COURSE OUTLINE

Course Professional Communication (2018-2019)

Code / Version ENGL72000 (101)

Total Hours 42

Credits 3

PreRequisite(s) ENGL71000 (100) Academic Comm

or ENGL71000 (101) Academic Comm
CoRequisite(s)

Course Description
Effective communication is at the heart of any successful professional work environment. This course teaches students key aspects of
communication: bridging the gap between oneself and others; using simple, direct, and correct language; using and citing sources; and
editing and proofreading accurately. The focus will be on creating effective workplace documents such as letters, memos, proposals,
abstract, summaries, and reports. Students will combine informative and persuasive communication skills to create these documents and to
develop and deliver oral presentations.

PLAR Eligible: Yes

Eligible for Supplemental: Yes (See eligibility requirements in the program handbook)

Required Resources
Locker, K., Kaczmarek, S.,& Braun, K. (2016). Business Communication: Building Critical Skills (6th). McGraw-Hill Ryerson.

Course Outcomes
Successful completion of this course will enable the student to:
1. Analyze etiquette and use of oral, written, and electronic communication
2. Analyze the communication process for audience, context, and purpose
3. Synthesize sources (quote, paraphrase, summarize) and document (cite, reference) information from various sources using the
appropriate citation format
4. Compose professional messages such as formal letters and memos, informal emails, proposals, abstracts, and reports
5. Apply standard English grammar, style, and mechanics consistently in written and oral communications
6. Evaluate and edit written work for correct grammar, spelling, punctuation, mechanics, unity, and coherence, paying acute attention to
detail
7. Synthesize evaluation and composition skills into well-designed and persuasive workplace documents
8. Design and deliver effective oral presentations using computer technology

Essential Employability Skills addressed in this course Taught Reinforced Assessed

n
Communication Communicate clearly, concisely and correctly in the X X X
written, spoken, and visual form that fulfills the purpose
and meets the needs of the audience
n
Respond to written, spoken, or visual messages in a X X X
manner that ensures effective communication
n
Numeracy Execute mathematical operations accurately
n
Critical Thinking and Problem Solving Apply a systematic approach to solve problems X X X
n
Use a variety of thinking skills to anticipate and solve X X X
problems
n
Information Management Locate, select, organize, and document information using X X X
appropriate technology and information systems
n
Analyze, evaluate, and apply relevant information from a X X X
variety of sources

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 COURSE OUTLINE
Course Professional Communication (2018-2019)
Code / Version ENGL72000 (101)

Essential Employability Skills addressed in this course Taught Reinforced Assessed

n
Interpersonal Show respect for the diverse opinions, values, belief X X
systems, and contributions of others
n
Interact with others in groups or teams in ways that X X
contribute to effective working relationships and the
achievement of goals
n
Personal Manage the use of time and other resources to complete X X
projects
n
Take responsibility for one's own actions, decisions, and X X X
consequences

Unit Outcomes
Successful completion of the following units will enable the student to:
1.0 Professional Communication Foundations
1.1 Analyze the communication choices and challenges in today's work world
1.2 Examine the process of professional communication
1.3 Explain the effects of culture on communication and explore ways to improve inter-cultural communication
1.4 Explain the effects of body language on cummunication and explore ways to improve non-verbal communication
1.5 Analyze and critique one's own professional communication abilities in light of the abilities needed for the work place
2.0 Listening and Note-Taking
2.1 Define active listening
2.2 Apply strategies for listening effectively
2.3 Apply strategies for documenting information quickly and efficiently
3.0 Reading
3.1 Analyze documents for meaning, language use, intended audience, and strategies
3.2 Evaluate the success of a variety of documents
3.3 Evaluate how documents incorporate and cite other sources
4.0 Research Methods
4.1 Evaluate and document sources of information
4.2 Assume responsibility for ethical citation
4.3 Integrate a variety of sources by quoting, paraphrasing, and summarizing
4.4 Correctly use the appropriate form of citation / documentation
5.0 Writing
5.1 Distinguish between the uses of letter, memo, and email formats
5.2 Analyze the parts of letters, memos, and emails
5.3 Generate letters, memos, and emails using correct formats
5.4 Describe appropriate etiquette and format for the use of social media in the workplace
5.5 Produce informative and persuasive messages
5.6 Distinguish between an abstract and a summary
5.7 Analyze the purpose and format of an abstract and a summary
5.8 Analyze the purpose and format of a proposal
5.9 Develop a short proposal

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 COURSE OUTLINE
Course Professional Communication (2018-2019)
Code / Version ENGL72000 (101)

5.10 Identify the parts of a report

5.11 Compose a report, citing secondary sources according to the appropriate citation guidelines
6.0 Proofreading and Editing
6.1 Review the principles of grammar, mechanics, punctuation, and usage as needed
6.2 Apply proofreading and editing techniques to documents
7.0 Professional Oral Presentations
7.1 Design an effective oral presentation by
7.1.1 Analysing the audience
7.1.2 Determining the purpose
7.1.3 Conducting any necessary research
7.1.4 Preparing an outline
7.1.5 Preparing visual support using computer technology
7.1.6 Editing for effectiveness
7.2 Use effective presentation delivery strategies in terms of voice quality, eye contact, and enunciation
7.3 Maintain professional body language and appearance
7.4 Select appropriate delivery support
7.4.1 Flip charts
7.4.2 PowerPoint slides
7.4.3 Handouts
7.4.4 Electronic media visuals
7.4.5 Other graphics
7.5 Identify effective strategies for presenting using teleconferencing technologies such as Skype, etc.

Evaluation

The minimum passing grade for this course is 60 (C).

In order to successfully complete this course, the student is required to meet the following evaluation criteria:

Description Quantity Percentage

1. Business Correspondence 30.00 %

2. Executive Summary 10.00 %

3. Final Project Report (Individual) 40.00 %

4. In-Class Presentation(s) 10.00 %

5. Writing Labs 10.00 %

100.00 %

Notes

Academic integrity is expected and required of all Conestoga students. It is a student’s responsibility to maintain compliance with
Conestoga’s Academic Integrity Policy at all times.

Conestoga College is committed to providing academic accommodations for students with documented disabilities.

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 COURSE OUTLINE
Course Professional Communication (2018-2019)
Code / Version ENGL72000 (101)

An Instructional Plan will be available at the beginning of the course and will be referred to in conjunction with this course outline.

Throughout this document, the method of citation has been referred to as "appropriate citation." In most programs, this means APA, but it is
the professor's responsibility to ensure that the citation method being taught is the one preferred by the school/program.

Prepared By Dr.Karen Pike

School Language and Communications Studies

Date 2018-05-04 © Conestoga ITAL

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