Presented by: ABIN M JOSE

abinmjs@gmail.com

Course: ACADEMIC WRITING

APPLICATION NUMBER: C502cd2bedda11e9a3619d6e60d33478

CENTRAL UNIVERSITY OF PUNJAB

ACKNOWLEDGEMENT

I would like to express my special thanks of gratitude to Swayam who gave this wonderful
opportunity to take a presentation on the topic Random Sampling Methods as well as
professor Dr. Ajay Semalty who offer the course Academic Writing.

BUSINESS

Business is the activity of making one's living or making money by producing or buying
and selling products (such as goods and services). Simply put, it is any economic activity
or any enterprise entered into for profit.

WORLD WIDE WEB

The World Wide Web (WWW) is combination of all resources and users on the Internet
that are using the Hypertext Transfer Protocol (HTTP)

A broader definition comes from the World Wide Web Consortium (W3C):

The World Wide Web is the universe of network-accessible information, an embodiment

of human knowledge.

USES OF THE INTERNET AND WORLD WIDE WEB FOR BUSINESS

 Publicity, Marketing and Advertising

 Direct On-line Selling
 Research and Development
 Communication
 Collaboration

ELEMENTS OF WWW IN BUSINESS

 Visibility
  Ease of use
 Order processing
 Online payments
 Security
 Delivery systems
 After sales

REASONS TO PUT BUSINESS ON THE WEB

 To Establish A Presence
 To Make Business Information Available
 To Serve Your Customers
 To Release Time Sensitive Materials
 To Sell Things
 To reach a highly desirable demographic market
 To Answer Frequently Asked questions
 To Stay in Contact with Salespeople
 To Open International Markets
 To Create a 24 hours Service

OPPORTUNITIES OF WWW IN BUSINESS

 Access to commercial research.

 Competitive intelligence.
 Customer service.
 Just-in-time inventory planning
 The web as a sales channel
 Image enhancement
 Rapid growth.
 Global reach
 Around-the-clock presence.
 Cost-effectiveness
 Up-to-the-minute information

PROBLEMS OF WWW IN BUSINESS

  Development of secure sites
 Development of suitable payment systems
 Resistance to payment for web services
 Information overload for potential customers
 The unattractiveness of on-line shopping
 Transmission speed.
 Site congestion.

REFERENCES

 David Whiteley (2000), e-Commerce Strategy, Technologies and Applications,

Manchester, Mc Graw Hill Education pvt ltd.
 Schwartz, E. I. (1997), Webonomics: The Nine Essential Priciples for Growing
Your Business on the World Wide Web, Broadway Books.
 Evans, J. R., & King, V. E. (1999), Business-to-business marketing and the world
wide web: Planning, managing, and assessing web sites, Industrial Marketing
Management.
 Ho, J. (1997), Evaluating the World Wide Web: A global study of commercial
sites, Journal of Computer-Mediated Communication

FEEDBACK

I am thanking Swayam for giving a wonderful experience. It was very use full class about
Academic Writing. The way he takes the class was very good and the style of his presentation
also. Webinar was great experience to interact, it made a easy way of learning and teaching. It
was quite informative and also well helped to solve our queries; all the answers as well as the
questions are relevant and it helped me to acquire more information regarding Academic
Writing.

Thankyou