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Abstract
Purpose
This dissertation aims to discover the competitive advantage development that can be applied
through implementation of ERP. For this purpose, ERP pre and post implementation that fit
for a company are sought and critically reviewed. Then chosen parts from ERP are applied in
companies to recommend strategy potentials for competitive advantage.
Design/Methodology/approach
First, due to the seeking for feasible benefits from implementation of ERP to create
competitive advantage for a company, secondary data from books and articles from business
journals were used. Secondly, to approve the potential for companies implementing ERP, a
case segment of academic papers were chosen.
Findings
Implementation with proper preparation of ERP systems that combines basic strategy tools
with more customer and service based focused tools lead to explore crucial strategy potentials
relating to create competitive advantage for companies.
Research limitations
The analysis of the ERP system was mainly based upon reading scientific analysis and
previous research carried out. Hence, the gathered information depended on the provision of
accessible data.
Practical implications
Through this dissertation the author contributes to the debate of ERP system, its development
and its impact on the way systems are managed in modern day companies.
1.0 What is ERP?
1.1 History of ERP
1.2 Why is it growing so fast? or Why did companies start using ERP?
1.3 How fast is it growing?
5.0 Conclusion:
References:
1.0 What is ERP?
An Enterprise Resources Planning (ERP) is an information system that manages and tracks
all the information and operational service in a company. Production, human resources,
finance and logistics are some of the examples of ERP can cover in an organization.
Generally ERP is subdivided into modules that each of them covers a management perimeter
of company. The ERP concept is to develop computer applications that can meet the right
Time, right Quality, right Quantity and right Price (Mohadab, Bouikhalene, Safi 2017).
The following data points quantify cloud-based ERP’s current and projected growth:
(1) Transparency: Profitability is key for organizations of all sizes, but for medium
sized companies a lack of profitability can prove to be fatal in a much shorter time span.
This is why they very rapidly need to identify – throughout the organization – which
products, departments and customers are profitable and which are not.
(2) Data reliability: This second point is closely linked to the first one. To take the
right decisions, you need data you can trust. “Tailor-made” systems, which have grown
over many years through specific programming and interfacing with other applications.
(4) Reduce Total Cost of Ownership (TCO): if analyzed thoroughly, the maintenance
cost of “tailor-made” legacy systems often reveals to be gigantic, offering no radical
evolution perspectives. The TCO of an existing system is often considered low, as there
is a limited license cost and many direct costs are already depreciated from an
accounting point of view.
(5) Reduce operational risk: The knowledge regarding “tailor-made” legacy systems
often is contained in just a couple of “brains” in an organization. The potential
discontinuation that could occur if something happens with these valuable “brains” is
enormous. The advantage of an ERP system that can be implemented using standard
available functionality is then double: any person that has experience with the
implemented ERP solution can work on it (modify the configuration), the use of
standard available functionality also guarantees smooth upgrades to new releases of the
solution.
Mushtaque Ali, MCA. Rajiv Gandhi Proudyogiki Vishwavidyalaya Bhopal et al (2013)
An ERP or Enterprise Resource Planning software greatly reduces the need to manually enter
information and also eliminates several repetitive processes. An ERP software can also
streamline business processes by making them efficient and easier for organizations to collect
data and information, irrespective of the various departments.
2. Customer Service
Your Clients can also avail several benefits from the utilization of an ERP software. Since
client information is streamlined and centralized, your sales team will be able to focus on
maintaining and building strong customer relationships, globally as well as domestically. You
can easily access ERP’s contact center software and marketing automation and ensures that
your customers and clients are being interacted properly.
3. Data Security
One of the notable benefits of ERP Software is data security. Data security is not a concern
when you rely on an ERP solution for your organization. An ERP software can improve the
security consistency and accuracy of data, all through built-in firewalls and resources.
4. Improved Reporting
ERP software helps in improving reporting further making it customized and easier. This
software gives you the ability to compare functions across departments and analyze them
without the hassle of several emails and spreadsheets. With improved and enhanced reporting
capabilities, your organization can easily respond to complicated data requests.
5. Flexibility
Modern Enterprise Resource Planning or ERP software systems are flexible, configurable and
robust. They can cater to the unique needs of your business organization. ERP software can
adapt to the ever changing needs of a growing business and allocates the resources in a
sufficient manner.
6. Productivity
ERP helps in controlling your organization’s costs efficiently, saves your time and even
increases the production levels. It further implies that you will be able to manage your whole
business organization effectively. ERP Software implementation also improves the
productivity of a company’s managers and employee.
Traditionally, each department in any specific company has their own information tracking
and operating system. And most of them run separately, which leads to a lack of
interconnectivity between departments, wasting time and being hard to keep track your
inventory. As a result, workflow is not efficient and sometimes creates frustration. This is
where the ERP system steps in to help alleviate those pains and makes the life of managers
dramatically easier allowing them to concentrate on managing.
1. Increased productivity
Due to the integrated feature of ERP systems, all the different processes are integrated and a
platform has been created to share information at all levels. ERP systems also help to increase
data accuracy and reduce the amount of data entry. Therefore, both internal and external
communication with prospects and customers are improved, which contributes to increased
corporate productivity. Additionally, ERP systems can lessen the stress and frustration from
data duplication and collecting information in different departments.
Data is typically owned by different departments, and if you want to get all the information
you need you have to access several different departments. However, the information is
centralised in ERP systems, so it enables decision-makers to access real-time, reliable and
consistent data. Additionally, Cloud features help users access the information they need
wherever and whenever they want with their mobile devices. So you can show customers
your current stock when you meet them or even when you are away from the office you still
know what is happening with your warehouse.
3. Cost reduction
One of the immediate results of implementing ERP systems is reducing operation costs such
as inventory, production and marketing costs. Since ERP systems integrate cost, profit and
revenue information in one place, it helps avoid information duplication, and updates
information much faster. ERP systems can ensure that you are using your warehouse as a link
between suppliers and customers, not as a home. Another feature of ERP systems to help you
reduce costs is tracking costs in detail. It allows you to set spending budgets and compare
with actual costs within certain time frames. Thus, you have higher control over the costs
your business generates.
5. Better security
For an ERP system, security is about user-based control which means enterprises can limit a
user-access system and customise their own authority access level. For example, an account
payable clerk cannot access the data of HR and inventory modules within the ERP system. It
also can offer data encryption where users cannot export database.
ERP is an all-in-one system management software that helps you in your business. ERP is
well liked for its ability to reduce expenses and increasing profits. It has six significant
sectors where it works. The sectors are supply chain management, business intelligence,
customer relationship management, financial management, human resource sector and
manufacturing resource planning. They provide you with certain information that helps you
in your business.
First of all, take your time to understand the new system that is to be implemented. If your
company has just decided to use an ERP solution then take time to study and understand
every little detail of your company as well as the process. This will help you to understand
exactly in which sector your company needs the help of ERP the most.
Once you are well aware of your company and the system it is time for you to plan or in other
words fix the strategy. You just don't wake up one day and start using ERP. The success of
ERP needs proper planning. You have to decide if you want ERP in a simple, standard or
advanced stage. Selection of projects, creating a task, setting a time and deadlines a plan for
probable damage control all these should have a proper planning. You must have a
backup plan too.
The purpose of using ERP is to maximize your profit with minimum investment. So budget is
an important part here. You have to be careful in investment and in setting a goal for that
investment. If the solution does not work as expected it can bring greater downfall than an
expected interest. This is why you should never forget about the collateral damage when you
are fixing a budget.
You have to groom your employees in this new system. This is a common knowledge that
your employees should undergo a training session every time a new system is introduced.
You have to select the right group of people for appropriate works. A good team with proper
training can take the system forward.
After all those steps you will run the system. Then comes the most important part. When you
have already started the new system, you have to supervise how the new system is going on.
You have to observe both the positive and negative changes it brings in your business.
Of course, the automated system can help you keep your hands from system loss but it also
needs regular software and customizations to bring out the best result. If you supervise
closely then you will be able to see the shortcomings and work on those.
There is a phrase for this stage -“lead evolution not revolution”. You cannot bring great
changes all at once. You have to move slowly to the change. Moving from manual process to
auto or digital process will take such times. You will need regular meetings, teamwork,
identify loopholes, mending them, suggesting improvements and then gradually adopt the
system.
This is why there is a suggestion not to rush into anything rather go spontaneously and let the
process come smoothly to your mastery.
You will always have to be open about objections. It is better to have a listening organization
for that. As ERP is a new system for your company your staff, employees, vendors even
customers will have something to tell. They will have their objections. Let them suggest, let
them tell. This way you will find out where you should improve.
In the end, you will get used to the system. This will happen gradually. In order to do that you
can have regular sessions after a project is done and discuss how much you have learned so
far. This sharing will help everyone to add something to their boxes. With co-operation and
sharing you will finally adapt and adopt the ERP system.
For many decades companies have adopted the strategy of using Commercial-off-the-
Shelf Enterprise Resource Planning (ERP) systems to meet their requirements. Almost all of
them do come with some known ERP implementation risk.
The availability of extensive pre-existing functionality in these are supposed to reduce risk
and improve the performance of business (as they claim!). However, a study estimates that
only 10% of ERP implementations succeed with full functionality.
The key issue is that, given pre-existing functionality, organisations need to make significant
strategic and tactical decisions about whether to change the business to fit the system or
whether to change the system to fit the business.
Based on own experience and a number of academic sources such as Barki et al. (1993), Keil
et al. (1998), Block (1993), Ewusi-Mensah (1997) and others the authors identified these 9
ERP implementation risks:
6. Lack of Integration
Once ERP is implemented or about to be implemented, it is very important that key business
processes cover areas related to feasibility, requirements, prototyping and implementation
ERP functionalities. These areas are the source of many issues in ERP implementation.
Further, ERP implementations increasingly include technical work through enhanced
configuration features and the need for extensive integration with other systems (for example
financial, supply chain or quality software & tools).
Another example would be old metrics which was life blood to measure the business is no
more available as they used, hence, process and systems functionalities must fit each other for
proper integration.
It is very easy to take for granted that all employees will accept that implementing an ERP
system is ‘Good Thing’! It might not be the case when you talk to the employer who is using
the same old system for the last 10 years and feels the things he/she is doing a fine job for
business and customers with the old system.
The people who know most in business and are very good at their job sometimes can be the
biggest roadblock of new system deployment and can come up with all possible reasons why
it will not work as they know the business inside out! Hence, imposing significant ERP
implement risk.
Therefore, it is important to launch a change in a management program to make them
understand why business and they have to go through the pain and why the grass is greener
on the other side.
In Summary
Any business is planning to implement ERP or upgrade the new one should be mindful of:
All the risks associated with the recruitment and retention of IT/ERP Subject Matter
Expert professionals;
Insufficient training and reskilling;
Insufficient internal expertise;
Failure to mix internal and external expertise effectively;
Failure to keep to the standard specifications which the software supports;
Attempts to build bridges to legacy applications.
The risk of failure to redesign business processes and of following an enterprise-wide
design that supports data integration across the organization.
Enterprise Resource Planning (ERP) systems tie together and define a plethora of these
business processes and enable the flow of data between them. By collecting an organization’s
shared transactional data from multiple sources, ERP systems eliminate data duplication and
provide data integrity with a “single source of truth.”
There are six common challenges that need to be overcome on a daily basis just by
implementing an ERP solution are listed below.
Managing Data
Regardless of the number of applications a company implements, there will always be one
source of data with an ERP system. Without the use of an ERP, companies spend valuable
energy and time pulling together fragmented data from different spreadsheets, accounting
sources and sales orders to discover the company’s overall financial position. By implementing
a fully integrated ERP system, significant amounts of time can be saved by eliminating dual
entry of information and needed to perform data searches in various places.
Lot Traceability
Manufacturers have to resort to manually entering numbers into spreadsheets when they don’t
have an ERP system. The issue with this is producing accurate entries in complex manual entry
spreadsheets to keep track of raw material lot numbers used in multiple finished goods and
shipped to numerous customers. Enter ERP. An ERP system offers both forward and backward
lot tracking where information can be accounted for from the beginning of the process to the
very end. With a lot traceability feature, quality control and quality assurance are added
advantages.
When it comes to controlling inventory, it’s important to find a balance between having too
much or not enough. Maintaining the right quantities of the correct inventory ensures that a
company or organization can meet the demands of its customers. Lead time should be factored
in when considering inventory because waiting until your material supply is totally depleted
can create problems. The inventory management application of an ERP system provides
manufacturers the transparency and inventory counts necessary for enhanced production
planning. Starting with a customer’s sales order, the inventory is accounted for and any
shortages are noted immediately. If there are deficiencies, the ERP will then automatically
change the status of the inventory order to make it unavailable for any additional sales requests.
Other functions involve monitoring item usages and reporting on inventory status.
Leveraging the right reporting capabilities in an ERP system can create a tool for data visibility.
Database information is automatically updated in real-time with each transactions throughout
the system allowing for optimal accuracy. The data allows you to determine precalculated
summaries and target projections. The compiled data in an ERP system can be designed to
match a company’s personalized requirements and allows for ease of internal and external
distribution of reporting data.
Material Requirements Planning (MRP)
MRP is another part of an integrated ERP system that addresses the challenges of managing
resources. MRP is a production planning, scheduling, and inventory control system used to
manage manufacturing processes. Production planning utilizes manufacturing capacity and
material resources using historical production data and sales forecasting. When implemented
properly, MRP reduces cash flow and increases a company’s profitability by calculating the
optimum production schedule based on the master production schedule, sales forecasts,
inventory status, and open orders. MRP can also reduce waste by providing information about
purchasing the right amount of inventory at the right time, and determines the latest possible
time frame to produce goods and purchase raw materials while still meeting customer
deadlines. With the use of MRP in an ERP system, modifications to the production schedule
can be updated immediately for any changes in orders and/or materials.
5.0 Conclusion:
Today’s enterprises are obligated to develop ‘an integrated information system’ in order to
cut their costs, delivery time, in increase quality and variety of their products. ERP systems
help unleash the true potential of companies by integrating business and management
processes. In this study, how and in what direction ERP Systems affect the decision of the
upper and middle level managers of businesses together with the effects of ERP systems on
strategic knowledge management to make enterprises more innovative and competitively
advantaged, transformable, and decisions based on ERP systems has been investigated. The
role and the impacts of these systems on strategic information management and decision-
making have been presented with both global and local business application examples. The
importance of MIS has been exibited with its stages in detail. MIS ensures managers at
different levels in an organization to access reports and summaries prepared on basic actions
of organization through the information stored in the system.
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