Restraunt Industry

Industry Groups( ra
Competing Factors Regional Food chains Franchisee Stores / QSR
Taste 8 6
Accessibility 8 7
Customer Experience(Ambience & Waiting Time) 5 8
Hygiene 4 8
Variety 4 6
Price 8 7

Regional Food chains

5- star/ High-end Restraunts
 Industry Groups( rating on a scale of 10)
5- star/ High-end Restraunts Niche Restraunts(Japapnes/Sushi/Khasi) Assumptions in Scores
6 7 Regional Food Chains have loyal/faithful customer
6 6 Regional Food Chains will be located at closest dis
9 7 5-star 's competence lies in its service quality as w
9 8 Regional Food Chains with lesser assets and space
8 6 5-star with lot of staff and inventory have various o
4 5 Regional Food Chains is the cheapest while 5-star

od chains Franchisee Stores / QSR

-end Restraunts Niche Restraunts(Japapnes/Sushi/Khasi)
 1
2
3
have loyal/faithful customers sworn to their taste while franchisee stores have 4
will be located at closest distance, Franchisees at nearby distances too tho 5
es in its service quality as well as luxurious ambience, Regional Food Chain 6
with lesser assets and space tend to coproise a lot on quality while Franchisee stores swear on their transparency in hygiene, 5-stars wi
and inventory have various offerings while niche has one variety of cuisine, franchis
s the cheapest while 5-star restraunts are the costliest of lot, franchisee is 1
2
3
4
 Assumptions in choosing Industry Groups
Taste: People base their preference for a restraunt based on their taste preferences if they have already visited the restraun
Accessibility: Generally, more accessible the Restraunt to visitors, more wishful they are to visit it often. If a restraunt lies a
Ambience & Waiting Time: Present trends like instagram drive customers to restraunt that provide them with good ambien
Hygiene: Family and health concious people opt for places that are clean and cautious about hygiene
Variety: People opting to go in groups will cater to varied tastes and ones with variety like Barbecque Nations will attract su
Price: Economies play a huge role in developing countries like India where people opting to eat out is still a luxury hence, th
see stores swear on their transparency in hygiene, 5-stars with huge wealth and resources with high-end techniques and gadgets can m
Assumptions in choosing competing factors
Regional Food Chains: Regional Food chains would comprise of all such restraunts who do not have a strong brand presenc
Franchisee Stores: These food chains cater to specific type of food: junk, shake or south indian, low on variety but standard
5-star/High-end Restraunts: attracts lavish customers seeking ambience and style of food preparationa and delivery
Niche restraunts: Restraunts mastering a particular taste/style/cultural preparation come under this category
1
2
3
4
 4 Quadrants of Change Competing factor ( Mention num
Impact(High/Low)
Limit Easy
ation to
Rem ( High / Pot of Alliga leave Crutc 1 2 3 4 5 6
New Mediu Gold tor Mer hes
oved
Sl. No OPPORTUNIT Time m maid
Y Mer
/Val /Low)
ue/ maid
Wow H M L H L H L H L H L

1 Variety Available Value H H

Robotic Arms to
measure
ingradients
macroutrient
2 wise Time L H
Health
awareness/Healt
3 h brand Wow H H

4 Lack of belonging Value M L

Know- how of
5 what to order Wow L

Daily meals
options(24*7-
snacks/lunch/din
6 ner) Value M H
7 Hygiene Value L H
Consultant/
8 Expert- Review Wow H H
9 Ambience Value L L
10 Accessibility Time H
11 Price Value L L
12 Area/Seating Value L
Environmental
13 consiousness Wow L
Staff/waiter
14 interaction Value L

Make your own

meal/
inaccessible
cooking
equipments to
15 customers Wow M H
EXERCISE XII
mpeting factor ( Mention numbers from AS IS canvas )

New

Customizable Menu

Technological Mixers

Brochures on different diet plans available, How to get

shredded document
Community of visitors, arranging events like Zumba Session,
Marathon etc.
Autmatic Body-Imaging/sharing your BMI, TEE and calories
to eat

Strict
RobotingdietArms,
plan offering
trained healthy
selectedfood
few on regular
staff- basisthe
lessening
human involvement
AI Consultant that solves your diet/health issues/consult you
regarding any problem that you might be facing on your
digital app
Posters around for visitors' stories, their transformations,
their lifestyle
Home delivery/ changes
ordering pre meal for next 5 days/14/21/30
days (pre booking for home you
Earn Food points whenever delivery)
attend restraunt organized
event(150 points makes one meal free)
Huge space to be seated and to do your own activities

Eco- friendly hotel

Training staff/ operating on a leasing model across chains to
standardize the quality of service

Customers' willingness to cook for himself/ get his mother

cook something while on visit
 Competing factor : X

Sl. No New OPPORTUNITY

1 Variety Available
Robotic Arms to measure
2 ingradients macroutrient wise

3 Health awareness/Health brand

4 Lack of belonging
5 Know- how of what to order

Daily meals options(24*7-

6 snacks/lunch/dinner)

7 Hygiene

8 Consultant/ Expert- Review

9 Ambience

10 Accessibility

11 Price
12 Area/Seating
13 Environmental consiousness

14 Staff/waiter interaction
Make your own meal/
inaccessible cooking equipments
15 to customers
 4 Quadrants of
Change (High/Low)
Easy
Impact
( High / Pot to
Mediu of Allig leav
Limitation Removed /New Value/ Wow
Gol ator e ches
m Crut
/Low) d Mer
mai
d
H M L H L H L H L H L
Value H H

Time L H

Wow H H

Value M L
Wow L

Value M H

Value L H

Wow H H

Value L L

Time H

Value L L
Value L
Wow L

Value L

Wow M H
 New Opportunities

Customizable Menu

Technological Mixers
Brochures on different diet plans available, How to get shredded
document
Community of visitors, arranging events like Zumba Session,
Marathon etc.
Autmatic Body-Imaging/sharing your BMI, TEE and calories to eat

Strict diet plan offering healthy food on regular basis

Roboting Arms, trained selected few staff- lessening the human

involvement/ picking exact amount owing to macronutrient
composition
AI Consultant that solves your diet/health issues/consult you
regarding any problem that you might be facing on your digital app
Posters around for visitors' stories, their transformations, their
lifestyle changes
Home delivery/ ordering pre meal for next 5 days/14/21/30 days (pre
booking for home delivery)
Earn Food points whenever you attend restraunt organized event(150
points makes one meal free)
Huge space to be seated and to do your own activities
Eco- friendly hotel
Training staff/ operating on a leasing model across chains to
standardize the quality of service

Customers' willingness to cook for himself/ get his mother cook

something while on visit