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The document discusses how Boris Johnson and Jeremy Corbyn have prepared for their upcoming televised debate. Johnson is working with a US Republican strategist and practicing with Michael Gove playing Corbyn. Corbyn is preparing with his usual team of advisers. After the debate, the parties will try to convince journalists that their candidate won through spin in the backstage area. The candidates will want to avoid any major gaffes that could hurt them on social media. The best outcome for Johnson would be a dull debate where he avoids any damage. Corbyn would want questions on issues like healthcare rather than Brexit. The worst outcome for Johnson would be intense questions on his personal life or record. For Corbyn, a
The document discusses how Boris Johnson and Jeremy Corbyn have prepared for their upcoming televised debate. Johnson is working with a US Republican strategist and practicing with Michael Gove playing Corbyn. Corbyn is preparing with his usual team of advisers. After the debate, the parties will try to convince journalists that their candidate won through spin in the backstage area. The candidates will want to avoid any major gaffes that could hurt them on social media. The best outcome for Johnson would be a dull debate where he avoids any damage. Corbyn would want questions on issues like healthcare rather than Brexit. The worst outcome for Johnson would be intense questions on his personal life or record. For Corbyn, a
The document discusses how Boris Johnson and Jeremy Corbyn have prepared for their upcoming televised debate. Johnson is working with a US Republican strategist and practicing with Michael Gove playing Corbyn. Corbyn is preparing with his usual team of advisers. After the debate, the parties will try to convince journalists that their candidate won through spin in the backstage area. The candidates will want to avoid any major gaffes that could hurt them on social media. The best outcome for Johnson would be a dull debate where he avoids any damage. Corbyn would want questions on issues like healthcare rather than Brexit. The worst outcome for Johnson would be intense questions on his personal life or record. For Corbyn, a
Preparing a candidate for a major TV debate is about 80%
hard work, with the remainder a mixture of good luck and plain guesswork. Ahead of the debates, the former Labour spinner Theo Bertram tweeted his reminiscences of grooming Gordon Brown for the 2010 version, calling it “PMQs on steroids”, with the team trying to anticipate every potential avenue. Neither side has commented publicly on their preparation. Johnson is reportedly working with Brett O’Donnell, a US Republican strategist who helped him before the 2016 Brexit referendum, with Michael Gove taking the place of Corbyn in mock debates. Corbyn is reported to have eschewed any outside help, and is preparing with the same core team of leader’s office advisers he uses for prime minister’s questions. Who will declare victory? Aides from all parties – including those not taking part – are likely to be in the backstage “spin room” to give reaction and try to convince journalists that their candidate won. But increasingly the real post-debate analysis is played out on social media. Candidates will be desperate to avoid giving an answer that their opponents can clip into a negative viral video, which could reach a larger audience than the original broadcast – and seeking to crowbar in their own preferred 15- second zingers for the same purpose. Best outcome Johnson: A bore-fest. Genuinely. The PM’s advisers are aware that as the incumbent and the leader in the polls, he has much more to lose. While some enormous perceived own-goal for Corbyn would, of course, thrill the Conservatives, the main aim is to escape without any damage and stress key messages on Brexit and an end to austerity. Corbyn: The Labour leader would love the questions to skirt briefly over Brexit and be dominated by voters furious at run- down public services and crumbling schools and hospitals. In an ideal world, Johnson would come across as deeply out of touch, or glib, and unable to defend his character. Worst outcome Johnson: Repeated questions about his personality, tangled personal life or his decidedly unimpressive record as foreign secretary. The Conservatives have, to an extent, shielded the PM from intense scrutiny so far in the election, but this will now end. Corbyn: The Labour leader is arguably struggling to spark Labour’s campaign in quite the way he did in 2017, and a notably flat or edgy performance, especially one plagued by questions over antisemitism and infighting in Labour could spell trouble. Labour are not currently picking up the extra support they need, and this is a key opportunity to change this. Most likely outcome A score draw. The narrative of British election debates is arguably over-reliant on the 2010 examples, where Nick Clegg helped the Lib Dems rise in the polls. However, since then they have generally been underwhelming, featuring highly drilled candidates repeating the same catchphrases to general indifference from the watching public. This time could be different, but the odds are against. Catchphrase bingo A drink is not mandatory on each repetition, but could be helpful. Get Brexit done. Dither and delay. Coalition of chaos. Propped up by billionaires. Many, not the few. Forty new hospitals. British Broadband.