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  • MRKTNG DA PDF

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    M G Renuka
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    This document outlines a digital assessment assignment where students work in teams of two to analyze a business of their choice. They are asked to understand the marketing orientation and customer focus of the business through participation, identify major competitors and their focus, conduct a SWOT analysis of the business, and provide recommendations for the business's future focus.

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    This document outlines a digital assessment assignment where students work in teams of two to analyze a business of their choice. They are asked to understand the marketing orientation and customer focus of the business through participation, identify major competitors and their focus, conduct a SWOT analysis of the business, and provide recommendations for the business's future focus.

    Copyright:

    © All Rights Reserved
    Scarica in formato PDF, TXT o leggi online su Scribd
    Segnala contenuti inappropriati
    15 visualizzazioni1 pagina

    MRKTNG DA PDF

    Caricato da

    M G Renuka
    This document outlines a digital assessment assignment where students work in teams of two to analyze a business of their choice. They are asked to understand the marketing orientation and customer focus of the business through participation, identify major competitors and their focus, conduct a SWOT analysis of the business, and provide recommendations for the business's future focus.

    Copyright:

    © All Rights Reserved
    Scarica in formato PDF, TXT o leggi online su Scribd
    Segnala contenuti inappropriati
    di 1

    Digital Assessment 1 - MMF

    • Identify any business of your choice – Product


    based or service based. – Two members in a team.
    • Understand their Marketing orientation through
    your participation.
    • Get insight of their Business focus, customer
    focus.
    • Identify their Major competitors and their focus
    • Built their SWOT for your identified business and
    keep your recommendation for their future focus.

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