Use proper lighting

Lighting is overlooked far too often. When budgeting for store fixtures and merchandising, display
lighting is not an 'extra'. Lighting your displays properly can make the difference between a display
that makes people yawn, or makes them stop and look. Displays should not be lit directly from the
top, or you will get unattractive shadows. Lights should be slightly off to the side, and to the front of
the display. They should enhance the 3dimensional quality of the product. Preferably the display will
be lit from more than one angle. Lighting should be adjusted every time you change your display. If
you don't have position able lights in your key display areas, especially windows, get some as soon as
possible. A good lighting store will have some for a reasonable cost and can give you advice on
installing and using them.

Be creative and innovative in your apparel design

We know that now ecommerce has captured the market, which has become the challenge for retail
store. Retail interior designing is the segment that facilitate brand to make their space attractive so
that grab the attention of the customers. By choosing ideal colour, creative design, and innovative
space utilization make your brand credible.

This makes buyers to visit your own Fashion Clothing store.

STORE LAYOUTS AND HOW THEY DRIVE SALES

A well-planned retail store layout allows a (retailers) person to maximize the sales for each
square foot of their allocated selling space. This is done by featuring merchandise in an
efficient way that encourages customers to consider making additional purchases while they
browse.

The draft of a store layout generally shows the size and location of each department, any
permanent structures, fixture locations, and customer traffic patterns.

Each floor plan and store layout will depend on the type of products sold, the building
location, and how much the business can afford to put into the overall store design.

A solid floor plan is the perfect balance of ultimate customer experience and maximized
revenue per square foot. Many (retailers) person miss this point. They simply focus on
revenue and forget customer experience.( Retailers) person who deliver on experience have
higher revenues than those that don't—even if the square footage is comparatively smaller.

For example, some retailers "crowd" the sales floor with lots of merchandise. While this
increases selection, it also decreases customer traffic flow space. Many customers are turned
off by crowded stores. They prefer cleaner, wider aisles that reduce the stress of shopping.
Adopting and adapting are a few basic store layouts can unlock unrealized sales potential.

1 STRAIGHT FLOOR PLAN

The straight floor plan is an excellent store layout for most any type of retail store. It makes
use of the walls and fixtures to create small spaces within the retail store. The straight floor
plan is one of the most economical store designs.

The downside to this plan is the sight lines in the store. Depending on the front entrance, it
may be difficult for a customer to see the variety of merchandise you have. Customers might
not quickly find the products they want to purchase.

2 DIAGONAL FLOOR PLAN

The diagonal floor plan is a good store layout for self-service types of retail locations. It
offers excellent visibility for cashiers and customers. The diagonal floor plan invites
movement and traffic flow to the retail store.

This plan is more "customer friendly." Unlike a straight plan, which can feel like a maze, this
floor plan offers the customer a more open traffic pattern.

3 ANGULAR FLOOR PLAN

The angular floor plan is ideal for high-end specialty stores. The curves and angles of fixtures
and walls makes for a more expensive store design. However, the soft angles create better
traffic flow throughout the retail store.

This design has the lowest amount of available display space, so it is best for specialty stores
who display edited inventories versus large selections.

4 GEOMETRIC FLOOR PLAN

The geometric floor plan is a suitable store design for clothing and apparel shops. It uses
racks and fixtures to create an interesting and out-of-the-ordinary type of store design without
a high cost.

This plan makes a statement about the products the store sells and the customers it wants to
attract. So make that statement speaks to the message you want to associate with your brand.

5 MIXED FLOOR PLAN

The mixed floor plan incorporates the straight, diagonal and angular floor plans to create the
most functional store design. The layout moves traffic towards the walls and back of the
store. It is a solid layout for most any type of retailer. Some of the most-admired examples of
customer experience can be attributed to stores that have multiple shapes, elevations, and
designs.