Division

School Grade Level GRADE-8

Teacher Learning Area ENGLISH
Time & Dates WEEK 1-DAY 1 Quarter 3RD QUARTER

I. OBJECTIVES
The learner demonstrates understanding of: Southeast Asian
Literature as a mirror to a shared heritage; coping strategies in
processing textual information; strategies in examining features of a
A. Content Standards
listening and viewing material; structural analysis of words and
propaganda techniques; and grammatical signals for opinion-making,
persuasion, and emphasis.

The learner transfers learning by composing a delivering a

persuasive speech based on an informative essay featuring use of
B. Performance
properly acknowledged information sources, grammatical signals for
Standards
opinion-making, persuasion, and emphasis, and appropriate prosodic
features, stance, and behavior.

The learners:
1. Recognize propaganda techniques used in a given text.
C. Learning ( EN8RC-IIIa-12.1)
Competencies/ Objectives
Objectives (Write At the end of the lesson, the students are expected to:
the code for each a. define propaganda technique
LC) b. identify the propaganda devices or techniques used in the
selection
make the readers aware on the value of water conservation
II. CONTENT

A. SUBJECT
PROPAGANDA TECHNIQUES
MATTER
III. LEARNING
RESOURCES
A. References
1. Teacher’s Guide
Pages
2. Learner’s
Material Pages

3. Textbook Pages Functional English for Today Textbook for Third Year pp 9-14

4. Additional
Materials from
LR Portal

B. Other Learning file:///C:/Users/user/Downloads/11techniquesofpropaganda-

Resources 110131224714-phpapp02.pdf
Learner’s Expected
IV. PROCEDURES
Teacher’s Activity/ies Response/s

A. Reviewing
previous lesson
or presenting
the new lesson
 Answers
The teacher will present a video clip about
an advertisement on a shampoo. -About Pantene shampoo
https://www.youtube.com/watch?v=OloMXcWAUC -Selena Gomez
U
a. What is the advertisement all about? -Silky and Glossy hair
b. Who endorsed the product?
c. What is the purpose of the video clip?
d. What was shown in order to attract the Propaganda Devices or
customers? Techniques.
B. Establishing a What do you call these advertisements?
purpose for the Activity 1
Propaganda refers to ideas, facts , and
lesson opinions spread deliberately to further one’s
cause or to damage an opposing cause.
Propaganda and the techniques for spreading it
are neither good nor bad, right nor wrong.
Propaganda techniques are tools which are
used for good or bad purposes.
Read “ The Waste of Water” which is adapted
from an ad prepared by the Asian Pals. Find out
if the advertiser is using propaganda for the
right or the wrong reason.

READING SELECTION: It appeals to the emotions

C. Presenting THE WASTE OF WATER use of numbers or
examples/ Water is our most precious resource. Millions statistics, assuming
instances of the are dying because they can’t get enough of it in something as already
new lesson a potable state or can’t get it at all. And yet proven or self-evident;
millions more people never even give water a that is , presenting
second thought. By saving water , we also inferences as facts.
reduce the amount of chemicals and energy
used in water and sewage treatment. Use of numbers or
Don’t leave the tap running when brushing statistics without giving
your teeth. Use a glass of water instead. When the bases for such claims
doing dishes, fill the sink or a basin with water. or the researches
Repair leaking faucets. The smallest drip from conducted to arrive at
a leaking tap can waste over 50 gallons a day. such numbers or
Don’t hose your car. Use a bucket of water statistics
and save over 100 gallons of water each time. It appeals to one’s desire
Install a low flow shower head and cut for acceptance, appeal to
water use by 50% or more. Fix a leaking toilet ones desire to be
which wastes 45,000 gallons of water in six recognized as a hero or a
months. Put some dye in the tank. If the color messiah.
shows up on the bowl without a flush, you’ve
got a leak. Water plant with the rinse water
from your batya or washing machine . The
waste of water is a crying shame; please don’t
be a part of it. Do your bit every day, starting
today! YOU CAN SAVE THE WORLD

Activity 2: Discussion about Propaganda

Techniques or Device
1. Analyze the techniques used by Asian
Pals of the Planet to persuade the
readers to save water.
a. Millions are dying……

b. 50 gallons, 100 gallons, 50%, 45000

gallons in six months
You can save the world
file:///C:/Users/user/Downloads/11techniquesof
D. Developing propaganda-110131224714-
mastery phpapp02%20(1).pdf
 More discussion about Propaganda techniques
or device
Activity 3
Work with small group.. Gather samples of
advertisements from magazines,
newspapers, radio, TV . Identify the
propaganda techniques used in each of the
ads.
(The teacher may provide newspaper with
ads to the students)

E. Finding practical Have the students explain why propaganda

applications of techniques used in the above
concepts and advertisement about “The Waste of
skills in daily Water” are used for the right reason..
living Have them realize that water is
dwindling in many places in the world
because of the El Nino phenomenon and
other human-induced reasons.

Group Activity:
F. Making The teacher grouped the students into 5.
generalization He let the leader pick one slot and each
and abstractions group is tasked to portray or give example
about the lesson of the Propaganda technique drawn.

Paper-Pencil Test
G. Evaluating
Identify the propaganda technique used in
learning
each statement.

Write an advertisement of a product.

H. Additional
activities for
application or
remediation
V. REMARKS
VI. REFLECTION
A. No. of learners
who earned
80% on the
formative
assessment
B. No. of learners
who require
additional
activities for
remediation
C. Did the remedial
lessons work? No.
of learners who
have caught up
with the lesson.
D. No. of learners
who continue to
require
remediation
E. Which of my
teaching
strategies worked
well? Why did
these work?
F. What difficulties
did I encounter
which my principal
or supervisor can
help me solve?
G. What innovation or
localized materials
did I use /
discover which I
wish to share with
other teachers?