish Enterprise has specialist support
companies and are often able to identify additional services which assist firms with manufacturing issues
support services, such as innovation support, export (SMAS), investment issues (SEED, Co-Investment
support and capital expansion assistance. By forming and Venture) and technology issues (SMART, R&D
these close relationships, business development agen- grant). No specialist support programmes exist to
cies can be more aware of these key trigger points assist with sales, marketing and customer engagement.
within companies. Once identified, more intensive and There is a need for a programme to develop the kind of
customised forms of support can be provided to help specialist sales and marketing skills which are typi-
overcome the resource limitations of such companies. cally lacking in potential high-growth companies. This
should comprise two elements—first, company-ori-
4.2 Tools to support high growth ented programmes and second, economy-wide pro-
grammes to alleviate the deficiency in specialist sales
We have already argued that the dominant forms of and marketing personal in branch plant regions that
support for HGFs—support for innovation and finan- have been characterized by truncated managerial
cial assistance—are too narrowly focused and fail to labour markets. However, as a minimum, to balance
address the many other needs of such firms. In the the technology-push emphasis of innovation policies,
following paragraphs we identify more appropriate it is appropriate to require businesses seeking any type
forms of intervention to support potential HGFs. of business support to produce both evidence of
One of the key findings in relation to the charac- engagement with potential customers and a marketing
teristics of HGFs concerns their strong market orien- and sales plan in the application process, in addition to
tation and customer engagement (Parker et al. 2010). a typical business plan. Moreover, the sales and
Our earlier research also revealed the strong emphasis marketing plans of companies participating in public
of Scottish HGFs on engagement with customers and sector business development programmes should be
end-users to help shape their product offering (also see subjected to the same level of scrutiny that their
Hinton and Hamilton 2011). By working closely with financial and technological development projections
their customers, these firms ensured that their innova- currently receive.
tion processes and outcomes closely matched the Another key characteristic of HGFs is their high
requirements of the end-users. Thus, there seems to be level of business internationalisation. HGFs are much
a case for transferring some of the present support for more likely to engage in international markets than
product development (e.g., R&D support, SMART in slower growing SMEs (BIS 2010). Moreover, HGFs
Scotland), which can be criticised for being ‘technol- are much more likely to be found amongst ‘born
ogy push’ schemes, to new ‘market pull’ schemes global’ SMEs which challenge traditional internation-
which encourage product ‘co-creation’ between grow- alisation perspectives by undertaking very rapid
ing firms and their customers. In order to promote this internationalisation at formative stages of their devel-
type of knowledge ‘co-creation’, novel forms of opment (Rialp et al. 2005). Indeed, quite often the
business support may be needed which bind internationalisation process within some of these firms

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Creating good public policy to support high growth firms 219

occurs in conjunction with the establishment of (Fischer and Rueber 2003).5 Robson and Bennett
linkages with important customers and end-users. (2000) found that the use of external government
Owing to the important role these customers play in sources of advice does not have significant effects on
shaping the innovation process within some HGFs SME growth. Rather, SME growth is related to the use
(Mason and Brown 2010), these ‘customer-led born of private sector sources of advice. According to
globals’ enhance their ‘absorptive capacity’ concur- Fischer and Rueber (2003), the importance of peer
rently with their internationalisation (BIS 2010). support suggests that much greater consideration
Given the particular challenges of operating in new should be given to network-based forms of assistance
international markets, especially from a base in whereby entrepreneurs can utilise the experience of
smaller peripheral economies, where limited domestic successful entrepreneurs to be ‘‘informed, motivated
markets necessitate early internationalisation, support educated, inspired and supported’’.6 By acting as a
for internationalisation should be a key component of brokerage mechanism, public policy-makers could
assistance packages for potential HGFs. help to foster connections between these different
This proposal is underpinned by the evidence from types of businesses.
our research that the most important types of early- Another important mechanism of leadership devel-
stage support required by firms that went on to become opment is through the establishment of a non-execu-
HGFs was new market entry grants to support business tive Board of Directors. Boards of Directors may be
internationalisation. Relatively small amounts of important in guiding the strategic direction of firms as
assistance in these areas often enabled firms to make they evolve. For example, Zahra et al. (2009) suggest
a quantum leap forward, which would appear to be that boards enhance the absorptive capacity of firms
logical because young firms often encounter growing that are moving beyond their initial stages of devel-
pains when attempting to break into new geographical opment. They complement the existing human capital
markets (BIS 2010). The specific types of support will of firms by adding to the array of information sources
depend on the nature of the recipient firm, but firms and experiences and providing an important strategic
often require ‘in-country’ support, such as funding for challenge and source of guidance to their senior
travel and making direct connections to end-users in management. Others note that effective boards can
the marketplace. One approach is to use prominent sometimes substitute for poor absorptive capacity
members of diasporas (both former residents of the within young firms (Colombo et al. 2010). Here again
region and affinity diaspora) in overseas business it may be appropriate to make financial support
communities that local companies which are interna- conditional upon the creation of non-executive Boards
tionalising can draw upon for advice, support contacts of Directors. However, it must be recognised that not
and networks (Rogerson et al. 2006). all economies are equally endowed with the same
A further feature of HGFs is strong leadership depth of talent pool. It may therefore be necessary in
skills. Given the importance of key gifted individuals some smaller regional economies to access non-local
in the creation and growth of some firms, it might be sources of expertise.
expected that there is little public policy could do to Policy-makers also need to recognise existing
help foster the traits of ‘rugged individualism’ found entrepreneurs as being a key resource. This has
in many HGFs (Fischer and Rueber 2003, p. 353). On various dimensions. Although there is no general
the contrary, however, HGFs often recognise the need association between serial entrepreneurship and high-
for their leadership skills and ambition to be chal- growth entrepreneurship, there is evidence that
lenged and honed. There are various processes for
undertaking this type of organisational and leadership 5
One entrepreneur described a scheme to support internation-
development. A particularly effective way to help alisation which involved engaging with companies that were
promote these capabilities is to use experienced already engaged in international markets as ‘‘aspirational’’ and
entrepreneurs to help ‘peer review’ the leadership ‘‘inspirational’’.
6
and strategic capabilities of other growing firms. This This is the objective of Scotland’s Entrepreneurial Exchange,
Scotland’s leading members’ organisation for ambitious,
type of approach might be useful because research
growth-orientated entrepreneurs. It was created ’for entrepre-
reveals that entrepreneurs prefer to obtain advice from neurs, by entrepreneurs’ (http://www.entrepreneurial-exchange.
their peers more than policy-makers and consultants co.uk/).

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220 C. Mason, R. Brown

entrepreneurs with a track record of success are much relationship in terms of its pecuniary benefits in the
more likely to succeed than first-time entrepreneurs form of access to various ‘products’ for the business
and those who have previously failed (Gompers et al. through the support offered by Scottish Enterprise
2010). One of the reasons is that experienced start-up (e.g., RSA, SMART, etc.), they also placed as much, if
founders are more successful in attracting venture not more, value on the strategic relationship with
capital at an early stage and more quickly, and also at a Scottish Enterprise. In other words a ‘relational’ rather
later stage (Zhang 2011). Indeed, our sample of than a purely ‘transactional’ relationship may be the
Scottish HGFs included several businesses that had most appropriate form of support for HGFs.
been started by entrepreneurs who had successfully
built up and sold a previous business. Serial entrepre-
neurs are able to bring knowledge and resources 5 Anchoring and embedding high-growth firms
(notably personal finance) to their new business, and
their track record and associated credibility enable Studies have shown that a significant number of HGFs,
them to more easily attract external funding, custom- especially in technology sectors, become acquired and
ers and other resources. Having achieved some level of are now subsidiaries of large, often foreign-owned,
personal financial security, they might be expected to businesses (e.g., Garnsey and Cannon-Brookes 1993;
be more ambitious with their new venture than typical Dahlstrand 2000). In fact, nearly 40% of Scottish
new starts. They might simply want to prove—to HGFs are foreign-owned, a figure which rises to nearly
themselves or others—that their earlier success was 70% for HGFs in some high-technology sectors, such
not due to luck. Even if ‘cashed-out’ entrepreneurs do as life sciences (Mason and Brown 2010). This
not start another business, they can play other tendency reflects both demand and supply-side fac-
significant roles to support HGFs, for example, as tors. From the demand-side, the process is driven by
business angels, forming venture capital funds, serv- the needs of large companies to remain competitive.
ing as non-executive board members and mentors, Baumol (2002) argues that large firms, particularly in
among others. Policy-makers therefore need to culti- oligopolistic markets, experience competitive pres-
vate relationships with cashed-out entrepreneurs to sures that force them into a continuing process of
encourage them to engage in this kind of ‘entrepre- innovation in order to remain competitive. However,
neurial recycling’ (Mason and Harrison 2006). Port- as internal R&D mainly generates incremental inno-
folio entrepreneurs are another potential source of new vations, such firms also seek to obtain technology from
businesses. Rosa and Scott (1999) have noted that smaller, entrepreneurial businesses which are much
multiple business ownership is common. One conse- more effective at developing breakthrough technolo-
quence is the creation of business ‘clusters’—legally gies. This approach is particularly prevalent in certain
separate businesses with common ownership which sectors such as pharmaceuticals (Ahn et al. 2009).
reflect the preference of many entrepreneurs to expand From a supply-side perspective, selling the business
through the creation of separate businesses rather than may be the entrepreneur’s objective from the outset.
a single legal entity. Or it may be driven by external (and internal) investors
Finally, as mentioned earlier, some business sup- seeking a harvest event. Indeed, venture capitalists are
port agencies, such as Scottish Enterprise, have increasingly favouring a trade sale rather than an
procedures for segmenting the corporate base so that Initial Public Offering as their desired exit route
firms with the largest growth potential receive the (Bessler and Seim 2011; Kraeussl and Krause 2011).
most intensive forms of business support. The main Alternatively, selling may be a means of overcoming
mechanism for this is through an account management the lack of resources needed to make the transition to
process. This kind of ongoing ‘relational’ support the next stage. Davenport (2009) notes that these
enables Scottish Enterprise account managers to resource constraints may emerge not at the early
strategically critique and challenge a firm’s growth growth stage but when companies are already well
capabilities. Although a minority of Scottish HGFs are established in their markets but need significant
account managed, firms receiving such support were additional resources to meet the expectations of their
very positive about its benefits (Mason and Brown global customers who require that their business
2010). While firms valued the account manager partners are also global. Becoming part of a larger

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Creating good public policy to support high growth firms 221

organisation is therefore a way in which companies the functions that are undertaken in the head office
can obtain financial and managerial resources and duplicate those in the acquiring business. For a
access distribution channels and sales support and significant number of HGFs, because of their highly
thereby overcome growth constraints. In the case of globalised orientation, the head office is their major, or
technology companies, acquisition is often seen as a only, presence in Scotland. Therefore, Scotland would
means whereby a young company can, to use Geoffrey derive all of the disadvantages and none of the
Moore’s phrase, ‘‘cross the chasm’’ separating the advantages of the acquisition. On the other hand, if
early adopters from the mainstream market (Moore the focus switches from the company to the share-
1991). Indeed, for most entrepreneurs of technology- holders, then acquisition can be seen as potentially
based firms, it is as case not of ‘if’ but ‘when’ to sell beneficial to the economy if the entrepreneurs
their company their company (Oakey 2003). re-invest their financial gains and knowledge by
It remains a matter of conjecture whether acquisi- becoming serial entrepreneurs, business angels and
tion is beneficial for the companies concerned as well non-executive directors (Mason and Harrison 2006).
as the economy as a whole. The resource-based view Such acquisitions also provide business angels and
(RBV) of the firm has been widely used to explain the venture capital funds with liquidity events which
motives of the acquiring firms, especially in relation to enable them to re-invest in other businesses.
the desire to obtain new types of R&D resources Companies that are particularly vulnerable to being
(Pablo and Javidan 2004). However, this theoretical sold are those with private equity and venture capital
approach has been criticised for its lack of explanatory investors because such investors need an exit route. Of
power in unpacking the complexities behind the course, companies can provide investors with an exit
transnational technology strategies of many firms route without having to sell out to a bigger company by
(Medcof 2000). The key benefit for the acquired floating on the Stock Market. Other advantages of this
company is generally thought to be access to superior approach are access to further capital through second-
financial, managerial and marketing resources to ary issues and, perhaps most significantly, its shares
enable further growth. In this instance, a process of are a currency with which to make acquisitions. On the
‘resource augmentation’ occurs in which the acquired other hand, concerns about pricing, liquidity of shares,
firm is given additional resources to enable it to grow, lock-ins and costs of maintaining a listing may make
which could ultimately benefit the local economy. this option less attractive than a trade sale for all but
However, the process is detrimental if the acquisition the larger and most successful businesses. Ownership
leads to a run-down or closure of the company and also becomes much more geographically dispersed.
transfer of its intellectual assets elsewhere. The latter Currently, only around 30 Scottish based companies
case is most likely where the acquisition was moti- are listed on the Alternative Investment Market
vated by access to intellectual property and the (AIM), which is just two percent of all UK-based
acquired company was young and therefore only companies listed. This under-representation is also a
weakly embedded in the local environment. In this feature of northern parts of the UK more generally
scenario, a process of ‘resource depletion’ occurs (Amini et al. 2011). If it is judged to be important to
within the firm, which negatively affects the local retain the independence of HGFs, then policy-makers
economy. need to promote the Stock Market listings as a logical
More evidence is undoubtedly needed to better step for at least the top performing HGFs.
understand the complexities of the acquisition process A further concern is that many acquired firms will
and how this impacts, both positively and negatively, have received public sector financial support prior to
on acquired firms and their regional economies. being acquired. Should revenue from local tax payers
Anecdotal evidence seems equally balanced in terms be used to ‘fatten up’ local companies simply to be
of cases where the acquired company has attracted acquired by non-local businesses? There seems a
investment from its new parent, enabling it to expand, strong argument that acquiring companies should be
and cases where the company was simply absorbed, required to pay back the support that the acquired
leaving no lasting footprint, or subsequently closed. company has received (either through grant clawback
Our interviews with HGFs highlighted the vulnerabil- or royalty revenues) in the years immediately prior to
ity of head offices in the event of a takeover as most of acquisition as occurs in Israel under their strict R&D

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222 C. Mason, R. Brown

regulations. Perhaps this would send out the wrong In this article we have attempted to offer strategic
signals. Given the reality that foreign ownership is insights on the focus of HGF policy and also on the
important in enabling potential HGFs to overcome type of support mechanisms needed. First, in terms of
resource constraints, especially in peripheral regional focus, we suggest that policy-makers are looking in the
economies such as Scotland, it can be argued that wrong places for HGFs. Current approaches are
policy-makers need to adopt a supportive rather than predicated on the assumption of a strong overlap
confrontational stance towards acquiring businesses between HGFs and technology sectors. However,
with pro-active ‘aftercare’ policies aimed at mitigating HGFs are found across all sectors of the economy, a
some of the potential negative consequences of heterogeneity that is also reflected in their age, size,
foreign acquisition. Aftercare policies, which are origins and ownership. This heterogeneity poses
often found in regions with high levels of foreign considerable challenges for policy-makers. Second,
direct investment (FDI), are mechanisms designed to taking a ‘pipeline’ perspective, we argue that in their
foster positive spill-overs from FDI, such as local efforts to promote HGFs, policy-makers cannot ignore
supplier linkages (Brown and Raines 2000) and local support for start-ups. However, start-up support needs
subsidiary upgrading (Hood 1998). It may therefore be to be much better targeted towards high-potential new
appropriate to extend inward investment aftercare ventures with support tailored to the particular
policies undertaken by regional development agencies requirements of such firms. Third, based on our own
to indigenous firms which have been acquired by research on HGFs in Scotland as well as the wider
foreign-owned multinational enterprises (Brown academic literature, we identify a range of support
2011). Certainly, more needs to be known about how needs of HGFs and propose specific forms of
the acquisition of local HGFs affects the entrepre- intervention that need to be developed to meet these
neurial dynamism of a local economy. At the very needs. Finally, we note the propensity for HGFs to be
least, policy-makers should try and monitor the way in acquired, and the varying outcomes of this process on
which foreign acquisition affects the performance and the acquired business and the local economy prompt
economic impact, either positively or negatively, of us to recommend that policy-makers may need to
HGFs in any given local economy. adopt ‘anchoring strategies’ for HGFs. The primary
rationale for this is the desire for an economy to retain
HGFs in the event that they are acquired by larger, and
6 Conclusion in particular, non-local businesses. Such retention
strategies will be particularly important for smaller
Karlsson and Andersson (2009, p. 127) have observed peripheral economies with high levels of foreign
that ‘‘there is still a gulf between our understanding of ownership.
the need for entrepreneurship policies and how such In the final analysis, however, ‘geography matters’,
policies should be designed when needed.’’ This and we recognise that our policy diagnosis is highly
article was motivated by our dissatisfaction with the context specific. Scottish HGFs are unlikely to be the
extent to which academics engage in detailed discus- same as those from other small economies (e.g.,
sion of policy design. Academics who comment on Finland, New Zealand) because of the different
the policy implications of their research generally resource endowments, economic structures and entre-
confine themselves to bland, broad-brush statements preneurial environments of these respective econo-
that have little or no practical value to policy-makers. mies. Similarly, Scottish HGFs are unlikely to directly
Specifically, various academics, most recently Shane resemble HGFs in much larger economies, such as the
(2009) in an article published in Small Business USA, on account of differences in the scale of their
Economics, have argued that in the light of the domestic market, or with their Russian counterparts on
significant body of research pointing towards the account of its stage of economic development (Yuda-
disproportionate economic contribution of HGFs, nov 2010). Therefore, when devising appropriate
policy should refocus from promoting start-ups to policies to promote HGFs, policy-makers must
fostering HGFs. However, this proposition is not attempt to balance the advantages of borrowing from
supported by any practical proposals on how this best practice elsewhere, together with the pressing
objective might be achieved. need to properly customise and shape policy to the

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Creating good public policy to support high growth firms 223

nuances and specificities of their own distinctive NESTA. Available at: http://www.nesta.org.uk/library/
economic and entrepreneurial context. documents/Growth_Dynamics.pdf. Accessed 2 Dec 2010.
Brooksbank, D., Kirby, D., Tompson, G., & Taylor, D. (2003).
Marketing as a determinant of long-run competitive suc-
Acknowledgments The authors would like to thank Scottish cess in medium-sized UK manufacturing firms. Small
Enterprise for funding the study of high-growth firms in Business Economics, 20(3), 259–272.
Scotland. Earlier versions of the paper were presented at the Brown, R. (2011). The determinants of high growth entrepre-
New Zealand Centre for SMEs Annual Research and Policy neurship in the Scottish food and drink cluster. In G. Alsos,
Symposium (2 September 2010) and The European Policies S. Carter, E. Ljunggren, & F. Welter (Eds.), The handbook
Research Centre, University of Strathclyde (16 February 2011). of research on entrepreneurship in agriculture and rural
We are pleased to acknowledge the helpful comments that we development. Cheltenham: Edward Elgar.
received from these audiences. The usual disclaimer applies. Brown, R., & Raines, P. (2000). The changing nature of foreign
investment policy in Europe: From promotion to manage-
ment. In J. Dunning (Ed.), Regions, globalization, and the
knowledge-based economy (pp. 435–458). Oxford: Oxford
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