Sei sulla pagina 1di 39

Celebrating the Philippines’ Buyers Choice

through a 10,000 property seeker survey.


GALA NIGHT MEDIA ROUNDTABLES
November 14, 2019 May 07, 2019
August 06, 2019
CONFERENCE September 27, 2019
October 17, 2019
THE MAIN EVENT
Following the success of its first run in 2017, The Outlook by Lamudi recognizes leading industry projects and
developers of the Philippines as selected by an esteemed panel of judges, and based on a survey
participation of 10,000 active property seekers annually. With technology and data becoming important tools in
the industry’s arsenal, Lamudi is in a prominent position to change the traditional ways of property searching.

With an average of 1.5 million monthly visitors last 2018 and hosting over 100,000 active properties, Lamudi is
at an advantage to understand the needs and wants of the Filipino property seeker.

Philippine real estate developers nominate their prominent projects under various categories. All the nominated
projects are screened by our esteemed panel of judges. The shortlisted projects are put to the test via a survey
among thousands of property seekers. Participating property seekers are grouped in a way that will ensure
that audience groups will only vote in the categories that match their search interests. The Special and
Personality Awards nominations are screened only by the judges.

In addition to awarding the real estate excellences of the year, the gala hosts keynote speakers
from the industry, thereby offering an unparalleled opportunity for discussion and knowledge sharing.

The Outlook by Lamudi is an annual coming together of the most prominent professionals in Philippine real
estate.
THE PROCESS
Lamudi invited developers nationwide from
boutique to national developers to nominate their
projects under various categories. The awards
stretch to nineteen categories, ranging from
affordable housing to luxe condominiums, mixed-
use developments, and special projects.
These nominations will be collated and sent to a
reputable panel of judges who will score the
nominations based on a set of criteria. The judging
process will be held on the third week of June.
Once the scores are tallied, Lamudi will release the
shortlisted nominations. A survey among property
seekers on the Lamudi platform under categories
that match their search preferences will then
commence. Lamudi is dedicated to survey 10,000
property seekers to determine which projects are
truly the Philippines’ Buyer’s Choice.
PANEL OF JUDGES 2019
Atty. Robert Leyretana Richard Raymundo Theresa Samaniego
Deputy Administrator, Managing Director, Editor,
Land Registration Authority Colliers International Philippines Philippine Daily Inquirer Property

Georg Platzer
Kenneth Stern Market Development Manager, Amelita Remo
Country Manager, Ikano Philippines Inc. Writing Editor,
RE/MAX Philippines Store Manager, Philippine Daily Inquirer Property
IKEA Pasay City, IKEA Southeast Asia

Leira Buan
Arch. Amado P. De Jesus, Jr. Dr. Eduardo Ong
Assistant Secretary,
Vice Chairman of the Board of Trustees, Former Chairman, Housing and Urban Development
Philippine Green Building Initiative Professional Regulatory Board for Real Coordinating Council (HUDCC)
Estate Services

James Buskowitz Jason Buensalido


Rick Santos
Chief Executive Officer
Chairman and CEO CEO
Buskowitz Group
Santos Knight Frank Buensalido + Architects
AWARD CATEGORIES
LUZON CATEGORIES

BEST BEST BEST


AFFORDABLE PREMIUM LUXE
CONDO CONDO CONDO

BEST BEST BEST


AFFORDABLE PREMIUM MIXED-USE
HOUSE HOUSE DEVELOPMENT

TOP PERFORMERS FROM THE 10,000 PROPERTY SEEKER SURVEY CONDUCTED ACROSS THE COUNTRY
VISAYAS AND MINADANAO CATEGORIES

BEST BEST
AFFORDABLE PREMIUM
CONDO CONDO

BEST
BEST MIXED-USE
HOUSE DEVELOPMENT

TOP PERFORMERS FROM THE 10,000 PROPERTY SEEKER SURVEY CONDUCTED ACROSS THE COUNTRY
SPECIAL AWARDS

BEST BEST
PERSONALITY
GREEN INNOVATION
PROJECT OF THE YEAR
PROJECT

BEST BEST
CO-WORKING CO-
SPACE LIVING
SPACE

TOP PERFORMERS FROM THE 10,000 PROPERTY SEEKER SURVEY CONDUCTED ACROSS THE COUNTRY
GRAND AWARDS

BEST BEST
BOUTIQUE BOUTIQUE
DEVELOPER DEVELOPER
LUZON VISMIN

BEST BEST
DEVELOPER DEVELOPER
LUZON VISMIN

TOP PERFORMERS FROM THE 10,000 PROPERTY SEEKER SURVEY CONDUCTED ACROSS THE COUNTRY
THE GALA NIGHT PROGRAM

6:30pm - Open Doors


7:00pm - Opening Remarks by Kian Moini, Global CEO of Lamudi
7:10pm - Keynote Address
7:30pm - Dinner
8:30pm - Awarding for Visayas and Mindanao Categories
8:45pm - Awarding for Luzon Categories
9:00pm - Awarding for Grand Awards
9:15pm - Closing Remarks by Bhavna Suresh, CEO of Lamudi
9:20pm - Networking/Open floor
2018 EVENT HIGHLIGHTS
[1] The Outlook 2018 winners with Bhavna Suresh,
CEO of Lamudi Philippines and Kian Moini, Lamudi
Co-Founder and CEO gather up on stage.
[2] Ayala Land, Inc. won Best Developer in Luzon.
From left to right: Yani Manuel, Marketing Manager of
Avida Land Corporation, Suzette Naval, Corporate
Communications Manager of Ayala Land, Inc.; Tess
Tatco, Marketing Head of Avida Land Corporation,
Head of Corporate Marketing of Ayala Land; Sharleen
Chua, Marketing Manager of Alveo Land Corporationl
and Aries Cajucom, Deputy Sales Head of Alveo Land
Corporation.
[3] Megaworld Corporation executives Jason Faller,
Vice President for Special Projects; Jericho P. Go,
Senior Vice President for Business Development and
Leasing; and Jericho Barcelon, Assistant Vice
President for Project Development with Tek
Samaniego, Property Editor for Philippine Daily
Inquirer Property and Lamudi Co-Founder and CEO,
Kian Moini.
[4] Ambassador Jose Santiago L. Sta. Romana, Philippine Ambassador to China, discussed strengthening China-Philippine
relations and the cross-border opportunities that have opened up particularly in the property sector.
[5] Budget Secretary Benjami Diokno highlighted the country’s sound economic fundamentals and sustained investment
grade rating.
[6] Bangko Sentral ng Pilipinas Deputy Governor Diwa Guinigundo shone the spotlight on real estate as a key driver of
economic growth.
THE CONFERENCE
KEYNOTE SPEAKER
VIVENCIO B. DIZON
PRESIDENT AND CEO, Bases Conversion And Development Authority (BCDA)
Key agency driving the “BUILD BUILD BUILD”
TOPIC DETAIL

The discussion will identify the right approach to project planning in order for real estate
Smart Planning: Creating Value in New Markets developers to create worthwhile developments based on specific preferences and
demands from the market.
CONFERENCE

How are real estate marketing and customer experience being revolutionized by
digitalization across communities and cities? Is the shift due to a conscious change in
New-Age Customer Experience: Transforming Marketing
consumer behavior or is technology doing most of the part? The discussion will explore
in the Age of Disruption
these ideas along with the new strategies that should be adapted to thrive in this new
consumer climate.

LUNCH

Discussion on new business models, strategies and cutting-edge developments. A


Fresh Perspectives: Mapping the New Sales Matrix
presentation of new ideas and best practices from all around the country

The discussion will explore the conditions that brought about the boom of sharing
Paradigm Shifts: The Future of Sharing Economy economy and will dive into the possible impacts of co-working and co-living to
commercial real estate in the future.

For real estate investors, 2019 presented major adjustments as due to a variety of
sources, including environmental, social and governance-related, and disruptive
Changing Face: Uncovering Alternative Ways to Gain
technology. The discussion will zero in on what's driving investor demand, the new
Exposure and Invest in Real Estate
investment opportunities available in the market, and how the market can tap into these
to encourage a robust real estate economy.
CONFERENCE
MEDIA MILEAGE
MEDIA
MILEAGE DATE EVENT MEDIA PICK-UP MEDIA VALUE NOTABLE MEDIA
2018 Inquirer
September 20, 2018 Media Round Table 17 Online 1,150,000 Manila Times
Entrepreneur

CNN
October 18, 2018 Media Round Table 19 Online 1,250,000 Manila Times
Philippine Star

101 Total Pick-ups 10,500,500 Philippine Daily Inquirer


Business World
November 15, 2018 Gala
14 Broadsheet Business Mirror
87 Online CNN
MEDIA DATE EVENT MEDIA PICK-UP MEDIA VALUE NOTABLE MEDIA
MILEAGE 15 Online Articles Manila Bulletin
2019 January 29, 2019 Media Round Table 1 Broadsheet 2,250,000 Business World
Inquirer
14 Online Articles Modern Living
May 07, 2019 Media Round Table 1 Broadsheet 2,250,000 Business Mirror
1 On-air ABS-CBN
30 Online Articles
August 06, 2019 Media Round Table (REIT) 5 Broadsheet 5,000,000
(Projected)
15 Online Articles
September 24, 2019 Media Round Table 2,250,000
1 Broadsheet
30 Online Articles
October 17, 2019 Conference 5 Broadsheet 10,000,000
(Projected)
100 Online Articles
November 14, 2019 Gala 10 Broadsheet 12,000,000
(Projected)
PREMIUM VISIBILITY
LAMUDI PLATFORM
6.5 MILLION+ PAGE
VIEWS
LAMUDI JOURNAL
230,000+ MONTHLY
READERS

EXCLUSIVE CONTENT
SOCIAL INFLUENCE
CONTENT ACROSS
ALL LAMUDI
SOCIAL ASSETS
WITH 2.1 MILLION
FOLLOWERS
LAMUDI EVENTS PAGE
ARCHIEVED
PRESENCE

PARTNERSHIP
WITH CONTINUING
RECOGNITION THAT
GOES BEYOND YEARS
NEWSLETTER
INFLUENCE
150,000+
NEWSLETTER
SUBSCRIBERS
PARTNER
NETWORKS
200+ BLOGGERS-
INFLUENCERS

PR NETWORKS
20+ LEADING
MEDIA CHANNELS
THE OUTLOOK 2018
BY LAMUDI
MAGAZINE
20,000 COPIES
DISTRIBUTION CHANNELS

Lamudi Partners

Starbucks
(all over the Philippines)

Coffee Bean
(Luzon)

Acceler8 Coworking
NEWSPAPER
EXCLUSIVE
ARTICLES
OUTLOOK
SUPPLEMENTS

BROADSHEET COVERAGE
WITH A NATIONAL REACH
TV BROADCASTS
BENEFIT FROM
LAMUDI’S TV
PARTNER
DISTRIBUTION
MEDIA
ROUNDTABLE
DISCUSSIONS

ENGAGING AND
INFORMATIVE
TOPICS RELEVANT
TO THE CURRENT
REAL ESTATE LANDSCAPE
THE OUTLOOK
SURVEY
CALLS AND EVENTS

10,000 SURVEY
RESPONDENTS
MEDIA PARTNERS
PARTNERS
PARTICIPATING DEVELOPERS
FOR INQUIRIES ABOUT THE OUTLOOK, YOU MAY CONTACT:

Simon Baumgarten

(+63) 2 880 0661

(+63) 977 277 3064

Simon.Baumgarten@lamudi.com.ph
theoutlook@lamudi.com.ph

Unit 32 AD BPI-Philam Life Makati,


6811 Ayala Avenue, Makati City, 1226, PH